Mark’s PizzeriaFranchise Cost, Revenue & Review 2026
Data from FDD filing + SBA 7(a) records
FranchiseVerdict summary · 2026
A Mark’s Pizzeria franchise requires a total initial investment of $326K – $470K, including a $20K franchise fee and an ongoing 4.0% royalty[2]. The 2025 FDD does not disclose unit-level revenue (no Item 19). Verdict grade: C. Run a live ROI scan →
Data last verified June 18, 2026 · figures per the 2025 FDD issuance
Overview
- Investment
- $326K – $470K
- 63rd pct Service Resta…
- Avg gross sales
- N/A
- 59th pct Service Resta…
- Royalty
- 4.0%
- 3rd pct Service Resta…
- Units
- 28
- 52nd pct Service Resta…
- SBA default
- N/A
Quick verdict · Quick-Service Restaurants · color = vs category peers
Green = >15% above Quick-Service Restaurants avg · No shading = within ±15% · Red = >15% below avg · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Franchising since 1995. Systems this mature have refined operations and brand recognition.
Franchised units fell from 9 to 7 over 3 years. Investigate why operators are leaving.
Bottom line
- Total investment $326K – $470K including a $20K franchise fee, 4.0% ongoing royalty.
- No Item 19 financial performance data disclosed. The franchisor chose not to publish revenue figures.
- Verdict C (Average) with a risk score of 69/100.
- System growing at 28.6% CAGR over 3 years with 28 total units. Strong expansion trajectory.
Item 1 · who you're contracting with
The Franchisor
- Legal entity
- Mark’s Pizzeria, Inc.
- Incorporated in
- NY
- HQ
- 7450 Pittsford Palmyra Road, Fairport, New York 14450
- Auditor
- Freed Maxick CPAs, P.C.
- Audited financials
- Franchisor revenue
- $2.0M
- vs $2.2M prior year
Overview
About
Mark's Pizzeria franchisees operate quick-service or casual dining pizza restaurants, managing daily food preparation, customer service, point-of-sale operations, inventory, and staff scheduling. Franchisees are responsible for local marketing, staffing, food cost management, and facility maintenance while adhering to Mark's operational standards and paying 4% of gross sales in royalties.
- CEO
- Mark S. Crane
- Headquarters
- NY
- Founded
- 1994
- FDD year
- 2025
- States available
- 1
FDD Item 7 · 2025 filing · 17 line items
Initial investment breakdown
| Line item | Low | High | |
|---|---|---|---|
| Initial Franchise Feenot refundable | $20K | $20K | |
| Initial Training Expenses | $0 | $6K | |
| Closing Costs | $2K | $2K | |
| Filing Fee for Certificate of Assumed Name | $95 | $95 | |
| Fee for Good Standing Certificate | $50 | $50 | |
| Equipment (new or used) | $106K | $181K | |
| Computer and Software | $18K | $23K | |
| Inventory (first week) | $8K | $17K | |
| Rent (1st, last, sec.) | $3K | $9K | |
| Utility Deposits | $2K | $3K | |
| Improvements & Fixtures | $143K | $168K | |
| Additional Funds (1st week) | $10K | $15K | |
| Insurance Deposit | $1K | $2K | |
| Uniforms | $300 | $500 | |
| Advertising (Opening) | $3K | $5K | |
| Wages (Start-up) per week | $5K | $10K | |
| Signage | $5K | $10K | |
| Total initial investment | $326K | $470K |
Line items extracted from FDD Item 7. Ranges reflect the franchisor's stated low and high per line. Total is the sum of line-item lows / highs — actual costs may fall outside this range depending on market and build-out scope.
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $326K – $470K
- Near category avg vs category
- Liquid capital req'd
- $10K – $15K
- Better than avg vs category
- Franchise fee
- $20K – $20K
- Better than avg vs category
- Royalty
- 4.0%
- percentage_of_gross · typical 6–8%
- Ad fund
- 2.0%
- typical 3–5%
- Total fee load
- 6.0%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 4.0% of gross sales |
| Marketing / ad fund | 2.0% of gross sales |
| Transfer fee | $5K |
| Renewal fee | $10K |
| Total fee load | 6.0% of rev |
Financial Performance
This franchisor did not disclose financial performance representations in Item 19, or our extractor could not parse them.
vs Quick-Service Restaurants averages
How Mark’s Pizzeria Compares
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 28
- Opened
- 2
- Last reporting year
- Closed
- 0
- Turnover rate
- 0.0%
- Company-owned
- 19
- Corporate units in the system
- % franchised
- 32%
- vs corporate-owned
- Net growth (yr3)
- +28.6%
- Net unit change last year
- 3-yr CAGR
- +28.6%
- Compounded over last 3 years
3-year detail · Item 20
- Transfers (3yr)
- 0
- Continuity rate
- 100.0%
- Units that stayed open
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 12 · 1 state reported
The Territory Map
FDD Item 12 reports the state count, but the specific list isn't in our current data. The map will appear once we re-extract from the FDD or enough franchisee contacts are available.
1
states with franchisees (per FDD Item 12)
Fast growth in a small system. Newer franchisors expanding quickly may not yet have the support infrastructure of larger systems.
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA loan disclosures. This brand has only 1 7(a) loan on file; statistical reliability is limited below 10 loans.
- Total loans
- 1
- Loan volume
- $718K
- Median loan
- $718K
- average
- Charge-off rate
- N/A
Historical SBA 7(a) lending data, not predictive of future performance. How SBA charge-off rates are calculated
- Repayment rate (PIF)
- N/A
- 5-yr charge-off
- N/A
- Loans approved 2021+
- Active lenders
- 1
- Defaults
- 0
Explore lender portfolios on Bank Reports or regional data on State Reports.
Premium insight
SBA Lending Report
Deep-dive into Mark’s Pizzeria's SBA lending history: lender network, geographic footprint, interest rates, and more.
SBA Lending Report
- Principal loss rate and NAICS industry benchmark
- 1 lenders with concentration factor
- Per-state charge-off rates across 1 states
- Startup risk premium and job creation velocity
- 1-year lending trend
Instant access. No subscription.
Risk analysis
FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17
Risk & Legal
Mark's Pizzeria presents moderate-to-high risk due to absence of unit economics disclosure, unprotected territories, and rapid growth without proven profitability metrics.
Litigation (Item 3)
No litigation required to be disclosed
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
Yes · Freed Maxick CPAs, P.C.
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
Score breakdown · what drove the 69 / 100 rating
- 01MINORNo average revenue or net income disclosure (Item 19) — unable to assess unit economics or ROI
- 02MINORUnprotected territory creates direct competition risk from other Mark's Pizzeria franchisees
- 03MINORRapid 28.6% YoY unit growth may indicate aggressive expansion ahead of proven profitability model
- 04MEDHigh investment range ($325k–$470k) combined with 4% royalty with no disclosed earnings benchmarks
- 05HIGHGoing Concern status is FALSE but lack of financial transparency raises sustainability questions
Severity inferred from the FDD text · not a regulatory classification
FDD Items 5, 6, 12, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 10 years |
|---|---|
| Renewal term | 10 years |
| Allowed renewalsℹ | 1 |
| Protected territory | No |
| Online sales rights | Restricted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Required |
| Non-compete (years)ℹ | 5 years |
| Right of first refusalℹ | Yes |
| Termination notice | 30 days |
| Mandatory arbitration | Yes |
| Jury trial waiver | Yes |
| Governing law | New York |
| Litigation count | 0 |
View Item 3 litigation summary
No litigation required to be disclosed
Items 10, 11
Training & Operations
- Classroom training
- 4 hrs
- On-the-job training
- 156 hrs
- Training location
- training location specified by us
- POS system
- PrISM™ for Windows
- Operating tech stack
Items 5 & 11
Franchisor Support
Technology: PrISM™ for Windows
Item 20 · call current owners
Franchisee Contacts
8 owners to call
Name · phone · city · state. Extracted from FDD Item 20
FDD download
Mark’s Pizzeria · FDD (2025) PDF
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a Mark’s Pizzeria franchise?
The total investment to open a Mark’s Pizzeria franchise ranges from $326K – $470K, with an initial franchise fee of $20K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do Mark’s Pizzeria franchise owners earn?
Mark’s Pizzeria does not disclose average franchise owner earnings in their FDD Item 19. Not all franchisors are required to make financial performance representations. We recommend asking existing franchisees directly about their financial experience.
What is Mark’s Pizzeria's franchise failure rate?
SBA 7(a) loan charge-off data is not available for Mark’s Pizzeria (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.
How many Mark’s Pizzeria franchise locations are there?
As of their most recent FDD filing, Mark’s Pizzeria has 28 total units in the United States, including 9 franchised units and 19 company-owned units. 2 new units were opened in the latest reporting year.
Is Mark’s Pizzeria a good franchise to buy?
FranchiseVerdict rates Mark’s Pizzeria as a C-grade franchise with a risk score of 69 out of 100, based on our analysis of investment costs, revenue data, SBA loan performance, and growth trends. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
For franchisors
Are you the franchisor?
If you represent Mark’s Pizzeria, you can request corrections or provide updated information.
Claim this brandOther Quick-Service Restaurants franchises
Compare similar franchise opportunities in the Quick-Service Restaurants category
Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.