RsvpFranchise Cost, Revenue & Review 2026
Data from FDD filing + SBA 7(a) records
FranchiseVerdict summary · 2026
A RSVP franchise requires a total initial investment of $114K – $382K, including a $15K franchise fee and an ongoing 7.0% royalty[2]. Per the 2025 FDD, average unit revenue was $369K[2]. Verdict grade: F. Run a live ROI scan →
Data last verified June 18, 2026 · figures per the 2025 FDD issuance
Overview
- Investment
- $114K – $382K
- 34th pct Business Serv…
- Avg gross sales
- $369K
- 8th pct Business Serv…
- Royalty
- 7.0%
- 15th pct Business Serv…
- Units
- 55
- 32nd pct Business Serv…
- SBA default
- 50.0%
- system-wide median varies by category
Quick verdict · Business Services · color = vs category peers
Green = >15% above Business Services avg · No shading = within ±15% · Red = >15% below avg · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Bottom line
- Total investment $114K – $382K including a $15K franchise fee, 7.0% ongoing royalty.
- Average unit revenue of $369K/year (median $351K).
- Verdict F (Bottom Quintile) with a risk score of 99/100.
- 4 units terminated last reporting year (7.3% of the system). Ask existing franchisees why.
Item 1 · who you're contracting with
The Franchisor
- Legal entity
- Alliance Franchise Brands LLC
- Parent company
- Alliance Franchise Holdings LLC
- Incorporated in
- MI
- HQ
- 47585 Galleon Drive, Plymouth, Michigan 48170-2466
- Auditor
- Plante & Moran, PLLC
- Audited financials
- Franchisor revenue
- $29.0M
- vs $28.4M prior year
Overview
About
RSVP franchisees typically operate event planning and/or party/celebration coordination services, managing client bookings, vendor relationships, logistics, and on-site execution. Franchisees generate revenue through service fees and commissions while paying 7% of gross sales as ongoing royalties to support brand marketing, operations systems, and corporate support services.
- CEO
- Michael Marcantonio
- Headquarters
- MI
- Founded
- 2000
- FDD year
- 2025
- States available
- 26
FDD Item 7 · 2025 filing · 14 line items
Initial investment breakdown
| Line item | Low | High | |
|---|---|---|---|
| Initial Franchise Feenot refundable | $15K | $15K | |
| Territory Feenot refundable | $30K | $120K | |
| Training Expenses | $0 | $5K | |
| Rent Deposit | $0 | $2K | |
| Utility Deposits | $0 | $500 | |
| Office Furniture and Supplies | $0 | $4K | |
| Software and Computer Equipment | $5K | $9K | |
| Transportation | $0 | $8K | |
| Marketing and Brand Identification | $0 | $9K | |
| KickStart Initial Marketing Depositnot refundable | $8K | $8K | |
| Telephone | $500 | $3K | |
| Insurance (for 12 months) | $3K | $8K | |
| Professional fees (lawyer, accountant, etc.) | $3K | $8K | |
| Additional Funds (for 12 months) | $50K | $184K | |
| Total initial investment | $114K | $382K |
Line items extracted from FDD Item 7. Ranges reflect the franchisor's stated low and high per line. Total is the sum of line-item lows / highs — actual costs may fall outside this range depending on market and build-out scope.
Single-unit · estimated
Returns at a glance
Indicative numbers using FDD Item 7 / Item 19 inputs and category-benchmarked cost ratios. Full single-unit, 25-unit portfolio, and LBO models (with every input editable to stress-test your own scenario) live on the financials page.
Store EBITDA · annual
$55K
15.0% margin
Unlevered ROIC
15%
EBITDA / total invested capital
Payback
6.6 yrs
cash-on-cash, unlevered
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $114K – $382K
- Better than avg vs category
- Liquid capital req'd
- $50K – $184K
- Near category avg vs category
- Franchise fee
- $15K – $15K
- Better than avg vs category
- Royalty
- 7.0%
- Gross Sales · typical 6–8%
- Ad fund
- 1.0%
- typical 3–5%
- Total fee load
- 8.0%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 7.0% of gross sales |
| Marketing / ad fund | 1.0% of gross sales |
| Technology fee | $50 |
| Transfer fee | $10K |
| Total fee load | 8.0% of rev |
Financial Performance
- Avg gross sales
- $369K
- Per unit, per year
- Median gross sales
- $351K
- Item 19 type
- gross_sales
- Sample size
- 46 units
- vs category median 32
- Range (low → high)
- $0→$1.1M
- Cohort dispersion (min → max)
- Reporting year
- 2024
- Fiscal year the figures cover
- Transparency
- 4 / 5
- vs category median 3 / 5 · above
Compared against 360 Business Services brands
vs Business Services averages
How Rsvp Compares
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 55
- Opened
- 2
- Last reporting year
- Closed
- 4
- Terminated
- 4
- Franchisor ended the franchise (per Item 20)
- Turnover rate
- 7.3%
- Company-owned
- 0
- Corporate units in the system
- % franchised
- 100%
- vs corporate-owned
- Multi-unit owners
- 4.3%
- Net growth (yr3)
- -3.5%
- Net unit change last year
- 3-yr CAGR
- +3.8%
- Compounded over last 3 years
3-year detail · Item 20
- Transfers (3yr)
- 4
- Transfer rate
- 7.3%
- Owners selling to other franchisees
- Termination rate
- 7.3%
- Franchisor-initiated terminations
- Ceased ops
- 7.3%
- Units that stopped operating
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 25 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator. Not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee contact records (FDD Item 20). Shows states with at least one current operator on file. Full state registration data (Item 12) will appear on a future FDD refresh.
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA loan disclosures. This brand has only 8 7(a) loans on file; statistical reliability is limited below 10 loans.
- Total loans
- 8
- Loan volume
- $5.9M
- Median loan
- $553K
- 50th percentile
- Charge-off rate
- 50.0%
- rates vary by category · see methodology
Historical SBA 7(a) lending data, not predictive of future performance. How SBA charge-off rates are calculated
- Repayment rate (PIF)
- 50.0%
- 5-yr charge-off
- 0.0%
- Loans approved 2021+
- Active lenders
- 7
- Defaults
- 1
Explore lender portfolios on Bank Reports or regional data on State Reports.
Premium insight
SBA Lending Report
Deep-dive into Rsvp's SBA lending history: lender network, geographic footprint, interest rates, and more.
SBA Lending Report
- Principal loss rate and NAICS industry benchmark
- 7 lenders with concentration factor
- Per-state charge-off rates across 6 states
- Startup risk premium and job creation velocity
- 7-year lending trend
Instant access. No subscription.
Risk analysis
FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17
Risk & Legal
RSVP presents caution-level risk: a contracting franchise system with declining unit count, litigation history, non-transparent profitability data, and unclear franchisor financial health despite reasonable initial investment and protected territories.
Litigation (Item 3)
Two cases disclosed: (1) Signs by Tomorrow of Siouxland, Inc. v. SGO - settled March 27, 2018 with mutual releases and franchise agreement extension; (2) Allegra Network LLC v. United Sign Ventures, LLC - arbitration filed August 18, 2016 for non-payment and breach, with counterclaim filed September 30, 2016.
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
Yes · Plante & Moran, PLLC
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
Supplier relationship · Items 8 & 16
- Franchisor sells you products: Yes
- Kickbacks from required suppliers: No
- Must buy proprietary products: Yes
- Restricted to system-approved products: Yes
- Can negotiate own supplier terms: No
Score breakdown · what drove the 99 / 100 rating
- 01MEDUnit decline of 3.5% YoY indicates a shrinking franchise system with only 55 units remaining
- 02MEDNo average net income disclosed (Item 19) prevents validation of actual profitability claims despite $368k average revenue
- 03HIGHTwo concluded litigation actions suggest disputes over fund management and payment obligations, indicating governance and franchisee compliance issues
- 04MEDHigh royalty rate of 7% combined with undisclosed net income creates uncertainty about franchisee profitability after fees
- 05HIGHGoing Concern status is False, which is ambiguous—requires clarification on franchisor's financial stability
Severity inferred from the FDD text · not a regulatory classification
FDD Items 5, 6, 12, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 10 years |
|---|---|
| Renewal term | 10 years |
| Allowed renewalsℹ | 1 |
| Territory type | protected |
| Protected territory | Yes |
| Exclusive territoryℹ | No |
| Territory population | 50,000 |
| Online sales rightsℹ | Restricted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Required |
| Non-compete (years)ℹ | 2 years |
| Non-compete (miles)ℹ | 25 mi |
| Right of first refusalℹ | Yes |
| Transfer requires consent | Yes |
| Termination notice | 60 days |
| Mandatory arbitration | Yes |
| Arbitration location | Plymouth, Michigan |
| Jury trial waiver | Yes |
| Governing law | Michigan |
| Litigation count | 2 |
View Item 3 litigation summary
Two cases disclosed: (1) Signs by Tomorrow of Siouxland, Inc. v. SGO - settled March 27, 2018 with mutual releases and franchise agreement extension; (2) Allegra Network LLC v. United Sign Ventures, LLC - arbitration filed August 18, 2016 for non-payment and breach, with counterclaim filed September 30, 2016.
Items 10, 11
Training & Operations
- Classroom training
- 37 hrs
- On-the-job training
- 18 hrs
- Training location
- Alliance University in Plymouth, Michigan or another location designated by us
- POS system
- QuickBooks Online Plus
- Operating tech stack
Items 5 & 11
Franchisor Support
Technology: QuickBooks Online Plus
Item 20 · call current owners
Franchisee Contacts
49 owners to call
Name · phone · city · state. Extracted from FDD Item 20
FDD download
RSVP · FDD (2025) PDF
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a RSVP franchise?
The total investment to open a RSVP franchise ranges from $114K – $382K, with an initial franchise fee of $15K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do RSVP franchise owners earn?
According to Item 19 of the RSVP FDD, the average gross sales per unit is $369K. The median is $351K. Note: this is gross revenue, not profit. Actual owner earnings vary based on location, operating costs, and management.
What is RSVP's franchise failure rate?
SBA 7(a) loan charge-off data is not available for RSVP (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.
How many RSVP franchise locations are there?
As of their most recent FDD filing, RSVP has 55 total units in the United States, including 53 franchised units and 0 company-owned units. 2 new units were opened in the latest reporting year.
Is RSVP a good franchise to buy?
FranchiseVerdict rates RSVP as a F-grade franchise with a risk score of 99 out of 100, based on our analysis of investment costs, revenue data, SBA loan performance, and growth trends. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.