FranchiseVerdict
Neehee's logo
FV-01756·MODERATEExcellent86

Neehee's

Food & Beverage - Full ServiceFranchising since 2013Website
Investment
$925K – $1.5M
85th pct Full Service
Avg revenue
$1.4M
30th pct Full Service
Royalty
5.0%
15th pct Full Service
Units
4
20th pct Full Service
SBA default
0.0%
vs <3% typical

Bottom line

  • Total investment $925K – $1.5M including a $60K franchise fee, 5.0% ongoing royalty.
  • Average unit revenue of $1.4M/year (median $1.3M).
  • Rated MODERATE with a risk score of 65/100. SBA loan default rate of 0.0% across 5 loans (below the industry average).
  • Auditor disclosed a going-concern note — flagged doubt about the franchisor's ability to continue operations. Verify against the latest FDD.

Item 1 · who you're contracting with

The Franchisor

Legal entity
Nihi Franchising, Inc.
Incorporated in
Michigan
HQ
6321 Commerce Drive, Westland, Michigan 48185
Auditor
SPA ASSOCIATES, LLC
Audited financials
Franchisor revenue
$484K
vs $331K prior year
⚠ Going-concern note
Disclosed in FDD 2025
Auditor flagged doubt about continued operations. Verify against the latest FDD before deciding.

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one Neehee's unit return on the cash you put in?

Revenue · per unit, per year
$
FDD Item 19 reports $1,444,101
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: generic
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $925K–$1.5M
Working capital
$
FDD reports $50K–$100K

Unlevered ROIC · per unit

17%

Below typical band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$217K
EBITDA margin
15.0%
Total invested
$1.3M
Payback
71 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Levered LBO scenario · Yale Crease Capital framing

What would 25 Neehee's units return on equity?

Edit assumptions

Equity IRR · 5-yr

42.1%

5.79× MOIC

Year-1 DSCR

2.05×

EBITDA ÷ debt service

Equity required

$3.1M

on $11.6M purchase

Total debt

$8.5M

SBA $5.0M + senior + seller note

SBA 7(a) request ($5.8M) exceeds the $5M program cap. Excess capped automatically; backfill via conventional or equity.

Overview

About

Neehee's franchisees operate retail/service locations generating approximately $1.44M in average revenue. Day-to-day operations involve inventory management, customer service delivery, staff oversight, and local marketing execution under the Neehee's brand. Franchisees remit 5% of net sales as royalties and absorb all location-level operating expenses.

CEO
Rikesh Patel
Founded
2012
FDD year
2025
States available
3

Item 7 · what it costs

The Vitals

Total investment
$925K – $1.5M
All-in to open one unit
Liquid capital
$50K – $100K
Cash you must have on hand
Franchise fee
$60K
Royalty
5.0%
Net Sales · typical 6–8%
Ad fund
3.0%
typical 3–5%
Total fee load
8.0%
vs 9–13% typical

Item 19

Financial Performance

Avg gross sales
$1.4M
Per unit, per year
Median gross sales
$1.3M
Item 19 type
Historical
Sample size
3 units
vs category median 15 · small
Range (low → high)
$846K$2.2M
Cohort dispersion
Transparency
7 / 5
vs category median 4 / 5 · above
Revenue rank30th
vs Food & Beverage - Full Service peers
Investment cost rank85th
Lower investment ranks lower (better)
Royalty rate rank15th
Lower royalty = lower percentile (better)
Unit count rank20th
vs Food & Beverage - Full Service peers
Risk score rank62th
Lower risk = lower percentile (better)

Item 20 · unit dynamics

The Growth Chart

Total units
4
Opened
0
Last reporting year
Closed
0
Turnover rate
0.0%
Company-owned
0
Corporate units in the system
% franchised
100%
vs corporate-owned
Multi-unit owners
16.7%
Net growth (yr3)
+0.0%
Net unit change last year
3-yr CAGR
+0.0%
Compounded over last 3 years
2023
4±0
Franchised units
2024
4
Franchised units
2025
4
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 12 · 3 states reported

The Territory Map

FDD Item 12 reports the state count, but the specific list isn't in our current data. The map will appear once we re-extract from the FDD or enough franchisee contacts are available.

3

states with franchisees (per FDD Item 12)

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

Total loans
5
Loan volume
Avg loan
Default rate
0.0%
vs <3% typical · system-wide
5-yr default

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

65
Risk · 0-100
MODERATE65 / 100

Neehee's is an extremely early-stage franchise system with only 4 units, unproven profitability metrics, no territorial protection, and high capital requirements relative to system size—presenting substantial execution and scalability risk.

Score breakdown · what drove the 65 / 100 rating

  1. 01MINOROnly 4 units systemwide indicates an extremely small, unproven franchise system with minimal scale
  2. 02MEDNet Income not disclosed in FDD Item 19 prevents meaningful ROI analysis and profit verification
  3. 03MINORNo protected territory creates direct competition risk and cannibalization potential between franchisees
  4. 04MINORHigh investment-to-unit ratio ($924.5K-$1.478M for only 4 locations) suggests capital-intensive model with unclear unit economics
  5. 05MINORUnknown growth trajectory over franchise term makes expansion projections unverifiable
  6. 06MED5% royalty on undisclosed net income means actual take-home profit remains opaque

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Radius
Protected territory
No
Initial term
10 years
Renewal term
10 years
Online sales rights
Restricted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
0
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
Yes
Jury trial waiver
Yes
Non-compete
5 yrs
Post-termination restriction
Owner-operator
Optional
Governing law
Michigan

Item 11

Training & Operations

Classroom training
56 hrs
On-the-job training
480 hrs

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

3 numbers

Locked
(734) 737-••••
Rikesh Patel Vrijesh Patel Darshan Patel
MI
(734) 331-••••
MI
(808) 586-••••
HI

One-time purchase · CSV download · Validation questions included

FDD download

Neehee's · FDD (2025) PDF

Single-page checkout · instant download · CSV export of contacts available separately above