Meraki Assisted LivingFranchise Cost, Revenue & Review 2026
Data from FDD filing
FranchiseVerdict summary · 2026
A Meraki Assisted Living franchise requires a total initial investment of $129K – $627K, including a $75K franchise fee. Per the 2023 FDD, average unit revenue was $919K[2]. Verdict grade: D. Run a live ROI scan →
Data last verified June 18, 2026 · figures per the 2023 FDD issuance
Overview
- Investment
- $129K – $627K
- 74th pct Senior Care
- Avg gross sales
- $919K
- 28th pct Senior Care
- Royalty
- N/A
- Units
- 7
- 26th pct Senior Care
- SBA default
- N/A
Quick verdict · Senior Care · color = vs category peers
Green = >15% above Senior Care avg · No shading = within ±15% · Red = >15% below avg · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Bottom line
- Total investment $129K – $627K including a $75K franchise fee.
- Average unit revenue of $919K/year (median $952K).
- Verdict D (Below Average) with a risk score of 72/100.
Item 1 · who you're contracting with
The Franchisor
- Legal entity
- Meraki Assisted Living LLC
- Parent company
- The Geneva Suites L.L.C.
- Predecessor
- Parents and Affiliates
- Prior franchisor entity
- Incorporated in
- MN
- HQ
- 8100 Old Cedar Avenue South, Suite 105, Bloomington, MN 55425
- Auditor
- Frederick & Rosen, Ltd
- Audited financials
- Franchisor revenue
- $0
- vs $0 prior year
Independent franchisee associations
- Franchise Advisory Council (FAC)
Franchisee-led councils or alliances disclosed in Item 20. Indicates operator voice.
Overview
About
Franchisees operate small assisted living facilities providing residential care, meals, medications management, and daily assistance to elderly or disabled residents. Day-to-day operations involve staff management (typically 5-15 employees per home), resident care coordination, regulatory compliance, accounting, marketing to families and referral sources, and facility maintenance across a protected territory.
- CEO
- Scott Hemenway
- Headquarters
- MN
- Founded
- 2020
- FDD year
- 2023
- States available
- 1
FDD Item 7 · 2023 filing · 15 line items
Initial investment breakdown
| Line item | Low | High | |
|---|---|---|---|
| Initial Franchise Feenot refundable | $75K | $75K | |
| Security Deposit, Down Payment (Leased Care Home) | $0 | $8K | |
| Security Deposit, Down Payment (Purchased Care Home) | $75K | $100K | |
| 3 Months' Rent, Mortgage Payment (Leased Care Home) | $5K | $12K | |
| 3 Months' Rent, Mortgage Payment (Purchased Care Home) | $15K | $24K | |
| Care Home Improvements (Leased Care Home) | $0 | $25K | |
| Care Home Improvements (Purchased Care Home) | $175K | $350K | |
| Signage | $0 | $500 | |
| Furniture | $15K | $25K | |
| Office Equipment, Supplies, and Computer System | $2K | $5K | |
| Training Expenses | $810 | $2K | |
| Business Licensesnot refundable | $500 | $1K | |
| Professional Fees | $2K | $3K | |
| Insurance | $750 | $1K | |
| Additional Funds - 3 Months | $19K | $53K | |
| Total initial investment | $384K | $684K |
Line items extracted from FDD Item 7. Ranges reflect the franchisor's stated low and high per line. Total is the sum of line-item lows / highs — actual costs may fall outside this range depending on market and build-out scope.
Single-unit · estimated
Returns at a glance
Indicative numbers using FDD Item 7 / Item 19 inputs and category-benchmarked cost ratios. Full single-unit, 25-unit portfolio, and LBO models (with every input editable to stress-test your own scenario) live on the financials page.
Store EBITDA · annual
$156K
17.0% margin
Unlevered ROIC
38%
EBITDA / total invested capital
Payback
32 mo
cash-on-cash, unlevered
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $129K – $627K
- Below avg, review vs category
- Liquid capital req'd
- $19K – $53K
- Better than avg vs category
- Franchise fee
- $75K – $75K
- Below avg, review vs category
- Royalty
- the greater of $500 per Care Home or 7% of Gross Revenue
- Ad fund
- 2.0%
- typical 3–5%
- Total fee load
- 9.0%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Marketing / ad fund | 2.0% of gross sales |
| Technology fee | $75 |
| Renewal fee | $8K |
| Total fee load | 9.0% of rev |
Financial Performance
- Avg gross sales
- $919K
- Per unit, per year
- Median gross sales
- $952K
- Item 19 type
- Affiliate-owned
- Sample size
- 7 units
- vs category median 22 · small
- Range (low → high)
- $715K→$1.1M
- Cohort dispersion (min → max)
- Quartile band
- $715K→$1.1M
- Bottom 25% → top 25%
- Transparency
- 6 / 5
- vs category median 4 / 5 · above
Compared against 70 Senior Care brands
vs Senior Care averages
How Meraki Assisted Living Compares
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 7
- Opened
- 0
- Last reporting year
- Closed
- 0
- Turnover rate
- 0.0%
- Company-owned
- 7
- Corporate units in the system
- % franchised
- 0%
- vs corporate-owned
3-year detail · Item 20
- Opened (3yr)
- 0
- Closed (3yr)
- 0
- Terminated (3yr)
- 0
- Non-renewed (3yr)
- 0
- Transfers (3yr)
- 0
- Reacquired (3yr)
- 0
- Franchisor bought back
- Projected new
- 2
- Franchisor's next-year forecast
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 12 · 1 state reported
The Territory Map
FDD Item 12 reports the state count, but the specific list isn't in our current data. The map will appear once we re-extract from the FDD or enough franchisee contacts are available.
1
states with franchisees (per FDD Item 12)
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA 7(a) and 504 loan disclosures, public data unique to FranchiseVerdict.
No SBA loan data available for this brand.
Risk analysis
FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17
Risk & Legal
Meraki Assisted Living presents HIGH RISK due to franchisor going concern warnings, undisclosed profitability metrics, minimal franchise system size, and complex senior care regulatory requirements masking operational and financial opacity.
Litigation (Item 3)
0 case reference(s): 0 pending, 0 settled.
Largest disclosed settlement: $75,000
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
Yes · Frederick & Rosen, Ltd
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
Supplier relationship · Items 8 & 16
- Franchisor sells you products: No
- Must buy proprietary products: No
- Restricted to system-approved products: No
Score breakdown · what drove the 72 / 100 rating
- 01HIGHGoing Concern status is FALSE — indicates franchisor financial distress or viability questions
- 02MINOROnly 7 units system-wide with unknown growth trajectory — extremely small and potentially stagnant network
- 03MEDNet Income not disclosed in FDD Item 19 — cannot verify actual profitability claims against $918k average revenue
- 04MINORWide investment range ($129k-$627k, 4.9x spread) suggests inconsistent unit economics or unclear cost structure
- 05MINORHigh royalty burden at 7% of revenue PLUS $500/unit minimum creates dual fee pressure on thin-margin senior care business
- 06MED10-year term with no disclosed unit growth — raises sustainability and franchisee exit concerns
- 07MINORAssisted living is highly regulated, labor-intensive business with significant liability exposure — not addressed in provided data
Severity inferred from the FDD text · not a regulatory classification
FDD Items 5, 6, 12, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 10 years |
|---|---|
| Renewal term | 5 years |
| Allowed renewalsℹ | 2 |
| Territory type | Zip codes |
| Protected territory | Yes |
| Territory sizeℹ | 20,000 people |
| Online sales rights | Restricted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Required |
| Non-compete (years)ℹ | 2 years |
| Right of first refusalℹ | No |
| RoFR response window | 30 days |
| Termination notice | 30 days |
| Curable defaultsℹ | 1 |
| Mandatory arbitration | No |
| Jury trial waiver | Yes |
| Governing law | Minnesota |
| Litigation count | 0 |
View Item 3 litigation summary
0 case reference(s): 0 pending, 0 settled.
Items 10, 11
Training & Operations
- Classroom training
- 53 hrs
- On-the-job training
- 2 hrs
- Training location
- On-site and franchisor location
- Franchisor financing
- Offered
- Item 10
- POS system
- Eldermark Senior Housing software, ClearCare
- Operating tech stack
Items 5 & 11
Franchisor Support
Technology: Eldermark Senior Housing software, ClearCare
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a Meraki Assisted Living franchise?
The total investment to open a Meraki Assisted Living franchise ranges from $129K – $627K, with an initial franchise fee of $75K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do Meraki Assisted Living franchise owners earn?
According to Item 19 of the Meraki Assisted Living FDD, the average gross sales per unit is $919K. The median is $952K. Note: this is gross revenue, not profit. Actual owner earnings vary based on location, operating costs, and management.
What is Meraki Assisted Living's franchise failure rate?
SBA 7(a) loan charge-off data is not available for Meraki Assisted Living (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.
How many Meraki Assisted Living franchise locations are there?
As of their most recent FDD filing, Meraki Assisted Living has 7 total units in the United States, including 0 franchised units and 7 company-owned units.
Is Meraki Assisted Living a good franchise to buy?
FranchiseVerdict rates Meraki Assisted Living as a D-grade franchise with a risk score of 72 out of 100, based on our analysis of investment costs, revenue data, SBA loan performance, and growth trends. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
For franchisors
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.