FranchiseVerdict
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FV-02487·STRONGExcellent95

Sugaring LA

Personal Services - Beauty & SalonFranchising since 2023Website
Investment
$313K – $432K
61st pct Beauty & Salon
Avg revenue
$617K
41st pct Beauty & Salon
Royalty
6.0%
18th pct Beauty & Salon
Units
8
21st pct Beauty & Salon
SBA default

Bottom line

  • Total investment $313K – $432K including a $60K franchise fee, 6.0% ongoing royalty.
  • Average unit revenue of $617K/year (median $571K). Estimated payback in 2.8 years.
  • Rated STRONG with a risk score of 53/100.
  • Auditor disclosed a going-concern note — flagged doubt about the franchisor's ability to continue operations. Verify against the latest FDD.

Item 1 · who you're contracting with

The Franchisor

Legal entity
SugaringLA Franchise, LLC
Parent company
Franworth, LLC
Incorporated in
Delaware
HQ
106 E. Liberty St., Suite 310, Ann Arbor, MI 48104
Auditor
DoerenMayhew
Audited financials
Franchisor revenue
$4K
vs $231K prior year
⚠ Going-concern note
Disclosed in FDD 2025
Auditor flagged doubt about continued operations. Verify against the latest FDD before deciding.

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one Sugaring LA unit return on the cash you put in?

Revenue · per unit, per year
$
FDD Item 19 reports $617,366
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: personal services
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $313K–$432K
Working capital
$
FDD reports $40K–$60K

Unlevered ROIC · per unit

32%

In Yale's "attractive" band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$136K
EBITDA margin
22.0%
Total invested
$422K
Payback
37 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Levered LBO scenario · Yale Crease Capital framing

What would 25 Sugaring LA units return on equity?

Edit assumptions

Equity IRR · 5-yr

49.9%

7.57× MOIC

Year-1 DSCR

1.88×

EBITDA ÷ debt service

Equity required

$1.9M

on $9.3M purchase

Total debt

$7.4M

SBA $4.6M + senior + seller note

Overview

About

Franchisees operate sugaring salons providing hair removal services (full-body waxing alternative using sugar paste). Day-to-day involves scheduling appointments, performing sugaring treatments, managing 1-3 staff members, maintaining inventory/supplies, and handling client relations in a service-based retail environment.

CEO
Danielle Correia
Founded
2022
FDD year
2025
States available
3

Item 7 · what it costs

The Vitals

Total investment
$313K – $432K
All-in to open one unit
Liquid capital
$40K – $60K
Cash you must have on hand
Franchise fee
$60K
Royalty
6.0%
Gross Revenue · typical 6–8%
Ad fund
2.0%
typical 3–5%
Total fee load
8.0%
vs 9–13% typical
Payback period
2.8 yrs
From v3 / Item 19

Item 19

Financial Performance

Avg gross sales
$617K
Per unit, per year
Median gross sales
$571K
Item 19 type
Affiliate Outlets
Sample size
4 units
vs category median 34 · small
Range (low → high)
$511K$817K
Cohort dispersion
Transparency
10 / 5
vs category median 4 / 5 · above
Revenue rank41th
vs Personal Services - Beauty & Salon peers
Investment cost rank61th
Lower investment ranks lower (better)
Royalty rate rank18th
Lower royalty = lower percentile (better)
Unit count rank21th
vs Personal Services - Beauty & Salon peers
Risk score rank27th
Lower risk = lower percentile (better)

Item 20 · unit dynamics

The Growth Chart

Total units
8
Opened
4
Last reporting year
Closed
0
Turnover rate
0.0%
Company-owned
4
Corporate units in the system
% franchised
50%
vs corporate-owned
Multi-unit owners
1.0%
2023
4+3
Franchised units
2024
0
Franchised units
2025
0
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 22 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Registered · 22 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

No SBA loan data available for this brand.

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

53
Risk · 0-100
STRONG53 / 100

Sugaring LA is a micro-franchise with reasonable unit economics but concerning stagnation risk, high capital requirements relative to net returns, and limited growth infrastructure typical of pre-scale brands.

Score breakdown · what drove the 53 / 100 rating

  1. 01MINOROnly 8 units system-wide with unknown/stagnant growth trajectory raises scalability concerns
  2. 02MINORHigh investment-to-net-income ratio: $313k-$431k investment against $131k avg net income means 2.4-3.3 year payback with no growth buffer
  3. 03MINOR6% royalty on $617k average revenue ($37k annually) is substantial given modest profitability margins (~21% net)
  4. 04MINORSmall unit count limits franchisee referral networks and brand recognition leverage
  5. 05HIGHNo disclosed litigation is positive, but tiny franchise size means less public scrutiny/disclosure requirements

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Radius/Population
Protected territory
Yes
Initial term
10 years
Renewal term
10 years
Online sales rights
Restricted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
0
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
Yes
Jury trial waiver
Yes
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Required
Governing law
Michigan

Item 11

Training & Operations

Classroom training
50 hrs
On-the-job training
38 hrs
POS system
QuickBooks Online
Operating tech stack

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

35 numbers

Locked
(734) 619-••••
The franchisor is SugaringLA Franchise, LLC,
MI
(972) 922-••••
TX
(808) 586-••••
HI

One-time purchase · CSV download · Validation questions included

FDD download

Sugaring LA · FDD (2025) PDF

Single-page checkout · instant download · CSV export of contacts available separately above