FranchiseVerdict
Roni's Mac Bar logo
FV-02177·MODERATEExcellent95

Roni's Mac Bar

Food & Beverage - Full ServiceFranchising since 2023Website
Investment
$139K – $218K
10th pct Full Service
Avg revenue
$769K
11th pct Full Service
Royalty
5.9%
54th pct Full Service
Units
1
3rd pct Full Service
SBA default

Bottom line

  • Total investment $139K – $218K including a $49K franchise fee, 5.9% ongoing royalty.
  • Average unit revenue of $769K/year (median $769K). Estimated payback in 1.5 years.
  • Rated MODERATE with a risk score of 60/100.
  • Emerging franchise — only 3 years of franchising with 1 units. Early-stage systems carry higher risk but may offer better territory availability.

Item 1 · who you're contracting with

The Franchisor

Legal entity
Roni's Mac Bar Franchising, LLC
Incorporated in
Texas
HQ
720 Franklin Avenue, Waco, TX 76701
Auditor
Muhammad Zubairy, CPA PC
Audited financials
Franchisor revenue
$4K
vs $414K prior year

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one Roni's Mac Bar unit return on the cash you put in?

Revenue · per unit, per year
$
FDD Item 19 reports $768,553
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: generic
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $139K–$218K
Working capital
$
FDD reports $25K–$30K

Unlevered ROIC · per unit

64%

Above typical band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$131K
EBITDA margin
17.1%
Total invested
$206K
Payback
19 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Levered LBO scenario · Yale Crease Capital framing

What would 25 Roni's Mac Bar units return on equity?

Edit assumptions

Equity IRR · 5-yr

49.9%

7.57× MOIC

Year-1 DSCR

1.88×

EBITDA ÷ debt service

Equity required

$1.6M

on $7.8M purchase

Total debt

$6.2M

SBA $3.9M + senior + seller note

Overview

About

Roni's Mac Bar franchisees operate quick-service restaurants specializing in gourmet macaroni and cheese dishes, likely offering customizable toppings, sides, and beverages. Day-to-day operations involve food preparation, inventory management, customer service, and point-of-sale transactions in a limited-service format designed for high throughput.

CEO
Frank Senese
Founded
2023
FDD year
2024
States available
1

Item 7 · what it costs

The Vitals

Total investment
$139K – $218K
All-in to open one unit
Liquid capital
$25K – $30K
Cash you must have on hand
Franchise fee
$49K
Royalty
5.9%
Gross Revenues · typical 6–8%
Ad fund
0.0%
typical 3–5%
Total fee load
5.9%
vs 9–13% typical
Payback period
1.5 yrs
From v3 / Item 19

Item 19

Financial Performance

Avg gross sales
$769K
Per unit, per year
Median gross sales
$769K
Item 19 type
Historic (Company-Owned)
Sample size
1 units
vs category median 15 · small
Range (low → high)
$769K$769K
Cohort dispersion
Transparency
10 / 5
vs category median 4 / 5 · above
Revenue rank11th
vs Food & Beverage - Full Service peers
Investment cost rank10th
Lower investment ranks lower (better)
Royalty rate rank54th
Lower royalty = lower percentile (better)
Unit count rank3th
vs Food & Beverage - Full Service peers
Risk score rank40th
Lower risk = lower percentile (better)

Item 20 · unit dynamics

The Growth Chart

Total units
1
Opened
0
Last reporting year
Closed
0
Turnover rate
0.0%
Company-owned
1
Corporate units in the system
% franchised
0%
vs corporate-owned
2022
0±0
Franchised units
2023
0
Franchised units
2024
0
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 17 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Registered · 17 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

No SBA loan data available for this brand.

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

60
Risk · 0-100
MODERATE60 / 100

Pre-revenue or unstable franchisor with insufficient system scale, unverified financial claims, and unclear growth strategy presents elevated risk despite protected territory and no disclosed litigation.

Score breakdown · what drove the 60 / 100 rating

  1. 01MINOROnly 1 franchised unit with unknown growth trajectory indicates minimal system maturity and validation
  2. 02HIGHGoing Concern status is False — suggests financial instability or operational uncertainty at franchisor level
  3. 03MINORNo Item 19 financial performance representations available despite $768K average revenue claim — cannot independently verify
  4. 04MINORHigh initial investment range ($138,750-$217,800) relative to single operating unit creates validation risk
  5. 05MED5.9% royalty on gross revenues provides limited franchisor resources for franchisee support with single-unit system

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Population-based geographical area
Protected territory
Yes
Initial term
10 years
Renewal term
10 years
Online sales rights
Restricted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
0
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
Yes
Jury trial waiver
Yes
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Optional
Governing law
Texas

Item 11

Training & Operations

Classroom training
3 hrs
On-the-job training
52 hrs
POS system
Toast
Operating tech stack

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

24 numbers

Locked
(503) 378-••••
OR
(317) 232-••••
IN
(979) 450-••••
MO

One-time purchase · CSV download · Validation questions included

FDD download

Roni's Mac Bar · FDD (2024) PDF

Single-page checkout · instant download · CSV export of contacts available separately above