FranchiseVerdict
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FV-02195·MODERATEExcellent95

Rumble

Health & FitnessFranchising since 2021Website
Investment
$510K – $1.1M
86th pct Health & Fitn…
Avg revenue
$493K
24th pct Health & Fitn…
Royalty
7.0%
27th pct Health & Fitn…
Units
85
78th pct Health & Fitn…
SBA default
0.0%
vs <3% typical

Bottom line

  • Total investment $510K – $1.1M including a $60K franchise fee, 7.0% ongoing royalty.
  • Average unit revenue of $493K/year (median $400K).
  • Rated MODERATE with a risk score of 61/100. SBA loan default rate of 0.0% across 84 loans (below the industry average).
  • 12 litigation matters disclosed in Item 3 — higher than typical. Review the summary for patterns (franchisor-initiated vs. franchisee-initiated).

Item 1 · who you're contracting with

The Franchisor

Legal entity
Rumble Franchise SPV, LLC
Parent company
XPOF Assetco, LLC
Incorporated in
Delaware
HQ
17877 Von Karman Ave., Suite 100, Irvine, California 92614
Auditor
Deloitte & Touche LLP
Audited financials
Franchisor revenue
$521K
vs $204.6M prior year

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one Rumble unit return on the cash you put in?

Revenue · per unit, per year
$
FDD Item 19 reports $492,590
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: fitness
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $510K–$1.1M
Working capital
$
FDD reports $39K–$75K

Unlevered ROIC · per unit

16%

Below typical band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$143K
EBITDA margin
29.0%
Total invested
$882K
Payback
74 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Levered LBO scenario · Yale Crease Capital framing

What would 25 Rumble units return on equity?

Edit assumptions

Equity IRR · 5-yr

45.1%

6.43× MOIC

Year-1 DSCR

1.97×

EBITDA ÷ debt service

Equity required

$2.6M

on $10.8M purchase

Total debt

$8.3M

SBA $5.0M + senior + seller note

SBA 7(a) request ($5.4M) exceeds the $5M program cap. Excess capped automatically; backfill via conventional or equity.

Overview

About

Rumble franchisees operate entertainment/hospitality venues (specific format unclear from data provided) in protected territories, generating average gross sales of $492,590 annually while paying 7% royalties to franchisor regardless of profitability. Day-to-day operations involve venue management, customer service, staff oversight, and compliance with franchisor operational standards.

CEO
Mark King
Founded
2023
FDD year
2025
States available
24

Item 7 · what it costs

The Vitals

Total investment
$510K – $1.1M
All-in to open one unit
Liquid capital
$39K – $75K
Cash you must have on hand
Franchise fee
$60K
Royalty
7.0%
Gross Sales · typical 6–8%
Ad fund
2.0%
typical 3–5%
Total fee load
9.0%
vs 9–13% typical

Item 19

Financial Performance

Avg gross sales
$493K
Per unit, per year
Median gross sales
$400K
Item 19 type
Average Gross Revenue
Sample size
56 units
vs category median 12 · large
Range (low → high)
$171K$1.8M
Cohort dispersion
Transparency
4 / 5
vs category median 4 / 5 · typical
Revenue rank24th
vs Health & Fitness peers
Investment cost rank86th
Lower investment ranks lower (better)
Royalty rate rank27th
Lower royalty = lower percentile (better)
Unit count rank78th
vs Health & Fitness peers
Risk score rank50th
Lower risk = lower percentile (better)

Item 20 · unit dynamics

The Growth Chart

Total units
85
Opened
23
Last reporting year
Closed
7
Turnover rate
8.2%
Company-owned
1
Corporate units in the system
% franchised
99%
vs corporate-owned
Net growth (yr3)
+21.7%
Net unit change last year
3-yr CAGR
+147.1%
Compounded over last 3 years
2023
84+15
Franchised units
2024
69
Franchised units
2025
34
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 24 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Registered · 24 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

Total loans
84
Loan volume
Avg loan
Default rate
0.0%
vs <3% typical · system-wide
5-yr default

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

61
Risk · 0-100
MODERATE61 / 100

Litigation-plagued franchisor with pre-sale disclosure violations, undisclosed profitability data, and high investment requirements creates substantial risk of franchisee financial loss and legal exposure.

Score breakdown · what drove the 61 / 100 rating

  1. 01HIGHMultiple active lawsuits involving pre-sale disclosure violations and fraudulent inducement indicate potential systemic compliance failures and franchisor credibility issues
  2. 02MINORNo Item 19 (Average Unit Volume) disclosure despite $492,590 average revenue claim raises transparency concerns and makes ROI validation impossible
  3. 03MEDHigh initial investment ($509K-$1.14M) with undisclosed net income creates unfavorable risk/reward profile and suggests profitability may be inadequate
  4. 04HIGHLitigation history focusing on breach of contract and pre-sale disclosure violations suggests franchisees may have received misleading financial projections or performance claims
  5. 05HIGH21.7% unit growth is moderate but insufficient to offset litigation risk and lack of financial transparency; growth rate may not be sustainable
  6. 06MED7% royalty on gross sales (not net) is aggressive given lack of disclosed net income data, potentially making unprofitable locations unworkable

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Radius/Population
Protected territory
Yes
Initial term
10 years
Renewal term
10 years
Online sales rights
Restricted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
12
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
Yes
Jury trial waiver
Yes
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Optional
Governing law
California

Item 11

Training & Operations

Classroom training
56 hrs
On-the-job training
32 hrs
POS system
ClubReady
Operating tech stack

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

79 numbers

Locked
(210) 912-••••
TX
(901) 593-••••
TN
(561) 646-••••
FL

One-time purchase · CSV download · Validation questions included

FDD download

Rumble · FDD (2025) PDF

Single-page checkout · instant download · CSV export of contacts available separately above