FranchiseVerdict
School of Rock logo
FV-02249·STRONGExcellent100

School of Rock

Education - Tutoring & Test PrepFranchising since 2005Website
Investment
$425K – $705K
84th pct Tutoring & Te…
Avg revenue
$672K
31st pct Tutoring & Te…
Royalty
8.0%
27th pct Tutoring & Te…
Units
303
92nd pct Tutoring & Te…
SBA default
0.0%
vs <3% typical

Bottom line

  • Total investment $425K – $705K including a $60K franchise fee, 8.0% ongoing royalty.
  • Average unit revenue of $672K/year (median $640K). Estimated payback in 2.7 years.
  • Rated STRONG with a risk score of 46/100. SBA loan default rate of 0.0% across 181 loans (below the industry average).
  • System growing at 20.4% CAGR over 3 years with 303 total units — strong expansion trajectory.

Item 1 · who you're contracting with

The Franchisor

Legal entity
SCHOOL OF ROCK FRANCHISING LLC
Parent company
School of Rock, LLC
Incorporated in
Pennsylvania
HQ
1 Wattles Street, Canton, MA 02021
Auditor
RSM US LLP
Audited financials
Franchisor revenue
$22.8M
vs $26.1M prior year

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one School of Rock unit return on the cash you put in?

Revenue · per unit, per year
$
FDD Item 19 reports $672,488
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: education
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $425K–$705K
Working capital
$
FDD reports $25K–$85K

Unlevered ROIC · per unit

13%

Below typical band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$81K
EBITDA margin
12.0%
Total invested
$620K
Payback
92 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Levered LBO scenario · Yale Crease Capital framing

What would 25 School of Rock units return on equity?

Edit assumptions

Equity IRR · 5-yr

49.9%

7.57× MOIC

Year-1 DSCR

1.88×

EBITDA ÷ debt service

Equity required

$672K

on $3.4M purchase

Total debt

$2.7M

SBA $1.7M + senior + seller note

Overview

About

School of Rock franchisees operate music education centers offering group and private instruction in guitar, bass, drums, keyboard, and vocals, with a performance-based learning model culminating in student performances. Day-to-day operations include scheduling lessons, managing student enrollment, hiring and training instructors, marketing locally, managing facility logistics, and coordinating student performances and events.

CEO
Stacey Ryan
Founded
2005
FDD year
2025
States available
38

Item 7 · what it costs

The Vitals

Total investment
$425K – $705K
All-in to open one unit
Liquid capital
$25K – $85K
Cash you must have on hand
Franchise fee
$60K
Royalty
8.0%
Gross Sales · typical 6–8%
Ad fund
3.0%
typical 3–5%
Total fee load
11.0%
vs 9–13% typical
Payback period
2.7 yrs
From v3 / Item 19

Item 19

Financial Performance

Avg gross sales
$672K
Per unit, per year
Median gross sales
$640K
Item 19 type
Average Total Sales and Net Operating Income
Sample size
269 units
vs category median 12 · large
Range (low → high)
$173K$2.1M
Cohort dispersion
Transparency
10 / 5
vs category median 4 / 5 · above
Revenue rank31th
vs Education - Tutoring & Test Prep peers
Investment cost rank84th
Lower investment ranks lower (better)
Royalty rate rank27th
Lower royalty = lower percentile (better)
Unit count rank92th
vs Education - Tutoring & Test Prep peers
Risk score rank15th
Lower risk = lower percentile (better)

Item 20 · unit dynamics

The Growth Chart

Total units
303
Opened
24
Last reporting year
Closed
1
Turnover rate
0.3%
Company-owned
49
Corporate units in the system
% franchised
84%
vs corporate-owned
Net growth (yr3)
+8.5%
Net unit change last year
3-yr CAGR
+20.4%
Compounded over last 3 years
2023
254+22
Franchised units
2024
234
Franchised units
2025
211
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 12 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Registered · 12 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

Total loans
181
Loan volume
Avg loan
Default rate
0.0%
vs <3% typical · system-wide
5-yr default

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

46
Risk · 0-100
STRONG46 / 100

School of Rock presents moderate-to-cautious risk due to missing financial performance data, slower unit growth, parent company litigation, and high capital requirement relative to unvalidated revenue claims.

Score breakdown · what drove the 46 / 100 rating

  1. 01MINORAbsence of Item 19 (Financial Performance Representations) limits ability to validate claimed average revenue of $672,488 and net income of $207,093
  2. 02MINORModerate unit growth of 8.5% YoY is slower than healthy franchise systems; questions sustainability of expansion claims
  3. 03HIGHParent company litigation (landlord/tenant dispute) and affiliate settlements involving 'no-poaching' and cybersecurity suggest corporate governance and operational security weaknesses
  4. 04MEDHigh initial investment ($425k-$705k) paired with 8% royalty creates significant breakeven threshold; limited margin for underperformance
  5. 05MINORProtected territory is positive, but combined with lack of financial disclosure, territory boundaries and enforcement mechanisms are unverified

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Protected Territory
Protected territory
Yes
Initial term
10 years
Renewal term
5 years
Online sales rights
Restricted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
4
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
Yes
Jury trial waiver
Yes
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Required
Governing law
Massachusetts

Item 11

Training & Operations

Classroom training
34 hrs
On-the-job training
0 hrs
POS system
Pike13
Operating tech stack

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

98 numbers

Locked
(872) 810-••••
IL
(954) 252-••••
FL
(203) 594-••••
CT

One-time purchase · CSV download · Validation questions included

FDD download

School of Rock · FDD (2025) PDF

Single-page checkout · instant download · CSV export of contacts available separately above