FranchiseVerdict
Pita Pit logo
FV-01961·MODERATEExcellent86

Pita Pit

Food & Beverage - Quick ServiceFranchising since 2002Website
Investment
$353K – $685K
65th pct Quick Service
Avg revenue
$397K
5th pct Quick Service
Royalty
6.0%
46th pct Quick Service
Units
58
61st pct Quick Service
SBA default
0.0%
vs <3% typical

Bottom line

  • Total investment $353K – $685K including a $20K franchise fee, 6.0% ongoing royalty.
  • Average unit revenue of $397K/year.
  • Rated MODERATE with a risk score of 64/100. SBA loan default rate of 0.0% across 91 loans (below the industry average).
  • System contracting at -42.9% CAGR over 3 years. Investigate whether closures are franchisor-driven (consolidation) or franchisee-driven (economics).

Item 1 · who you're contracting with

The Franchisor

Legal entity
Pita Pit Franchising, LLC
Parent company
Pita Pit USA 4.0, Inc.
Incorporated in
Idaho
HQ
105 N. 4th Street, Suite 201, Coeur d’Alene, Idaho 83814
Auditor
Anastasi, Moore & Martin, PLLC
Audited financials
Franchisor revenue
$1.8M
vs $4.6M prior year

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one Pita Pit unit return on the cash you put in?

Revenue · per unit, per year
$
FDD Item 19 reports $396,614
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: qsr
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $353K–$685K
Working capital
$
FDD reports $26K–$38K

Unlevered ROIC · per unit

10%

Below typical band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$56K
EBITDA margin
14.0%
Total invested
$551K
Payback
119 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Levered LBO scenario · Yale Crease Capital framing

What would 25 Pita Pit units return on equity?

Edit assumptions

Equity IRR · 5-yr

49.9%

7.57× MOIC

Year-1 DSCR

1.88×

EBITDA ÷ debt service

Equity required

$555K

on $2.8M purchase

Total debt

$2.2M

SBA $1.4M + senior + seller note

Overview

About

Franchisees operate quick-service pita/Mediterranean restaurants, managing daily food preparation, staffing, POS systems, and customer service. Operations typically span breakfast to dinner with emphasis on customizable menu items and fast-casual positioning. Franchisees handle local marketing, inventory management, and compliance with corporate standards across a protected territory.

CEO
Peter J. Riggs
Founded
2002
FDD year
2025
States available
23

Item 7 · what it costs

The Vitals

Total investment
$353K – $685K
All-in to open one unit
Liquid capital
$26K – $38K
Cash you must have on hand
Franchise fee
$20K
Royalty
6.0%
Percentage of Net Sales · typical 6–8%
Ad fund
2.0%
typical 3–5%
Total fee load
8.0%
vs 9–13% typical

Item 19

Financial Performance

Avg gross sales
$397K
Per unit, per year
Median gross sales
Item 19 type
Gross Sales
Sample size
56 units
vs category median 37
Range (low → high)
$143K$856K
Cohort dispersion
Transparency
3 / 5
vs category median 4 / 5 · below
Revenue rank5th
vs Food & Beverage - Quick Service peers
Investment cost rank65th
Lower investment ranks lower (better)
Royalty rate rank46th
Lower royalty = lower percentile (better)
Unit count rank61th
vs Food & Beverage - Quick Service peers
Risk score rank61th
Lower risk = lower percentile (better)

Item 20 · unit dynamics

The Growth Chart

Total units
58
Opened
0
Last reporting year
Closed
18
Turnover rate
31.0%
Company-owned
2
Corporate units in the system
% franchised
97%
vs corporate-owned
Net growth (yr3)
-24.3%
Net unit change last year
3-yr CAGR
-42.9%
Compounded over last 3 years
2023
56-18
Franchised units
2024
74
Franchised units
2025
98
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 29 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Registered · 29 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

Total loans
91
Loan volume
Avg loan
Default rate
0.0%
vs <3% typical · system-wide
5-yr default

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

64
Risk · 0-100
MODERATE64 / 100

Pita Pit's 24% annual unit decline combined with undisclosed profitability and high investment requirements signals a franchise system in contraction with questionable unit economics.

Score breakdown · what drove the 64 / 100 rating

  1. 01MEDUnit count declined 24.3% YoY (58 units remaining) — indicates systemic contraction and potential franchisee dissatisfaction
  2. 02MINORNo net income disclosure despite $396k average revenue — suggests thin or negative margins after operating expenses
  3. 03MINORHigh investment-to-revenue ratio (53-173% of initial investment annually) with 6% royalty burden leaves minimal profit potential
  4. 04HIGHNo going concern statement is positive, but dramatic unit loss suggests underlying business model stress
  5. 05MINORQuick-service restaurant sector facing labor cost, food inflation, and consumer traffic pressures not addressed in disclosure

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Radius
Protected territory
Yes
Initial term
10 years
Renewal term
10 years
Online sales rights
Restricted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
0
Right of first refusal
No
Franchisor can buy back on resale
Mandatory arbitration
Yes
Jury trial waiver
Yes
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Required
Governing law
Idaho

Item 11

Training & Operations

Classroom training
35 hrs
On-the-job training
46 hrs
POS system
Brink
Operating tech stack

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

80 numbers

Locked
(907) 888-••••
AK
(515) 331-••••
IA
(334) 494-••••
AL

One-time purchase · CSV download · Validation questions included

FDD download

Pita Pit · FDD (2025) PDF

Single-page checkout · instant download · CSV export of contacts available separately above