MyWay Mobile StorageFranchise Cost, Revenue & Review 2026
Data from FDD filing
FranchiseVerdict summary · 2026
A MyWay Mobile Storage franchise requires a total initial investment of $238K – $834K, including a $40K franchise fee and an ongoing 3.0% royalty[2]. The 2022 FDD does not disclose unit-level revenue (no Item 19). Verdict grade: C. Run a live ROI scan →
Data last verified June 18, 2026 · figures per the 2022 FDD issuance
Overview
- Investment
- $238K – $834K
- 48th pct Business Serv…
- Avg gross sales
- N/A
- 29th pct Business Serv…
- Royalty
- 3.0%
- 3rd pct Business Serv…
- Units
- 6
- 12th pct Business Serv…
- SBA default
- N/A
Quick verdict · Business Services · color = vs category peers
Green = >15% above Business Services avg · No shading = within ±15% · Red = >15% below avg · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Bottom line
- Total investment $238K – $834K including a $40K franchise fee, 3.0% ongoing royalty.
- No Item 19 financial performance data disclosed. The franchisor chose not to publish revenue figures.
- Verdict C (Average) with a risk score of 66/100.
- No Item 19 financial performance representation. Without franchisor-disclosed revenue data, you'll need to gather unit economics directly from existing franchisees.
Item 1 · who you're contracting with
The Franchisor
- Legal entity
- MW EQUITY, INC.
- CEO title
- President and CEO
- Stuart B. Hill
- Founder active
- Yes
- Original founder still leading the business
- Incorporated in
- MI
- HQ
- 3696 Northridge Drive NW, Suite 20, Grand Rapids, Michigan 49544
- Auditor
- Kezos & Dunlavy
- Audited financials
- Franchisor revenue
- $556K
- vs $490K prior year
Overview
About
MyWay Mobile Storage franchisees operate a mobile storage rental business where customers rent portable storage containers for residential or commercial use. Franchisees manage container logistics, customer acquisition, billing, and site operations within a protected territory. Day-to-day activities include scheduling deliveries, managing inventory of portable containers, handling customer service, and maintaining the fleet.
- CEO
- Stuart B. Hill
- Headquarters
- MI
- Founded
- 2008
- FDD year
- 2022
- States available
- 6
FDD Item 7 · 2022 filing · 17 line items
Initial investment breakdown
| Line item | Low | High | |
|---|---|---|---|
| Initial Franchise Fee | $40K | $450K | |
| Real Estate Leases and Deposits | $8K | $12K | |
| Leasehold Improvements | $0 | $3K | |
| Furniture, Fixtures & Office Equipment | $2K | $3K | |
| Sales Force Subscription | $300 | $600 | |
| Security Hub Signage | $500 | $1K | |
| Truck and Forklifts | $3K | $150K | |
| Utilities, Licenses and other Pre-paid expenses | $2K | $7K | |
| Initial Inventory of Packing Supplies | $800 | $1K | |
| Initial Inventory of Eighty (80) SafeBoxes | $88K | $90K | |
| Fifty (50) SafeBox Container Covers | $28K | $28K | |
| Personnel and Staffing | $5K | $10K | |
| Grand Opening Advertising | $2K | $5K | |
| Insurance | $1K | $1K | |
| Legal and Professional | $2K | $4K | |
| Food, Lodging and Travel while training | $3K | $5K | |
| Additional Funds - Three Months | $53K | $62K | |
| Total initial investment | $238K | $834K |
Line items extracted from FDD Item 7. Ranges reflect the franchisor's stated low and high per line. Total is the sum of line-item lows / highs — actual costs may fall outside this range depending on market and build-out scope.
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $238K – $834K
- Near category avg vs category
- Liquid capital req'd
- $53K – $62K
- Near category avg vs category
- Franchise fee
- $40K – $450K
- Better than avg vs category
- Royalty
- 3.0%
- Adjusted Gross Sales · typical 6–8%
- Ad fund
- 2.0%
- typical 3–5%
- Total fee load
- 5.0%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 3.0% of gross sales |
| Marketing / ad fund | 2.0% of gross sales |
| Technology fee | $600 |
| Transfer fee | $0 |
| Total fee load | 5.0% of rev |
Financial Performance
This franchisor did not disclose financial performance representations in Item 19, or our extractor could not parse them.
vs Business Services averages
How MyWay Mobile Storage Compares
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 6
- Opened
- 0
- Last reporting year
- Closed
- 0
- Terminated
- 0
- Franchisor ended the franchise (per Item 20)
- Non-renewed
- 0
- Term expired, not renewed (per Item 20)
- Turnover rate
- 0.0%
- Company-owned
- 0
- Corporate units in the system
- % franchised
- 100%
- vs corporate-owned
- Multi-unit owners
- 16.7%
- Net growth (yr3)
- +0.0%
- Net unit change last year
- 3-yr CAGR
- +0.0%
- Compounded over last 3 years
3-year detail · Item 20
- Transfers (3yr)
- 0
- Projected new
- 4
- Franchisor's next-year forecast
- Continuity rate
- 100.0%
- Units that stayed open
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 33 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator. Not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee contact records (FDD Item 20). Shows states with at least one current operator on file. Full state registration data (Item 12) will appear on a future FDD refresh.
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA 7(a) and 504 loan disclosures, public data unique to FranchiseVerdict.
No SBA loan data available for this brand.
Risk analysis
FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17
Risk & Legal
MyWay Mobile Storage presents high risk due to minimal system size (6 units), undisclosed unit economics, going concern status, and insufficient franchisor financial stability to support franchisees.
Litigation (Item 3)
No litigation is required to be disclosed
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
Yes · Kezos & Dunlavy
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
Supplier relationship · Items 8 & 16
- Franchisor sells you products: Yes
- Kickbacks from required suppliers: Yes
- Must buy proprietary products: Yes
- Restricted to system-approved products: Yes
- Can negotiate own supplier terms: No
Score breakdown · what drove the 66 / 100 rating
- 01MINOROnly 6 units in system with unknown growth trajectory suggests minimal brand traction and uncertain scalability
- 02MINORNo average revenue or net income disclosure (no Item 19) prevents assessment of actual franchisee profitability and ROI
- 03MINORHigh initial investment range ($238K-$833K) combined with $1,000 minimum monthly royalty creates significant fixed cost burden with unproven unit economics
- 04HIGHGoing concern status is FALSE — indicates potential financial distress or structural viability issues at franchisor level
- 05MEDExtremely limited franchisee base (6 units) means minimal support infrastructure, peer network, and franchisor resources for training and operational assistance
- 06MINOR20-year term locks franchisees into agreement with young, unproven brand lacking performance history
Severity inferred from the FDD text · not a regulatory classification
FDD Items 5, 6, 12, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 20 years |
|---|---|
| Renewal term | 10 years |
| Allowed renewalsℹ | 2 |
| Territory type | Population-based geographic area |
| Protected territory | Yes |
| Territory population | 400,000 |
| Online sales rightsℹ | Restricted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Optional |
| Non-compete (years)ℹ | 2 years |
| Non-compete (miles)ℹ | 30 mi |
| Right of first refusalℹ | Yes |
| Transfer requires consent | Yes |
| Termination notice | 30 days |
| Mandatory arbitration | Yes |
| Arbitration location | Grand Rapids, Michigan |
| Jury trial waiver | Yes |
| Governing law | Michigan |
| Litigation count | 0 |
View Item 3 litigation summary
No litigation is required to be disclosed
Items 10, 11
Training & Operations
- Classroom training
- 37 hrs
- On-the-job training
- 43 hrs
- Training location
- Virtual or Grand Rapids, Michigan / Franchisee's Authorized Location
- Field support
- 5 hrs/yr
- On-site visits per year
- POS system
- QuickBooks Online and Salesforce.com
- Operating tech stack
Items 5 & 11
Franchisor Support
Technology: QuickBooks Online and Salesforce.com
Item 20 · call current owners
Franchisee Contacts
38 owners to call
Name · phone · city · state. Extracted from FDD Item 20
FDD download
MyWay Mobile Storage · FDD (2022) PDF
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a MyWay Mobile Storage franchise?
The total investment to open a MyWay Mobile Storage franchise ranges from $238K – $834K, with an initial franchise fee of $40K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do MyWay Mobile Storage franchise owners earn?
MyWay Mobile Storage does not disclose average franchise owner earnings in their FDD Item 19. Not all franchisors are required to make financial performance representations. We recommend asking existing franchisees directly about their financial experience.
What is MyWay Mobile Storage's franchise failure rate?
SBA 7(a) loan charge-off data is not available for MyWay Mobile Storage (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.
How many MyWay Mobile Storage franchise locations are there?
As of their most recent FDD filing, MyWay Mobile Storage has 6 total units in the United States, including 6 franchised units and 0 company-owned units.
Is MyWay Mobile Storage a good franchise to buy?
FranchiseVerdict rates MyWay Mobile Storage as a C-grade franchise with a risk score of 66 out of 100, based on our analysis of investment costs, revenue data, SBA loan performance, and growth trends. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
For franchisors
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.