Terrace Up Franchise Cost, Revenue & Review 2026
- Investment
- $186K – $356K
- Disclosed sales
- partial, no system average
- SBA charge-off
- Not SBA-matched
Data from FDD filing
Analysis by FranchiseVerdict Research · Methodology
Terrace Up is a home services franchise specializing in rooftop and terrace landscape construction for builders, designers, and owners. Franchisees run local operations, managing design, installation crews, and projects.
FranchiseVerdict summary · 2026
A Terrace Up franchise requires a total initial investment of $186K – $356K, including a $60K franchise fee and an ongoing 6.0% royalty[2]. The 2026 FDD on file does not yield a unit-revenue figure we can publish. FranchiseVerdict grade: C (Average), an editorial assessment, not investment advice. Run a live ROI scan →
Sources, dates and evidence
FDD issued: · Data extracted: · Last cited check: · Staleness risk: low - issued within the last 12 months
Evidence: partial✓ Investment (Item 7)✓ Item 19 status✓ Units and owners (Item 20)✗ SBA loan coverage✓ Litigation (Item 3)✓ Financial statements (Item 21)✓ Franchisor identityhow this is scored5 of 5 headline figures on this page cite a page of the filing.
Overview
- Investment
- $186K – $356K
- 74th pct Home Services
- Avg gross sales
- N/A
- Company-owned only1 outlet
- Royalty
- 6.0%
- 21st pct Home Services
- Units
- 1
- 2nd pct Home Services
- SBA charge-off
- N/A
Quick verdict · Home Services · color = vs category peers
Green = favorable by >10% vs Home Services median · No shading = within ±10% · Red = unfavorable by >10% · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Bottom line
- COSTTotal investment $186K – $356K including a $60K franchise fee, 6.0% ongoing royalty.
- RETURNSItem 19 disclosed $2.2M from 1 company-owned outlet — the only unit in the system. This reflects franchisor operations, not franchisee performance.
- RISKVerdict C (Average), verdict score 43/100 (higher is better).
- GROWTHFlat: no net change in franchised outlets in the latest year (0 opened, 0 closed) (Item 20).
- FLAGAuditor disclosed a going-concern note, which flagged doubt about the franchisor's ability to continue operations. Verify against the latest FDD.
Item 1 · who you're contracting with
The Franchisor
Corporate structure & franchisor financials
- Legal entity
- Terrace Up Franchising Inc.
- Parent company
- VIP Global Holdings, Inc.
- FDD Item 1, page 9 of the 2026 FDD
- CEO title
- Co-Founder and Chief Executive Officer
- Kris Goodrich
- Incorporated in
- New Jersey
- HQ
- 1 Gatehall Drive, Suite 300, Parsippany, New Jersey 07054
- Auditor
- Metwally CPA PLLC
- Audited financials
- ⚠ Going-concern note
- Disclosed in FDD 2026
- Auditor flagged doubt about continued operations. Verify against the latest FDD before deciding.
Affiliated brands
- operates a business similar to the Terrace Up Business in Cedar Knolls
- Pando Landscapes
- maintains a pr
- VIP Global Holdings
- also supports Terrace Up Franchising
Other brands the franchisor or its parent operates (Item 1).
Same owner · FDD Item 1, page 9
1 other brand on this site name VIP Global Holdings, Inc. as parent or ultimate parent in their own FDD.
Grouped by the owner's name as each filing prints it (this page: the 2026 FDD). Spelling variants of the same group may be listed apart; a brand is never grouped with an owner its filing does not name.
Overview
About
- CEO
- Kris Goodrich
- Headquarters
- NJ
- Founded
- 2023
- FDD year
- 2026
- States available
- 1
Can you afford it, and what does the money buy?
Entry cost runs 61% above the typical home services franchise.
Source: FDD 2026 · Items 5–7
Full Item 7 breakdown18 line items
Initial investment breakdown
| Line item | Low | High | |
|---|---|---|---|
| Initial Franchise Feenot refundable | $60K | $60K | |
| Construction and Leasehold Improvements | $0 | $6K | |
| Storage Unit | $0 | $2K | |
| Lease Deposits - Three Months | $0 | $4K | |
| Utility Deposits | $0 | $200 | |
| Furniture and Fixtures | $0 | $2K | |
| Equipment | $15K | $28K | |
| Signage | $0 | $500 | |
| Initial Inventory | $700 | $900 | |
| Computer, Software, and Business Management System | $4K | $7K | |
| Estimating Services Fees | $7K | $10K | |
| Service Vehicle | $15K | $28K | |
| Start-Up Marketing | $10K | $15K | |
| Insurance Deposits - Three Months | $3K | $10K | |
| Travel for Initial Training | $1K | $4K | |
| Professional Fees | $3K | $7K | |
| Licenses and Permits | $500 | $2K | |
| Additional Funds - Three Months | $68K | $171K | |
| Total initial investment | $186K | $356K |
Line items extracted from FDD Item 7. Ranges reflect the franchisor's stated low and high per line. Total is the sum of line-item lows / highs — actual costs may fall outside this range depending on market and build-out scope.
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $186K – $356K
- Bottom third — review vs category
- Liquid capital req'd
- $68K – $171K
- Bottom third — review vs category
- Franchise fee
- $60K – $60K
- Middle of category vs category
- Royalty
- 6.0%
- typical 6–8%
- Ad fund
- 0.5%
- typical 3–5%
- Total fee load
- 6.5%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 6.0% of gross sales |
| Marketing / ad fund | 0.5% of gross sales |
| Technology fee | $0 |
| Training fee | $500 |
| Transfer fee | $30K |
| Renewal fee | $12K |
| Inventory (initial) | $700 – $900 |
| Total fee load | 6.5% of rev |
What do units actually make?
Source: FDD 2026 · Item 19
ROI & LBO modelsSingle-unit · 25-unit portfolio · editable
No Item 19 revenue figure for Terrace Up is on file. The return models need a revenue figure to start from, and the operating costs that turn gross sales into a profit are in no FDD. Enter your own and the calculator runs on your assumptions — nothing here is modelled until you do.
Returns model · single-unit ROIC
What would one Terrace Up unit return on the cash you put in?
Illustrative category typicals — not sourced to any filing, survey or sample. Replace them with figures from franchisee validation calls before you rely on the output.
Unlevered ROIC · per unit
Your modelled return on total invested capital, before any debt financing.
—
An FDD discloses gross sales, not profit. We hold no sourced figure for annual revenue, COGS, labour, rent / occupancy and other operating costs, and will not substitute an assumed one. Enter your own and the model runs on your assumptions.
These models are for research and scenario planning only. Not investment advice. Actual results depend on your specific location, management, and market conditions. Consult a franchise attorney and accountant before signing any franchise agreement.
Item 19 · Source: 2026 FDD
Financial Performance
Item 19 disclosed $2.2M from 1 company-owned outlet — the only unit in the system. This reflects franchisor operations, not franchisee performance.
Company-owned outlets only - not franchisee performance
Based on a single outlet - not a system average
- Item 19 type
- Company Owned Outlet
- Sample size
- 1 outlet
- vs category median 32 · small
- Reporting year
- 2025
- Fiscal year the figures cover
- Source filing
- FDD 2026
- Disclosed in the 2026 filing, covering 2025
- Transparency
- 8 / 10
- vs category median 4 / 10 · above
Compared against 319 Home Services brands
Operator outlook
What the numbers say
Data-driven interpretation of this brand's financial disclosures, fee structure, and system trajectory.
Fee burden
Total ongoing fee load of 6.5% — below the Home Services median of 8.0%.
Disclosure
Item 19 reports Company Owned Outlet rather than annual gross sales, so unit revenue is not directly comparable.
Source: FDD Item 19 financial performance representations and publicly filed FDD data. Past performance is not indicative of future results. Verify all figures with the franchisor and current franchisees before making any investment decision.
vs Home Services medians
How Terrace Up Compares
Category median of published Home Services brands that report the figure; the middle half spans the 25th to 75th percentile and n counts the brands behind it. Medians are used because a few very large systems pull an average far from the typical brand. Revenue is disclosed gross sales, not profit.
Is the system healthy?
Source: FDD 2026 · Item 20
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 1
- Opened
- 0
- Last reporting year
- Closed
- 0
- Terminated
- 0
- Franchisor ended the franchise (per Item 20)
- Non-renewed
- 0
- Term expired, not renewed (per Item 20)
- Turnover rate
- N/A
- Company-owned
- 1
- Corporate units in the system
- % franchised
- 0%
- vs corporate-owned
Last fiscal year · Item 20 exits and transfers
- Terminated
- 0
- Not renewed
- 0
- Transferred
- 0
- Reacquired
- 0
- Franchisor bought back
- Signed, not yet open
- 0
- 0.00 per open outlet · Item 20 Table 5
- Projected new
- 0
- Franchisor's next-year forecast
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 12 · 1 state reported
The Territory Map
FDD Item 12 reports the state count, but the specific list isn't in our current data. The map will appear once we re-extract from the FDD or enough franchisee contacts are available.
1
states with franchisees (per FDD Item 12)
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA 7(a) and 504 loan disclosures, public data unique to FranchiseVerdict.
No SBA loan data available for this brand.
What could kill this investment?
The auditor flagged going-concern doubt (Item 21) — the single biggest risk here.
Source: SBA 7(a) FOIA · FDD Items 3, 21
Risk analysis
FranchiseVerdict rating + FDD Items 3, 4, 8, 16, 21
Risk & Legal
Young franchisor (2023) with a single company-owned unit and 0 franchised units. Item 19 disclosed with high avg gross sales ($2,159,905), and financials are audited. No litigation disclosed. Going-concern/distress fields not provided; primary concern is minimal system scale and limited history.
Litigation (Item 3)
Subject: officers or affiliates. The franchisor is not a named party in these cases.
No litigation disclosed.
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
Yes · Metwally CPA PLLC⚠ Going-concern note flagged
Supplier relationship · Items 8 & 16
- Franchisor sells you products: No
- Kickbacks from required suppliers: No
- Must buy proprietary products: No
- Restricted to system-approved products: Yes
- Can negotiate own supplier terms: No
Score breakdown · what drove the 43 / 100 verdict
- 01MINORSingle unit, 0 franchised, young system (2023)
- 02MEDItem 19 disclosed ($2,159,905 avg gross sales)
- 03MEDNo litigation disclosed; audited
- 04MEDFinancial-health fields (net worth, distress) not disclosed
Severity inferred from the FDD text · not a regulatory classification
What are you signing up for?
Ongoing fees run about 6.5% of sales (royalty + ad fund), before rent and labor.
Source: FDD 2026 · Items 11, 12, 17
FDD Items 12, 15, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 7 years |
|---|---|
| Renewal term | 7 years |
| Allowed renewalsℹ | 1 |
| Territory type | No territory protection |
| Protected territory | No |
| Exclusive territoryℹ | No |
| Territory sizeℹ | Approximately 20,000 Qualified Buildings per Territory |
| Online sales rightsℹ | Restricted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Required |
| Non-compete (years)ℹ | 2 years |
| Non-compete (miles)ℹ | 25 mi |
| Right of first refusalℹ | Yes |
| Transfer requires consent | Yes |
| Termination notice | 30 days |
| Curable defaultsℹ | 2 |
| Mandatory arbitration | Yes |
| Arbitration location | Morris County, New Jersey |
| Jury trial waiver | Yes |
| Governing law | New Jersey |
| Litigation count | 0 |
View Item 3 litigation summary
No litigation disclosed.
Items 10, 11
Training & Operations
- Classroom training
- 19 hrs
- On-the-job training
- 21 hrs
- Training location
- On-site and corporate
- Ongoing training
- Required
- Site selection
- franchisee
- Franchisor financing
- Not offered
- Item 10
- POS system
- Buildertrend, QuickBooks Online, and Google Workspace
- Operating tech stack
Items 5 & 11
Franchisor Support
Technology: Buildertrend, QuickBooks Online, and Google Workspace
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a Terrace Up franchise?
The total investment to open a Terrace Up franchise ranges from $186K – $356K, with an initial franchise fee of $60K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do Terrace Up franchise owners earn?
Item 19 of the Terrace Up FDD discloses figures for part of the system but no single average across all outlets. These are gross sales figures, not profit; the Revenue section shows what the filing reports and on what basis. Item 20 of the FDD lists current and former franchisees; asking them directly is the standard way to fill this gap.
Who owns Terrace Up?
Terrace Up is franchised by Terrace Up Franchising Inc.. Its parent company is VIP Global Holdings, Inc.. Source: FDD Item 1, 2026 filing.
What is Item 19 in the Terrace Up FDD?
The FDD section where a franchisor may disclose financial performance of its outlets. Disclosure is optional and formats vary; figures are typically gross sales, which is revenue before expenses, not profit. FranchiseVerdict extracts these figures directly from the Terrace Up FDD and qualifies whose outlets they describe.
What is Terrace Up's franchise failure rate?
SBA 7(a) loan charge-off data is not available for Terrace Up (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.
How many Terrace Up franchise locations are there?
As of their most recent FDD filing, Terrace Up has 1 total units in the United States.
Is Terrace Up a good franchise to buy?
FranchiseVerdict rates Terrace Up as a C-grade franchise with a verdict score of 43 out of 100 (higher is better). The grade is a deterministic score built from six weighted dimensions — financial health, unit economics, unit growth, scale, legal, and transparency — then calibrated against SBA loan charge-off rates and FDD age. Transparency is one of the six, so a filing that discloses less scores lower on that dimension than one that discloses more. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
For franchisors
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.