TREND Transformations / GRANITE TransformationsFranchise Cost, Revenue & Review 2026
Data from FDD filing + SBA 7(a) records
FranchiseVerdict summary · 2026
A TREND Transformations / GRANITE Transformations franchise requires a total initial investment of $176K – $316K, including a $45K franchise fee and an ongoing 5.0% royalty[2]. The 2025 FDD does not disclose unit-level revenue (no Item 19). Verdict grade: B. Run a live ROI scan →
Data last verified June 18, 2026 · figures per the 2025 FDD issuance
Overview
- Investment
- $176K – $316K
- 24th pct Service Resta…
- Avg gross sales
- N/A
- 59th pct Service Resta…
- Royalty
- 5.0%
- 13th pct Service Resta…
- Units
- 34
- 56th pct Service Resta…
- SBA default
- N/A
Quick verdict · Quick-Service Restaurants · color = vs category peers
Green = >15% above Quick-Service Restaurants avg · No shading = within ±15% · Red = >15% below avg · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Franchised units fell from 43 to 31 over 3 years. Investigate why operators are leaving.
The franchisor's auditor raised doubt about continued operations. This is a serious risk signal.
Bottom line
- Total investment $176K – $316K including a $45K franchise fee, 5.0% ongoing royalty.
- No Item 19 financial performance data disclosed. The franchisor chose not to publish revenue figures.
- Verdict B (Above Average) with a risk score of 60/100.
- Auditor disclosed a going-concern note, which flagged doubt about the franchisor's ability to continue operations. Verify against the latest FDD.
Item 1 · who you're contracting with
The Franchisor
- Legal entity
- Rocksolid Granit USA, LLC
- Parent company
- Trend Group SRL
- Ultimate parent
- Trend Group SPA
- CEO title
- Global Chief Executive Officer
- Andrea Di Giuseppe
- CEO experience
- 23 yrs
- Years in role or industry
- Incorporated in
- DE
- HQ
- 8041 Haywood Taylor Blvd., Sebring, Florida 33870
- Auditor
- Rojas & Associates, CPAs
- Audited financials
- Franchisor revenue
- $913K
- vs $549K prior year
- Management churn noted
- Frequent turnover
- Item 2 disclosed frequent executive changes
- ⚠ Going-concern note
- Disclosed in FDD 2025
- Auditor flagged doubt about continued operations. Verify against the latest FDD before deciding.
Overview
About
TREND/GRANITE Transformations franchisees operate surface refinishing and home improvement services, primarily kitchen and bathroom countertop restoration, cabinet refacing, and related interior transformations. Day-to-day operations include site assessments, material application (likely epoxy or coating systems), project scheduling, customer service, and field team management. This is a service-based, labor-intensive model requiring technical skills and local market penetration.
- CEO
- Andrea Di Giuseppe
- Headquarters
- FL
- Founded
- 2018
- FDD year
- 2025
- States available
- 15
FDD Item 7 · 2025 filing
Initial investment breakdown
| Cost component | Low | High |
|---|---|---|
| Initial franchise fee | $45K | $45K |
| Working capital (3–6 mo) | $30K | $50K |
| Equipment, build-out, other | $101K | $221K |
| Total initial investment | $176K | $316K |
Source: TREND Transformations / GRANITE Transformations 2025 FDD, Items 5 and 7[2]. “Equipment, build-out, other” is computed as total minus disclosed line items above.
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $176K – $316K
- Better than avg vs category
- Liquid capital req'd
- $30K – $50K
- Below avg, review vs category
- Franchise fee
- $45K – $45K
- Below avg, review vs category
- Royalty
- 5.0%
- Gross Sales · typical 6–8%
- Ad fund
- 3.0%
- typical 3–5%
- Total fee load
- 8.0%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 5.0% of gross sales |
| Marketing / ad fund | 3.0% of gross sales |
| Technology fee | $500 |
| Training fee | $5K |
| Transfer fee | $15K |
| Renewal fee | $5K |
| Total fee load | 8.0% of rev |
Financial Performance
This franchisor did not disclose financial performance representations in Item 19, or our extractor could not parse them.
vs Quick-Service Restaurants averages
How TREND Transformations / GRANITE Transformations Compares
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 34
- Opened
- 0
- Last reporting year
- Closed
- 1
- Terminated
- 1
- Franchisor ended the franchise (per Item 20)
- Non-renewed
- 0
- Term expired, not renewed (per Item 20)
- Turnover rate
- 2.9%
- Company-owned
- 3
- Corporate units in the system
- % franchised
- 91%
- vs corporate-owned
- Net growth (yr3)
- -3.1%
- Net unit change last year
- 3-yr CAGR
- -27.9%
- Compounded over last 3 years
3-year detail · Item 20
- Transfers (3yr)
- 0
- Projected new
- 9
- Franchisor's next-year forecast
- Termination rate
- 2.9%
- Franchisor-initiated terminations
- Ceased ops
- 2.9%
- Units that stopped operating
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 13 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator. Not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee contact records (FDD Item 20). Shows states with at least one current operator on file. Full state registration data (Item 12) will appear on a future FDD refresh.
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA 7(a) and 504 loan disclosures, public data unique to FranchiseVerdict.
- Total loans
- 22
- Loan volume
- N/A
- Amount data pending
- Median loan
- N/A
- Charge-off rate
- N/A
Historical SBA 7(a) lending data, not predictive of future performance. How SBA charge-off rates are calculated
- Repayment rate (PIF)
- N/A
- 5-yr charge-off
- N/A
- Loans approved 2021+
- Active lenders
- 0
- Defaults
- 0
Explore lender portfolios on Bank Reports or regional data on State Reports.
Risk analysis
FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17
Risk & Legal
Declining franchise system with shrinking unit count, active litigation against franchisees, undisclosed financials, going concern status, and unprotected territories presents material risk to a six-figure investment.
Litigation (Item 3)
Three actions involving Colin Mackenzie and entities he owned vs. franchisor affiliates. Two lawsuits filed in Federal Court of Australia (VID 1049/2016 and related amended claim) and one in U.S. District Court Southern District of Florida. All three cases resolved following global mediation and settlement agreement. Australian cases involved allegations of breach of director duties, unauthorized withdrawals (AUS$299,000), competitive conduct, and wind-up proceedings.
Bankruptcy (Item 4)
Disclosed in last 7 years
E-Stone USA Corporation, Rocksolid Granit (USA), Inc. and Rocksolid Granit (USA), LLC filed Chapter 11 liquidation bankruptcy petition on December 28, 2024. Case No. 23-20805-PDR, United States Bankruptcy Court, Southern District of Florida, Fort Lauderdale Division. Plan of Reorganization approved by Court on September 24, 2024.
Audited financials (Item 21)
Yes · Rojas & Associates, CPAs⚠ Going-concern note flagged
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
Supplier relationship · Items 8 & 16
- Franchisor sells you products: Yes
- Kickbacks from required suppliers: No
- Must buy proprietary products: Yes
- Restricted to system-approved products: Yes
- Can negotiate own supplier terms: No
Score breakdown · what drove the 60 / 100 rating
- 01MINORSystem declining 3.1% YoY with only 34 units suggests market saturation or operational challenges
- 02HIGHMultiple litigation cases against franchisees for trademark infringement and non-compete violations indicate enforcement disputes and potential legal exposure
- 03HIGHGoing concern status raises solvency questions about franchisor's ability to support franchisees long-term
- 04MEDNo disclosed average revenue or net income prevents ROI validation and suggests financial performance may not support $176k–$316k investment
- 05MINORUnprotected territory creates direct competition risk from other franchisees and company-owned locations
- 06MINORHigh upfront cost ($45k franchise fee + $176k–$316k total) with 5% ongoing royalty requires strong unit economics to justify
- 07MINORGlobal settlement over ownership and distributions indicates governance instability at franchisor level
Severity inferred from the FDD text · not a regulatory classification
FDD Items 5, 6, 12, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 10 years |
|---|---|
| Renewal term | 10 years |
| Allowed renewalsℹ | 1 |
| Territory type | Geographic Area |
| Protected territory | No |
| Exclusive territoryℹ | No |
| Online sales rights | Restricted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Required |
| Non-compete (years)ℹ | 2 years |
| Non-compete (miles)ℹ | 10 mi |
| Right of first refusalℹ | Yes |
| Transfer requires consent | Yes |
| Termination notice | 30 days |
| Mandatory arbitration | Yes |
| Arbitration location | Miami-Dade County, Florida |
| Jury trial waiver | Yes |
| Governing law | Florida |
| Litigation count | 7 |
View Item 3 litigation summary
Three actions involving Colin Mackenzie and entities he owned vs. franchisor affiliates. Two lawsuits filed in Federal Court of Australia (VID 1049/2016 and related amended claim) and one in U.S. District Court Southern District of Florida. All three cases resolved following global mediation and settlement agreement. Australian cases involved allegations of breach of director duties, unauthorized withdrawals (AUS$299,000), competitive conduct, and wind-up proceedings.
Items 10, 11
Training & Operations
- Classroom training
- 84 hrs
- On-the-job training
- 0 hrs
- Training location
- Sebring, Florida, Miami, Florida, Dallas Texas or Wilmington, North Carolina
- Time to open
- 4 mo
- From signing to launch
- POS system
- Zoho One
- Operating tech stack
Items 5 & 11
Franchisor Support
Technology: Zoho One
Item 20 · call current owners
Franchisee Contacts
25 owners to call
Name · phone · city · state. Extracted from FDD Item 20
FDD download
TREND Transformations / GRANITE Transformations · FDD (2025) PDF
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a TREND Transformations / GRANITE Transformations franchise?
The total investment to open a TREND Transformations / GRANITE Transformations franchise ranges from $176K – $316K, with an initial franchise fee of $45K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do TREND Transformations / GRANITE Transformations franchise owners earn?
TREND Transformations / GRANITE Transformations does not disclose average franchise owner earnings in their FDD Item 19. Not all franchisors are required to make financial performance representations. We recommend asking existing franchisees directly about their financial experience.
What is TREND Transformations / GRANITE Transformations's franchise failure rate?
SBA 7(a) loan charge-off data is not available for TREND Transformations / GRANITE Transformations (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.
How many TREND Transformations / GRANITE Transformations franchise locations are there?
As of their most recent FDD filing, TREND Transformations / GRANITE Transformations has 34 total units in the United States, including 43 franchised units and 3 company-owned units.
Is TREND Transformations / GRANITE Transformations a good franchise to buy?
FranchiseVerdict rates TREND Transformations / GRANITE Transformations as a B-grade franchise with a risk score of 60 out of 100, based on our analysis of investment costs, revenue data, SBA loan performance, and growth trends. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
For franchisors
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.