ProSource Wholesale Franchise Cost, Revenue & Review 2026
- Investment
- $956K – $979K
- Disclosed sales
- $6.1M
- gross sales, not profit
- SBA charge-off
- Under 10 loans (8)
Data from FDD filing + SBA 7(a) records
Analysis by FranchiseVerdict Research · Methodology
ProSource Wholesale is a members-only wholesale showroom franchise selling flooring, kitchen, and bath products to trade professionals and their clients. Franchisees run a showroom-and-warehouse serving contractors, designers, and remodelers in a territory.
FranchiseVerdict summary · 2026
A ProSource Wholesale franchise requires a total initial investment of $956K – $979K, including a $46K franchise fee and an ongoing 3.0% royalty[2]. Per the 2026 FDD, average unit revenue was $6.1M[2]. FranchiseVerdict grade: A (Strongest tier), an editorial assessment, not investment advice. Run a live ROI scan →
Sources, dates and evidence
FDD issued: · Data extracted: · Last cited check: · Staleness risk: low - issued within the last 12 months
Evidence: strong✓ Investment (Item 7)✓ Item 19 status✓ Units and owners (Item 20)✗ SBA loan coverage✓ Litigation (Item 3)✓ Financial statements (Item 21)✓ Franchisor identityhow this is scored7 of 7 headline figures on this page cite a page of the filing.
Overview
- Investment
- $956K – $979K
- 88th pct Home Services
- Avg gross sales
- $6.1M
- 23rd pct Home Services
- Royalty
- 3.0%
- 2nd pct Home Services
- Units
- 151
- 69th pct Home Services
- SBA charge-off
- N/A
Quick verdict · Home Services · color = vs category peers
Green = favorable by >10% vs Home Services median · No shading = within ±10% · Red = unfavorable by >10% · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Bottom line
- COSTTotal investment $956K – $979K including a $46K franchise fee, 3.0% ongoing royalty.
- RETURNSAverage unit revenue of $6.1M/year (median $4.8M).
- RISKVerdict A (Strongest tier), verdict score 84/100 (higher is better).
- GROWTHPositive: net +2 franchised outlets in the latest year (3 opened, 1 closed); 8 signed but not yet open (Item 20).
Item 1 · who you're contracting with
The Franchisor
Corporate structure & franchisor financials
- Legal entity
- Leading Edge Marketing, Inc. d/b/a ProSource Wholesale
- Parent company
- CCA Global Partners, Inc.
- FDD Item 1, page 8 of the 2026 FDD
- Predecessor
- PS Floorcoverings, Inc.
- Prior franchisor entity
- CEO title
- Chief Executive Officer and Director
- Eric M. Bernstein
- Incorporated in
- Missouri
- HQ
- 4301 Earth City Expressway, St. Louis, Missouri 63045-1334
- Auditor
- Armanino LLP
- Audited financials
- Franchisor revenue
- $189.3M
- vs $207.1M prior year
Overview
About
- CEO
- Eric M. Bernstein
- Headquarters
- MO
- Founded
- 1990
- FDD year
- 2026
- States available
- 39
Can you afford it, and what does the money buy?
Entry cost runs 475% above the typical home services franchise.
Source: FDD 2026 · Items 5–7
FDD Item 7 · 2026 filing
Initial investment breakdown
| Cost component | Low | High |
|---|---|---|
| Initial franchise fee | $46K | $46K |
| Working capital (3–6 mo) | $116K | $116K |
| Equipment, build-out, other | $793K | $816K |
| Total initial investment | $956K | $979K |
Source: ProSource Wholesale 2026 FDD, Items 5 and 7[2]. “Equipment, build-out, other” is computed as total minus disclosed line items above.
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $956K – $979K
- Bottom third — review vs category
- Liquid capital req'd
- $116K – $116K
- Bottom third — review vs category
- Franchise fee
- $46K – $46K
- Top 40% of category vs category
- Royalty
- 3.0%
- typical 6–8%
- Ad fund
- System Branding Fund not yet established; if implemented,…
- Total fee load
- 3.3%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 3.0% of gross sales |
| Technology fee | $1K |
| Transfer fee | $46K |
| Renewal fee | $2K |
| Inventory (initial) | $15K – $15K |
| Total fee load | 3.3% of rev |
A 3.3% total fee load is unusually lean. More of each revenue dollar stays with the franchisee.
What do units actually make?
Average unit sales run 944% above the home services norm.
Source: FDD 2026 · Item 19
Single-unit · not modelled
Returns at a glance
An FDD discloses gross sales, not profit, and the operating costs that turn one into the other are in no filing. We publish no modelled return for ProSource Wholesale until someone supplies them — yours, in the models below.
—
Not modelled yet
An FDD discloses gross sales, not profit. We hold no sourced figure for ad fund rate, COGS, labour, rent / occupancy and other operating costs, and will not substitute an assumed one. Enter your own and the model runs on your assumptions.
Total invested capital · disclosed
$1.1M
Item 7 initial investment plus working capital, as filed — the one figure here that needs no assumption.
ROI & LBO modelsSingle-unit · 25-unit portfolio · editable
What one unit earns on your invested capital
Model A · Single-Unit Return
Computes unlevered return on invested capital (ROIC) for a single franchise unit, read against the 30–60% reference band · Yale SOM, Post-MBA Path Exhibit 2 (2023). Below that band a passive index fund likely outperforms; above it the franchisor has pricing power you're subsidizing.
Note: Item 19 revenue is what the franchisor discloses, and it is the top line only — gross sales are not profit. No FDD discloses the operating costs that turn one into the other, so those fields start empty and nothing is modelled until you supply them from your own lease quote, labor market and build-out budget.
Returns model · single-unit ROIC
What would one ProSource Wholesale unit return on the cash you put in?
Illustrative category typicals — not sourced to any filing, survey or sample. Replace them with figures from franchisee validation calls before you rely on the output.
Unlevered ROIC · per unit
Your modelled return on total invested capital, before any debt financing.
—
An FDD discloses gross sales, not profit. We hold no sourced figure for ad fund rate, COGS, labour, rent / occupancy and other operating costs, and will not substitute an assumed one. Enter your own and the model runs on your assumptions.
What 25 units return when you use SBA financing
Model B · Return on Equity: Debt-Financed Acquisition
Models a 25-unit portfolio acquisition financed with an SBA 7(a) loan. Shows equity IRR (your return on cash invested), DSCR (how safely the cash flow covers debt service), and the capital stack (SBA + seller + equity breakdown).
This is the “search fund” or “entrepreneurship through acquisition” scenario: you buy an existing multi-unit operator, use leverage to amplify returns, and either operate or hire management. The 25-unit size is the typical minimum for an SBA-backed franchise portfolio acquisition to pencil as a full-time income.
What “return on equity” means here: if you put in $500K of your own cash and the business generates enough EBITDA to pay down debt and grow, your equity IRR is the annual return on that $500K, including the value created when you eventually sell. Target IRR for a search fund is typically 25–35%.
Not modelled yet
An FDD discloses gross sales, not profit. We hold no sourced figure for ad fund rate, COGS, labour, rent / occupancy and other operating costs, and will not substitute an assumed one. Enter your own and the model runs on your assumptions.
A 25-unit return is built on a per-unit EBITDA. Fill in the operating costs in Model A above and this model runs on that figure, or take the whole scenario to the full ROI workbench, where the portfolio and LBO models accept your own per-unit economics directly.
These models are for research and scenario planning only. Not investment advice. Actual results depend on your specific location, management, and market conditions. Consult a franchise attorney and accountant before signing any franchise agreement.
Item 19 · Source: 2026 FDD
Financial Performance
- Avg gross sales
- $6.1M
- Per unit, per year
- Median gross sales
- $4.8M
Gross sales are revenue before expenses — not profit. Actual owner earnings depend on rent, labor, royalties, marketing fees, and debt service.
- Item 19 type
- Actual Sales Table (Gross Sales) of Comparable Showrooms — not net income
- Sample size
- 141 outlets
- vs category median 32 · large
- Range (low → high)
- $819K→$24.1MCited, not corroborated — printed on page 47 of the 2026 FDD. Nothing else in our record independently restates or re-derives it.
- Cohort dispersion (min → max)
- Reporting year
- 2025
- Fiscal year the figures cover
- Source filing
- FDD 2026
- Disclosed in the 2026 filing, covering 2025
- Transparency
- 6 / 10
- vs category median 4 / 10 · above
Compared against 319 Home Services brands
Revenue is 6.3x the investment midpoint. At typical franchise margins, this suggests a payback under 3 years.
Operator outlook
What the numbers say
Data-driven interpretation of this brand's financial disclosures, fee structure, and system trajectory.
Unit economics
Average unit generates $6.1M/year in gross sales. Median is $4.8M — top performers pull the average up, so a typical unit earns less. Revenue-to-investment ratio: 6.3x.
Fee burden
Total ongoing fee load of 3.3% — below the Home Services median of 8.0%.
Disclosure
Transparency score 6/10 — this franchisor discloses detailed breakdowns (quartiles, segments, or cohort data). Buyers can model unit economics with higher confidence.
Source: FDD Item 19 financial performance representations and publicly filed FDD data. Past performance is not indicative of future results. Verify all figures with the franchisor and current franchisees before making any investment decision.
vs Home Services medians
How ProSource Wholesale Compares
Category median of published Home Services brands that report the figure; the middle half spans the 25th to 75th percentile and n counts the brands behind it. Medians are used because a few very large systems pull an average far from the typical brand. Revenue is disclosed gross sales, not profit.
Is the system healthy?
Source: FDD 2026 · Item 20
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 151
- Opened
- 3
- Last reporting year
- Closed
- 1
- Turnover rate
- 0.7%
- Company-owned
- 3
- Corporate units in the system
- % franchised
- 98%
- vs corporate-owned
Last fiscal year · Item 20 exits and transfers
- Signed, not yet open
- 8
- 0.05 per open outlet · Item 20 Table 5
- Projected new
- 1
- Franchisor's next-year forecast
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 12 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator. Not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee contact records (FDD Item 20). Shows states with at least one current operator on file. Full state registration data (Item 12) will appear on a future FDD refresh.
Available to sell in · Item 12
- Wisconsin
States where the franchisor is registered to sell new franchises (FDD registration filings).
Where the owners are · Item 20 owner list
100 current owners across 12 states.
- FL 31
- CA 25
- AZ 6
- CT 6
- GA 6
- AL 5
- IL 5
- AR 4
- CO 4
- IA 4
- HI 2
- ID 2
Counts only, from the list the franchisor prints in Item 20. Names and phone numbers are for your own due diligence and are not shown here.
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA loan disclosures. This brand has only 8 7(a) loans on file; statistical reliability is limited below 10 loans.
- Total loans
- 8
- Loan volume
- $5.1M
- Median loan
- $515K
- 50th percentile
- Charge-off rate
- Under 10 loans (8)
- Insufficient SBA coverage: 8 loans, rate hidden below 10
Historical SBA 7(a) lending data, not predictive of future performance. How SBA charge-off rates are calculated
- Repayment rate (PIF)
- Under 10 loans (8)
- 5-yr charge-off
- Under 10 loans (8)
- Loans approved 2021+
- Active lenders
- 8
- Defaults
- N/A
Explore lender portfolios on Bank Reports or regional data on State Reports.
What could kill this investment?
Source: SBA 7(a) FOIA · FDD Items 3, 21
Risk analysis
FranchiseVerdict rating + FDD Items 3, 4, 8, 16, 21
Risk & Legal
Established wholesale franchisor (since 1991, 151 units) with only one old regulatory matter (2003 Maryland consent order) and strong parent-level financials ($83.1M net worth, positive net income, audited). Item 19 disclosed with $6.1M average gross sales, near-zero turnover. The single stale 2003 matter is negligible.
Litigation (Item 3)
Subject: the franchisor is a named party (defendant).
Maryland Division of Securities Consent Order (Case No. 2003-0657, dated Nov 26, 2003): Maryland Securities Commissioner determined ProSource violated Maryland Franchise Law by offering/selling a franchise while state registration renewal was pending. ProSource agreed to cease and desist.
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
Yes · Armanino LLP
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
Item 21 states the franchisor (Leading Edge Marketing, Inc. d/b/a ProSource Wholesale) is a wholly owned subsidiary and its financials are contained within the audited consolidated financial statements of its parent and guarantor, CCA Global Partners, Inc. and Subsidiaries. Figures shown are from the parent/guarantor's audited consolidated statements (Armanino LLP, opinion dated Nov 30, 2023) for fiscal years ended September 30, 2023 (yr1) and 2022 (yr2); FY runs Oct 1 - Sep 30. Total revenues comprise revenue from suppliers ($55,618,055), other programs and services ($119,204,633), and sales of merchandise ($28,657,893). All figures already in whole US dollars. Item 8 states the franchisor's own total revenue as $37,734,577 (FY ending 2025-09-30 (2025 Fiscal Year)); the statements above are the parent's.
ⓘ These are the parent company's consolidated financials (the parent guarantees the franchisor), not this brand's standalone results — the figure reflects the whole corporate group, not this brand alone.
Supplier relationship · Items 8 & 16
- Franchisor sells you products: No
- Kickbacks from required suppliers: Yes
- Must buy proprietary products: No
- Restricted to system-approved products: Yes
- Can negotiate own supplier terms: Yes
Score breakdown · what drove the 84 / 100 verdict
- 01MEDOnly one stale regulatory matter from 2003 (MD consent order)
- 02MINORNo bankruptcy, no going-concern, no distress
Severity inferred from the FDD text · not a regulatory classification
What are you signing up for?
Ongoing fees run about 3.3% of sales (royalty + ad fund), before rent and labor.
Source: FDD 2026 · Items 11, 12, 17
FDD Items 12, 15, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 10 years |
|---|---|
| Renewal term | 10 years |
| Allowed renewalsℹ | 2 |
| Territory type | Exclusive territory |
| Protected territory | Yes |
| Exclusive territoryℹ | Yes |
| Territory sizeℹ | Defined by zip codes (Area); showroom space 9,000-12,000 sq ft |
| Online sales rightsℹ | Restricted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Optional |
| Non-compete (years)ℹ | 1 year |
| Non-compete (miles)ℹ | 25 mi |
| Right of first refusalℹ | Yes |
| Transfer requires consent | Yes |
| Termination notice | 30 days |
| Curable defaultsℹ | 2 |
| Mandatory arbitration | No |
| Jury trial waiver | Yes |
| Governing law | Missouri |
| Litigation count | 1 |
View Item 3 litigation summary
Maryland Division of Securities Consent Order (Case No. 2003-0657, dated Nov 26, 2003): Maryland Securities Commissioner determined ProSource violated Maryland Franchise Law by offering/selling a franchise while state registration renewal was pending. ProSource agreed to cease and desist.
Items 10, 11
Training & Operations
- Classroom training
- 54 hrs
- On-the-job training
- 120 hrs
- Training location
- On-site and corporate
- Ongoing training
- Required
- Site selection
- franchisee
- Franchisor financing
- Offered
- Item 10
- POS system
- RFMS
- Operating tech stack
Items 5 & 11
Franchisor Support
Technology: RFMS
Item 20 · call current owners
Franchisee Contacts
100 owners to call
Name · phone · city · state. Extracted from FDD Item 20
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a ProSource Wholesale franchise?
The total investment to open a ProSource Wholesale franchise ranges from $956K – $979K, with an initial franchise fee of $46K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do ProSource Wholesale franchise owners earn?
According to Item 19 of the ProSource Wholesale FDD, the average gross sales per unit is $6.1M. The median is $4.8M. Note: this is gross revenue, not profit. Actual owner earnings vary based on location, operating costs, and management.
Who owns ProSource Wholesale?
ProSource Wholesale is franchised by Leading Edge Marketing, Inc. d/b/a ProSource Wholesale. Its parent company is CCA Global Partners, Inc.. Source: FDD Item 1, 2026 filing.
What is Item 19 in the ProSource Wholesale FDD?
The FDD section where a franchisor may disclose financial performance of its outlets. Disclosure is optional and formats vary; figures are typically gross sales, which is revenue before expenses, not profit. FranchiseVerdict extracts these figures directly from the ProSource Wholesale FDD and qualifies whose outlets they describe.
What is ProSource Wholesale's franchise failure rate?
SBA 7(a) loan charge-off data is not available for ProSource Wholesale (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.
How many ProSource Wholesale franchise locations are there?
As of their most recent FDD filing, ProSource Wholesale has 151 total units in the United States, including 148 franchised units and 3 company-owned units. 3 new units were opened in the latest reporting year.
Is ProSource Wholesale a good franchise to buy?
FranchiseVerdict rates ProSource Wholesale as a A-grade franchise with a verdict score of 84 out of 100 (higher is better). The grade is a deterministic score built from six weighted dimensions — financial health, unit economics, unit growth, scale, legal, and transparency — then calibrated against SBA loan charge-off rates and FDD age. Transparency is one of the six, so a filing that discloses less scores lower on that dimension than one that discloses more. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
For franchisors
Are you the franchisor?
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.