FranchiseVerdict
Noble Roman’s Pizza logo
FV-01791·MODERATEStandard71

Noble Roman’s Pizza

Food & Beverage - PizzaFranchising since 1997Website
Investment
$32K – $228K
5th pct Pizza
Avg revenue
46th pct Pizza
Royalty
Units
2,872
97th pct Pizza
SBA default
0.0%
vs <3% typical

Bottom line

  • Total investment $32K – $228K including a $8K franchise fee.
  • No Item 19 financial performance data disclosed — the franchisor chose not to publish revenue figures.
  • Rated MODERATE with a risk score of 65/100. SBA loan default rate of 0.0% across 2 loans (below the industry average).
  • No Item 19 financial performance representation. Without franchisor-disclosed revenue data, you'll need to gather unit economics directly from existing franchisees.

Item 1 · who you're contracting with

The Franchisor

Legal entity
Noble Roman’s, Inc.
Incorporated in
Indiana
HQ
6612 E. 75th Street, Suite 450, Indianapolis, Indiana 46250
Auditor
Assurance Dimensions
Audited financials
Franchisor revenue
$13.9M
vs $14.5M prior year

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one Noble Roman’s Pizza unit return on the cash you put in?

Revenue · per unit, per year
$
Item 19 not disclosed — typing your own estimate
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: restaurant
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $32K–$228K
Working capital
$
FDD reports $3K–$8K

Unlevered ROIC · per unit

66%

Above typical band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$90K
EBITDA margin
12.0%
Total invested
$135K
Payback
18 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Overview

About

Noble Roman's franchisees operate pizza restaurants or kiosks, managing food preparation, customer service, delivery/carryout operations, and point-of-sale systems. Operators handle staffing, inventory management, and local marketing while adhering to brand standards and paying weekly royalties regardless of sales performance.

CEO
A. Scott Mobley
Founded
1972
FDD year
2024
States available
51

Item 7 · what it costs

The Vitals

Total investment
$32K – $228K
All-in to open one unit
Liquid capital
$3K – $8K
Cash you must have on hand
Franchise fee
$8K
Royalty
The greater of (i) $175.00 per week or (ii) 7% of gross s…
Ad fund
0.0%
typical 3–5%
Total fee load
7.0%
vs 9–13% typical

Item 19

Financial Performance

This franchisor did not disclose financial performance representations in Item 19, or our extractor could not parse them.

Item 20 · unit dynamics

The Growth Chart

Total units
2,872
Opened
60
Last reporting year
Closed
16
Turnover rate
0.6%
Company-owned
1
Corporate units in the system
% franchised
100%
vs corporate-owned
Net growth (yr3)
+1.8%
Net unit change last year
3-yr CAGR
+2.5%
Compounded over last 3 years
2022
2,871+52
Franchised units
2023
2,819
Franchised units
2024
2,802
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 43 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Registered · 43 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

Total loans
2
Loan volume
Avg loan
Default rate
0.0%
vs <3% typical · system-wide
5-yr default

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

65
Risk · 0-100
MODERATE65 / 100

Noble Roman's presents moderate-to-high risk due to declining unit count, absence of earnings disclosure, unprotected territory, and high fixed royalties that burden marginal operators.

Score breakdown · what drove the 65 / 100 rating

  1. 01MINORDeclining unit count (2,872 units, -1.8% YoY) suggests system contraction and potential market saturation or franchisee satisfaction issues
  2. 02MEDNo average revenue or net income disclosed (no Item 19) prevents validation of earnings claims and ROI projections
  3. 03MINORUnprotected territory creates direct competition risk — multiple franchisees can operate in same area, cannibalizing sales
  4. 04MINORHigh royalty floor ($175/week minimum = $9,100 annually) creates fixed cost burden even during low-sales periods
  5. 05MINORWide investment range ($32.1K–$227.7K) suggests highly variable unit economics; unclear what drives 7x difference
  6. 06MINORLow franchise fee ($7,500) relative to investment range signals potential for understated total startup costs or hidden fees
  7. 07MEDStagnant small unit base (2,872) with negative growth indicates limited brand momentum and scaling challenges

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Specific site
Protected territory
No
Initial term
10 years
Renewal term
5 years
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
0
Right of first refusal
No
Franchisor can buy back on resale
Mandatory arbitration
No
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Optional
Governing law
Indiana

Item 11

Training & Operations

Classroom training
0 hrs
On-the-job training
36 hrs

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

45 numbers

Locked
(785) 296-••••
KS
(502) 573-••••
KY
(605) 773-••••
SD

One-time purchase · CSV download · Validation questions included

FDD download

Noble Roman’s Pizza · FDD (2024) PDF

Single-page checkout · instant download · CSV export of contacts available separately above