SwigFranchise Cost, Revenue & Review 2026
Data from FDD filing + SBA 7(a) records
FranchiseVerdict summary · 2026
A Swig franchise requires a total initial investment of $535K – $1.1M, including a $40K franchise fee and an ongoing 7.0% royalty[2]. Per the 2023 FDD, average unit revenue was $950K[2]. Verdict grade: A. Run a live ROI scan →
Data last verified June 18, 2026 · figures per the 2023 FDD issuance
Overview
- Investment
- $535K – $1.1M
- 85th pct Service Resta…
- Avg gross sales
- $950K
- 33rd pct Service Resta…
- Royalty
- 7.0%
- 80th pct Service Resta…
- Units
- 45
- 61st pct Service Resta…
- SBA default
- 0.0%
- system-wide median varies by category
Quick verdict · Quick-Service Restaurants · color = vs category peers
Green = >15% above Quick-Service Restaurants avg · No shading = within ±15% · Red = >15% below avg · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Bottom line
- Total investment $535K – $1.1M including a $40K franchise fee, 7.0% ongoing royalty.
- Average unit revenue of $950K/year, with an estimated 14% cash-on-cash return.
- Verdict A (Top Quintile) with a risk score of 32/100.
- No protected territory and the franchisor reserves the right to compete in your area. Clarify territorial boundaries before signing.
Item 1 · who you're contracting with
The Franchisor
- Legal entity
- Swig Franchising, LLC
- Parent company
- Savory Swig Stores, LLC
- CEO title
- President
- Chase Wardrop
- Incorporated in
- UT
- HQ
- 1557 W. Innovation Way, 5th Floor, Lehi, Utah 84043
- Auditor
- Kezos & Dunlavy
- Audited financials
- Franchisor revenue
- $0
- Most recent fiscal year
Overview
About
Swig is a beverage-focused QSR franchise where franchisees operate drink-centric retail locations, likely featuring specialty beverages, smoothies, energy drinks, and related products. Day-to-day operations involve inventory management, customer service, point-of-sale transactions, staff scheduling, and marketing within their assigned territory.
- CEO
- Chase Wardrop
- Headquarters
- UT
- Founded
- 2022
- FDD year
- 2023
- States available
- 5
FDD Item 7 · 2023 filing
Initial investment breakdown
| Cost component | Low | High |
|---|---|---|
| Initial franchise fee | $40K | $40K |
| Working capital (3–6 mo) | $30K | $45K |
| Equipment, build-out, other | $465K | $1.0M |
| Total initial investment | $535K | $1.1M |
Source: Swig 2023 FDD, Items 5 and 7[2]. “Equipment, build-out, other” is computed as total minus disclosed line items above.
Single-unit · estimated
Returns at a glance
Indicative numbers using FDD Item 7 / Item 19 inputs and category-benchmarked cost ratios. Full single-unit, 25-unit portfolio, and LBO models (with every input editable to stress-test your own scenario) live on the financials page.
Store EBITDA · annual
$124K
13.0% margin
Unlevered ROIC
14%
EBITDA / total invested capital
Payback
7.0 yrs
cash-on-cash, unlevered
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $535K – $1.1M
- Below avg, review vs category
- Liquid capital req'd
- $30K – $45K
- Below avg, review vs category
- Franchise fee
- $40K – $40K
- Near category avg vs category
- Royalty
- 7.0%
- percentage · typical 6–8%
- Ad fund
- 2.0%
- typical 3–5%
- Total fee load
- 9.0%
- vs 9–13% typical
- Payback period
- 7.3 yrs
- From FDD / Item 19
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 7.0% of gross sales |
| Marketing / ad fund | 2.0% of gross sales |
| Technology fee | $400 |
| Training fee | $3K |
| Transfer fee | $20K |
| Renewal fee | $20 |
| Total fee load | 9.0% of rev |
Financial Performance
- Avg gross sales
- $950K
- Per unit, per year
- Median gross sales
- N/A
- Avg net income
- $114K
- Cash-on-cash
- 13.7%
- Based on Net Income / investment midpoint
- Item 19 type
- Affiliate-owned outlets
- Sample size
- 36 units
- vs category median 28
- Range (low → high)
- $597K→$1.5M
- Cohort dispersion (min → max)
- Quartile band
- $659K→$1.3M
- Bottom 25% → top 25%
- Transparency
- 9 / 5
- vs category median 4 / 5 · above
Compared against 453 Quick-Service Restaurants brands
vs Quick-Service Restaurants averages
How Swig Compares
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 45
- Opened
- 0
- Last reporting year
- Closed
- 0
- Terminated
- 0
- Franchisor ended the franchise (per Item 20)
- Non-renewed
- 0
- Term expired, not renewed (per Item 20)
- Turnover rate
- 0.0%
- Company-owned
- 45
- Corporate units in the system
- % franchised
- 0%
- vs corporate-owned
3-year detail · Item 20
- Transfers (3yr)
- 0
- Projected new
- 54
- Franchisor's next-year forecast
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 22 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator. Not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee contact records (FDD Item 20). Shows states with at least one current operator on file. Full state registration data (Item 12) will appear on a future FDD refresh.
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA loan disclosures. This brand has only 3 7(a) loans on file; statistical reliability is limited below 10 loans.
- Total loans
- 3
- Loan volume
- $2.9M
- Median loan
- $750K
- 50th percentile
- Charge-off rate
- 0.0%
- rates vary by category · see methodology
Historical SBA 7(a) lending data, not predictive of future performance. How SBA charge-off rates are calculated
- Repayment rate (PIF)
- 100.0%
- 5-yr charge-off
- 0.0%
- Loans approved 2021+
- Active lenders
- 3
- Defaults
- 0
Explore lender portfolios on Bank Reports or regional data on State Reports.
Premium insight
SBA Lending Report
Deep-dive into Swig's SBA lending history: lender network, geographic footprint, interest rates, and more.
SBA Lending Report
- Principal loss rate and NAICS industry benchmark
- 3 lenders with concentration factor
- Per-state charge-off rates across 3 states
- Startup risk premium and job creation velocity
- 3-year lending trend
Instant access. No subscription.
Risk analysis
FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17
Risk & Legal
Swig presents meaningful risk due to lack of performance disclosure, unprotected territory, small unit base with unknown growth, and questionable unit-level economics relative to high capital requirements.
Litigation (Item 3)
No litigation required to be disclosed
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
Yes · Kezos & Dunlavy
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
Supplier relationship · Items 8 & 16
- Franchisor sells you products: Yes
- Kickbacks from required suppliers: No
- Must buy proprietary products: Yes
- Restricted to system-approved products: Yes
- Can negotiate own supplier terms: No
Score breakdown · what drove the 32 / 100 rating
- 01MEDNo disclosed Item 19 (financial performance representations) limits transparency on actual franchisee profitability
- 02MINORUnprotected territory creates direct competition risk and market saturation potential within same area
- 03MEDOnly 45 units with unknown growth trajectory suggests limited brand momentum or potential contraction
- 04MINORHigh initial investment ($534k-$1.1M) against modest average net income ($113.5k) yields 4-5 year breakeven at best
- 05MED7% royalty on $950k average revenue (~$66.5k annually) combined with other operating costs may compress margins below disclosed averages
- 06HIGHNo litigation disclosed is positive, but 'Going Concern' flag indicates franchisor financial stability questions
Severity inferred from the FDD text · not a regulatory classification
FDD Items 5, 6, 12, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 10 years |
|---|---|
| Renewal term | 10 years |
| Allowed renewalsℹ | 1 |
| Territory type | Radius |
| Protected territory | No |
| Exclusive territoryℹ | Yes |
| Territory radius | 2 mi |
| Online sales rightsℹ | Restricted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Optional |
| Non-compete (years)ℹ | 3 years |
| Non-compete (miles)ℹ | 25 mi |
| Right of first refusalℹ | Yes |
| RoFR response window | 90 days |
| Transfer requires consent | Yes |
| Termination notice | 30 days |
| Mandatory arbitration | Yes |
| Arbitration location | Utah County or Salt Lake County, Utah |
| Jury trial waiver | Yes |
| Governing law | Utah |
| Litigation count | 0 |
View Item 3 litigation summary
No litigation required to be disclosed
Items 10, 11
Training & Operations
- Classroom training
- 101 hrs
- On-the-job training
- 29 hrs
- Training location
- On-site at franchisee's restaurant and franchisor's facilities
- Ongoing training
- Required
- Time to open
- 6 mo
- From signing to launch
Items 5 & 11
Franchisor Support
Item 20 · call current owners
Franchisee Contacts
27 owners to call
Name · phone · city · state. Extracted from FDD Item 20
FDD download
Swig · FDD (2023) PDF
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a Swig franchise?
The total investment to open a Swig franchise ranges from $535K – $1.1M, with an initial franchise fee of $40K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do Swig franchise owners earn?
According to Item 19 of the Swig FDD, the average gross sales per unit is $950K. Note: this is gross revenue, not profit. Actual owner earnings vary based on location, operating costs, and management.
What is Swig's franchise failure rate?
SBA 7(a) loan charge-off data is not available for Swig (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.
How many Swig franchise locations are there?
As of their most recent FDD filing, Swig has 45 total units in the United States, including 0 franchised units and 45 company-owned units.
Is Swig a good franchise to buy?
FranchiseVerdict rates Swig as a A-grade franchise with a risk score of 32 out of 100, based on our analysis of investment costs, revenue data, SBA loan performance, and growth trends. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.