Bottom line
- Total investment $167K – $233K including a $60K franchise fee, 7.0% ongoing royalty.
- Average unit revenue of $1.8M/year (median $1.6M). Estimated payback in 0.5 years.
- Rated STRONG with a risk score of 40/100. SBA loan default rate of 0.0% across 4 loans (below the industry average).
Item 1 · who you're contracting with
The Franchisor
Yale framework · single-unit ROIC
Returns Analysis
Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.
The model · Yale framework
What would one Square Cow Moovers unit return on the cash you put in?
Unlevered ROIC · per unit
111%
Above typical band (30–60%)
Levered LBO scenario · Yale Crease Capital framing
What would 25 Square Cow Moovers units return on equity?
Equity IRR · 5-yr
35.0%
4.49× MOIC
Year-1 DSCR
2.33×
EBITDA ÷ debt service
Equity required
$5.1M
on $14.5M purchase
Total debt
$9.3M
SBA $5.0M + senior + seller note
Overview
About
Square Cow Moovers is a moving and relocation services franchise. Franchisees operate local moving operations, managing crews, customer acquisition, logistics, and on-site moving labor. Day-to-day work involves scheduling moves, managing staff, maintaining equipment, and delivering white-glove or standard moving services.
Item 7 · what it costs
The Vitals
Item 19
Financial Performance
Item 20 · unit dynamics
The Growth Chart
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 14 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.
Government records
SBA Loan Data
Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.
FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17
Risk & Legal
Explosive growth claims lack transparency and verification; high investment demands depend on unproven franchisee economics and a fragile early-stage system.
Score breakdown · what drove the 40 / 100 rating
- 01MINORExtremely aggressive unit growth (200% YoY) with only 9 total units suggests either cherry-picked data or unsustainable expansion trajectory
- 02HIGHNo Item 19 (Going Concern = False) prevents validation of the $1.8M average revenue claim—actual franchisee performance is unverified
- 03MINORHigh initial investment ($167K–$233K) combined with 7% royalty requires strong sales velocity; growth rate may not be sustainable long-term
- 04MINORSmall unit count (9 franchises) creates statistical unreliability and limits peer learning/support network
- 05MINOR200% YoY growth raises questions about franchisor focus: are they managing current franchisees or prioritizing recruitment?
Severity inferred from the FDD text · not a regulatory classification
FDD Items 5, 6, 12, 17 · continued from Risk & Legal
Contract & Territory Detail
Item 11
Training & Operations
Item 20
Franchisee Contacts
Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.
Franchisee contacts
15 numbers
One-time purchase · CSV download · Validation questions included
FDD download
Square Cow Moovers · FDD (2025) PDF