Pure Sweat StudiosFranchise Cost, Revenue & Review 2026
Data from FDD filing
FranchiseVerdict summary · 2026
A Pure Sweat Studios franchise requires a total initial investment of $573K – $889K, including a $45K franchise fee and an ongoing 6.0% royalty[2]. Per the 2026 FDD, average unit revenue was $509K[2]. Verdict grade: F. Run a live ROI scan →
Data last verified June 18, 2026 · figures per the 2026 FDD issuance
Overview
- Investment
- $573K – $889K
- 70th pct Healthcare
- Avg gross sales
- $509K
- 13th pct Healthcare
- Royalty
- 6.0%
- 14th pct Healthcare
- Units
- 11
- 32nd pct Healthcare
- SBA default
- N/A
Quick verdict · Healthcare · color = vs category peers
Green = >15% above Healthcare avg · No shading = within ±15% · Red = >15% below avg · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
At 0.7x revenue per dollar invested, this system underperforms the typical 1.5-2.5x range.
The franchisor's auditor raised doubt about continued operations. This is a serious risk signal.
Bottom line
- Total investment $573K – $889K including a $45K franchise fee, 6.0% ongoing royalty.
- Average unit revenue of $509K/year (median $492K).
- Verdict F (Bottom Quintile) with a risk score of 82/100.
- Auditor disclosed a going-concern note, which flagged doubt about the franchisor's ability to continue operations. Verify against the latest FDD.
Item 1 · who you're contracting with
The Franchisor
- Legal entity
- Pure Sweat Studios LLC
- Predecessor
- and Affiliates
- Prior franchisor entity
- Incorporated in
- TN
- HQ
- 5133 Harding Pike, Suite B-10, Unit 283, Nashville, Tennessee 37205
- Auditor
- Kezos & Dunlavy, LLC
- Audited financials
- Franchisor revenue
- $226K
- vs $365K prior year
- ⚠ Going-concern note
- Disclosed in FDD 2026
- Auditor flagged doubt about continued operations. Verify against the latest FDD before deciding.
Overview
About
Pure Sweat Studios operates boutique fitness studios offering group fitness classes (likely HIIT, strength, or cardio-focused workouts). Franchisees manage daily studio operations including class scheduling, instructor hiring/training, member retention, retail sales, and marketing to build recurring monthly membership revenue.
- CEO
- Candice Bruder
- Headquarters
- TN
- Founded
- 2021
- FDD year
- 2026
- States available
- 7
FDD Item 7 · 2026 filing · 16 line items
Initial investment breakdown
| Line item | Low | High | |
|---|---|---|---|
| Initial Franchise Feenot refundable | $45K | $45K | |
| Initial Training Feenot refundable | $8K | $8K | |
| Travel Expenses to Corporate Training | $1K | $4K | |
| Rent and Utilities - Three Months | $12K | $27K | |
| Design, Architecture, and Engineering | $8K | $15K | |
| Leasehold Improvements | $295K | $483K | |
| Furniture and Fixtures | $33K | $40K | |
| Equipment | $96K | $145K | |
| Permits and Permit Management | $3K | $5K | |
| Signage | $19K | $22K | |
| Computer, Software, and Point of Sale System | $4K | $5K | |
| Initial Marketing Spend | $15K | $30K | |
| Initial Inventory | $9K | $13K | |
| Professional Fees | $4K | $6K | |
| Insurance Deposits - Three Months | $3K | $3K | |
| Additional Funds - Three Months | $20K | $30K | |
| Total initial investment | $573K | $879K |
Line items extracted from FDD Item 7. Ranges reflect the franchisor's stated low and high per line. Total is the sum of line-item lows / highs — actual costs may fall outside this range depending on market and build-out scope.
Single-unit · estimated
Returns at a glance
Indicative numbers using FDD Item 7 / Item 19 inputs and category-benchmarked cost ratios. Full single-unit, 25-unit portfolio, and LBO models (with every input editable to stress-test your own scenario) live on the financials page.
Store EBITDA · annual
$87K
17.0% margin
Unlevered ROIC
11%
EBITDA / total invested capital
Payback
8.7 yrs
cash-on-cash, unlevered
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $573K – $889K
- Below avg, review vs category
- Liquid capital req'd
- $20K – $30K
- Better than avg vs category
- Franchise fee
- $45K – $45K
- Better than avg vs category
- Royalty
- 6.0%
- percentage_of_gross · typical 6–8%
- Ad fund
- 2.0%
- typical 3–5%
- Total fee load
- 8.0%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 6.0% of gross sales |
| Marketing / ad fund | 2.0% of gross sales |
| Technology fee | $125 |
| Transfer fee | $13K |
| Renewal fee | $8K |
| Inventory (initial) | $9K – $13K |
| Total fee load | 8.0% of rev |
Financial Performance
- Avg gross sales
- $509K
- Per unit, per year
- Median gross sales
- $492K
- Item 19 type
- Actual Performance of Franchise Outlets
- Sample size
- 7 units
- vs category median 12
- Range (low → high)
- $295K→$818K
- Cohort dispersion (min → max)
- Transparency tier
- limited
- Categorical assessment of disclosure depth
- Transparency
- 4 / 5
- vs category median 4 / 5 · typical
Compared against 201 Healthcare brands
Revenue is only 0.7x the investment. This means each unit may take 5+ years to recoup the initial outlay at typical margins.
vs Healthcare averages
How Pure Sweat Studios Compares
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 11
- Opened
- 2
- Last reporting year
- Closed
- 0
- Turnover rate
- 0.0%
- Company-owned
- 0
- Corporate units in the system
- % franchised
- 100%
- vs corporate-owned
- Net growth (yr3)
- +22.2%
- Net unit change last year
- 3-yr CAGR
- +57.1%
- Compounded over last 3 years
3-year detail · Item 20
- Opened (3yr)
- 2
- Closed (3yr)
- 0
- Terminated (3yr)
- 3
- Non-renewed (3yr)
- 0
- Transfers (3yr)
- 1
- Reacquired (3yr)
- 0
- Franchisor bought back
- Projected new
- 4
- Franchisor's next-year forecast
- Transfer rate
- 9.1%
- Owners selling to other franchisees
- Termination rate
- 27.3%
- Franchisor-initiated terminations
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 7 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator. Not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee contact records (FDD Item 20). Shows states with at least one current operator on file. Full state registration data (Item 12) will appear on a future FDD refresh.
Fast growth in a small system. Newer franchisors expanding quickly may not yet have the support infrastructure of larger systems.
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA 7(a) and 504 loan disclosures, public data unique to FranchiseVerdict.
No SBA loan data available for this brand.
Risk analysis
FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17
Risk & Legal
Early-stage fitness franchise with unproven unit economics, material financial disclosure gaps, and high capital requirements relative to system size and growth rate.
Litigation (Item 3)
0 case reference(s): 0 pending, 0 settled.
Largest disclosed settlement: $45,000
Bankruptcy (Item 4)
Disclosed in last 7 years
Bankruptcy,” is supplemented by the addition of the following: No entity or person listed in Items 1 and 2 of this Disclosure Document has, at any time during the previous 10 fiscal years (a) filed for bankruptcy protection, (b) been adjudged bankrupt, (c) been reorganized due to insolvency, or (d)
Audited financials (Item 21)
Yes · Kezos & Dunlavy, LLC⚠ Going-concern note flagged
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
Supplier relationship · Items 8 & 16
- Franchisor sells you products: No
- Must buy proprietary products: No
- Restricted to system-approved products: Yes
Score breakdown · what drove the 82 / 100 rating
- 01MEDNet income not disclosed in FDD Item 19 — unable to validate profitability claims against $509k avg revenue
- 02MINORHigh initial investment ($573k–$889k) with only 22.2% YoY unit growth suggests slow scaling and unproven unit economics
- 03MINORRoyalty structure (6% of gross) provides no margin cushion if revenue underperforms — franchisee bears full downside
- 04MEDOnly 11 units system-wide indicates early-stage franchise with limited operational maturity and case study data
- 05MEDRevenue figure ($509k avg) lacks context: unclear if this is median, mean, or if it includes failed/closed locations
Severity inferred from the FDD text · not a regulatory classification
FDD Items 5, 6, 12, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 10 years |
|---|---|
| Renewal term | 10 years |
| Allowed renewalsℹ | 1 |
| Territory type | Radius |
| Protected territory | Yes |
| Online sales rights | Restricted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Required |
| Non-compete (years)ℹ | 2 years |
| Right of first refusalℹ | Yes |
| Termination notice | 30 days |
| Termination groundsℹ | 1 |
| Curable defaultsℹ | 2 |
| Mandatory arbitration | Yes |
| Jury trial waiver | Yes |
| Governing law | Tennessee |
| Litigation count | 0 |
View Item 3 litigation summary
0 case reference(s): 0 pending, 0 settled.
Items 10, 11
Training & Operations
- Classroom training
- 25 hrs
- On-the-job training
- 25 hrs
- Training location
- On-site and off-site
- Site selection
- franchisee
- POS system
- Mindbody
- Operating tech stack
Items 5 & 11
Franchisor Support
Technology: Mindbody
Item 20 · call current owners
Franchisee Contacts
11 owners to call
Name · phone · city · state. Extracted from FDD Item 20
FDD download
Pure Sweat Studios · FDD (2026) PDF
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a Pure Sweat Studios franchise?
The total investment to open a Pure Sweat Studios franchise ranges from $573K – $889K, with an initial franchise fee of $45K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do Pure Sweat Studios franchise owners earn?
According to Item 19 of the Pure Sweat Studios FDD, the average gross sales per unit is $509K. The median is $492K. Note: this is gross revenue, not profit. Actual owner earnings vary based on location, operating costs, and management.
What is Pure Sweat Studios's franchise failure rate?
SBA 7(a) loan charge-off data is not available for Pure Sweat Studios (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.
How many Pure Sweat Studios franchise locations are there?
As of their most recent FDD filing, Pure Sweat Studios has 11 total units in the United States, including 3 franchised units and 0 company-owned units. 2 new units were opened in the latest reporting year.
Is Pure Sweat Studios a good franchise to buy?
FranchiseVerdict rates Pure Sweat Studios as a F-grade franchise with a risk score of 82 out of 100, based on our analysis of investment costs, revenue data, SBA loan performance, and growth trends. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
For franchisors
Are you the franchisor?
If you represent Pure Sweat Studios, you can request corrections or provide updated information.
Claim this brandOther Healthcare franchises
Compare similar franchise opportunities in the Healthcare category
Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.