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MainStay Suites Franchise Cost, Revenue & Review 2026

LodgingMarylandFranchising since 1996
AStrongest tierStrongest tier76/100Editorial grade from public filings; not investment advice.
Investment
$8.7M – $15.8M
Disclosed sales
partial, no system average
SBA charge-off
Under 10 loans (9)

Investment, fees, disclosed sales, units, SBA record and risk, as one PDF. Free; no spam; one click to unsubscribe.

FV-01555Data QualityExcellent81%FDD 2024 · 2yr old
Manager-run OKNo: No territory protection

Data from FDD filing + SBA 7(a) records

Analysis by FranchiseVerdict Research · Methodology

This data is from a 2024 FDD. Current terms may differ. Always verify with the franchisor's latest disclosure document.

MainStay Suites is a Choice Hotels economy extended-stay franchise with in-room kitchens for longer stays. Franchisees own and operate individual properties, running rooms, housekeeping, and revenue management.

FranchiseVerdict summary · 2026

A MainStay Suites franchise requires a total initial investment of $8.7M – $15.8M, including a $50K franchise fee and an ongoing 6.0% royalty[2]. The 2024 FDD on file does not yield a unit-revenue figure we can publish. FranchiseVerdict grade: A (Strongest tier), an editorial assessment, not investment advice. Run a live ROI scan →

Sources, dates and evidence

FDD issued: · Data extracted: · Last cited check: · Staleness risk: high - issued more than two years ago

Evidence: strong✓ Investment (Item 7)✓ Item 19 status✓ Units and owners (Item 20)✗ SBA loan coverage✓ Litigation (Item 3)✓ Financial statements (Item 21)✓ Franchisor identityhow this is scored4 of 5 headline figures on this page cite a page of the filing; the rest are marked “Not cited” beside the figure.

Overview

Investment
$8.7M – $15.8M
40th pct Lodging
Avg gross sales
N/A
Projection
Royalty
6.0%
53rd pct Lodging
Units
126
49th pct Lodging
SBA charge-off
N/A

Quick verdict · Lodging · color = vs category peers

Total Investment
$8.7M – $15.8M
Median $8.9M
above median ↑, worse than category
Franchise Fee
$50K – $50K
Median $50K
near median
Liquid Capital Req'd
$200K – $420K
Median $312K
near median
Avg Revenue
Partial, no system average
No system average in Item 19
Royalty Rate
6.0%
Median 5.0%
above median ↑, worse than category
Ongoing Fees
8.5% of rev
Median 8.5%
near median
SBA Charge-Off Rate
Under 10 loans (9)
Insufficient SBA coverage: 9 loans, rate hidden below 10
System Size
126 units
Median 60 units
above median ↑, better than category
Turnover Rate
2.4%
Median 0.7%
above median ↑, worse than category
Territory
None
The franchisor can open or license outlets nearby
Owner-Operator
Optional
Can hire a manager
Litigation
3 cases
Some history

Green = favorable by >10% vs Lodging median · No shading = within ±10% · Red = unfavorable by >10% · Source: FDD filings + SBA 7(a)

Data from public FDD filings and SBA records. Not financial advice. Methodology

Bottom line

  • COSTTotal investment $8.7M – $15.8M including a $50K franchise fee, 6.0% ongoing royalty.
  • RETURNSItem 19 reports occupancy rate, ADR, and RevPAR for the Performance Sample (112 of 126 hotels), not gross sales quartiles or single-unit gross. No quartile or per-unit gross sales figures disclosed.
  • RISKVerdict A (Strongest tier), verdict score 76/100 (higher is better).
  • GROWTHPositive: net +11 franchised outlets in the latest year (14 opened, 3 closed) (Item 20).
  • GROWTHSystem growing at 24.8% CAGR over 3 years with 126 total units. Strong expansion trajectory.

Item 1 · who you're contracting with

The Franchisor

Corporate structure & franchisor financials
Legal entity
Choice Hotels International, Inc.
Parent company
Choice Hotels International, Inc.
FDD Item 1, page 9 of the 2024 FDD
Incorporated in
Delaware
HQ
915 Meeting Street, Suite 600, North Bethesda, Maryland 20852
Auditor
Ernst & Young LLP
Audited financials
Franchisor revenue
$1.5B
vs $1.4B prior year

Independent franchisee associations

  • Franchise Advisory Council (FAC)

Franchisee-led councils or alliances disclosed in Item 20. Indicates operator voice.

Same owner · FDD Item 1, page 9

11 other brands on this site name Choice Hotels International, Inc. as parent or ultimate parent in their own FDD.

Grouped by the owner's name as each filing prints it (this page: the 2024 FDD). Spelling variants of the same group may be listed apart; a brand is never grouped with an owner its filing does not name.

Overview

About

CEO
Patrick S. Pacious
Headquarters
Maryland
Founded
1963
FDD year
2024
States available
40

Can you afford it, and what does the money buy?

Entry cost runs 38% above the typical lodging franchise.

Total investment (Item 7)$8.7M – $15.8MCited, not corroborated — printed on page 50 of the 2024 FDD (Item 7). Nothing else in our record independently restates or re-derives it.
Franchise fee$50,000Not cited — published from our reading of the franchisor's disclosure document; the page it is printed on has not been located.
Royalty6.0%Cited, not corroborated — printed on page 34 of the 2024 FDD (Item 6). Nothing else in our record independently restates or re-derives it.
Ad fund2.5%Cited, not corroborated — printed on page 34 of the 2024 FDD (Item 6). Nothing else in our record independently restates or re-derives it.
Working capital$200K – $420K

Source: FDD 2024 · Items 5–7

FDD Item 7 · 2024 filing

Initial investment breakdown

MainStay Suites: Item 7 initial investment breakdown
Cost componentLowHigh
Initial franchise fee$50K$50K
Working capital (3–6 mo)$200K$420K
Equipment, build-out, other$8.4M$15.3M
Total initial investment$8.7M$15.8M

Source: MainStay Suites 2024 FDD, Items 5 and 7[2]. “Equipment, build-out, other” is computed as total minus disclosed line items above.

Item 7 · what it costs to open + operate

The Vitals

Total investment
$8.7M – $15.8M
Top 40% of category vs category
Liquid capital req'd
$200K – $420K
Top 40% of category vs category
Franchise fee
$50K – $50K
Top 40% of category vs category
Royalty
6.0%
typical 6–8%
Ad fund
2.5%
typical 3–5%
Total fee load
8.5%
vs 9–13% typical

Ongoing fees · Item 6

MainStay Suites: Item 6 recurring fees
FeeAmount
Royalty6.0% of gross sales
Marketing / ad fund2.5% of gross sales
Technology fee$472
Transfer fee$50K
Inventory (initial)$213K – $330K
Total fee load8.5% of rev

What do units actually make?

Avg gross salesNot extracted
Median gross salesNot extracted
Item 19 typeoccupancy, ADR and RevPAR
Sample sizeNot extracted

Source: FDD 2024 · Item 19

ROI & LBO modelsSingle-unit · 25-unit portfolio · editable
Blue values = direct from FDD (Item 7 investment, Item 19 revenue, Item 6 fees)Not set = no filing supplies it and we will not substitute one. Enter your own

No Item 19 revenue figure for MainStay Suites is on file. The return models need a revenue figure to start from, and the operating costs that turn gross sales into a profit are in no FDD. Enter your own and the calculator runs on your assumptions — nothing here is modelled until you do.

Returns model · single-unit ROIC

What would one MainStay Suites unit return on the cash you put in?

From FDDNot set — you supply itYou overrode an FDD value
Revenue · per unit, per yearnot set
Item 19 not disclosed. Enter your own revenue assumption
Franchisor take · royalty + ad fundFDD
typ 6–8%
typ 3–5%
Operating costs · not in any FDDnot set

Illustrative category typicals — not sourced to any filing, survey or sample. Replace them with figures from franchisee validation calls before you rely on the output.

Total invested capital · what you put in to openFDD
FDD Item 7: $8.7M–$15.8M (midpoint used)
FDD reports $200K–$420K

Unlevered ROIC · per unit

Your modelled return on total invested capital, before any debt financing.

—

An FDD discloses gross sales, not profit. We hold no sourced figure for annual revenue, COGS, labour, rent / occupancy and other operating costs, and will not substitute an assumed one. Enter your own and the model runs on your assumptions.


Store EBITDA · annual
—
EBITDA margin
—
Total invested
$12.5M
Payback
—
Single-unit only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even point.

These models are for research and scenario planning only. Not investment advice. Actual results depend on your specific location, management, and market conditions. Consult a franchise attorney and accountant before signing any franchise agreement.

Item 19 · Source: 2024 FDD

Financial Performance

Item 19 reports occupancy rate, ADR, and RevPAR for the Performance Sample (112 of 126 hotels), not gross sales quartiles or single-unit gross. No quartile or per-unit gross sales figures disclosed.

Showing the headline figures — all 121 extracted fields are in the Full FDD Report · $19 →

Operator outlook

What the numbers say

Data-driven interpretation of this brand's financial disclosures, fee structure, and system trajectory.

Fee burden

Total ongoing fee load of 8.5% (near the Lodging median).

Disclosure

Item 19 reports occupancy, ADR and RevPAR rather than annual gross sales, so unit revenue is not directly comparable.

Operator retention

System expanding at 24.8% CAGR over 3 years across 126 units — operators are staying and new ones are joining.

Source: FDD Item 19 financial performance representations and publicly filed FDD data. Past performance is not indicative of future results. Verify all figures with the franchisor and current franchisees before making any investment decision.

vs Lodging medians

How MainStay Suites Compares

Metric
MainStay Suites
Category median
vs median
Investment
$12.2M
$8.9Mmiddle half $1.2M–$18.3M · n=96
Above median, worse than category
Revenue
N/A
$1.4Mmiddle half $1.0M–$1.8M · n=2
N/A
Unit Count
126
60middle half 6–245 · n=126
Above median, better than category

Category median of published Lodging brands that report the figure; the middle half spans the 25th to 75th percentile and n counts the brands behind it. Medians are used because a few very large systems pull an average far from the typical brand. Revenue is disclosed gross sales, not profit.

Is the system healthy?

Total units126Verified — printed on page 91 of the 2024 FDD (Item 20), and the table's own arithmetic closes on it two ways.
3-yr growth+24.8% (favorable vs category)
Turnover rate2.4% (favorable vs category)

Source: FDD 2024 · Item 20

Unit growth

Item 20 · unit dynamics

The Growth Chart

Total units
126
Opened
14
Last reporting year
Closed
3
Terminated
0
Franchisor ended the franchise (per Item 20)
Non-renewed
0
Term expired, not renewed (per Item 20)
Turnover rate
2.4%
Company-owned
0
Corporate units in the system
% franchised
100%
vs corporate-owned
Net growth (3-yr)
+24.8%
Net unit change over 3 years
3-yr CAGR
+24.8%
Compounded over last 3 years

Last fiscal year · Item 20 exits and transfers

Terminated
0
Not renewed
0
Transferred
2
Reacquired
0
Franchisor bought back
Termination rate
1.1%
Franchisor-initiated terminations
Ceased ops
1.1%
Units that stopped operating
2021
101
Franchised units
2022
115+14
Franchised units
2023
126+11
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 12 · 40 states reported

The Territory Map

FDD Item 12 reports the state count, but the specific list isn't in our current data. The map will appear once we re-extract from the FDD or enough franchisee contacts are available.

40

states with franchisees (per FDD Item 12)

Where the owners are · Item 20 owner list

3 current owners across 2 states.

  • CA 2
  • VI 1

Counts only, from the list the franchisor prints in Item 20; 37 entries carry no state. Names and phone numbers are for your own due diligence and are not shown here.

SBA loan performance

Government records

SBA Loan Data

Aggregated from SBA loan disclosures. This brand has only 9 7(a) loans on file; statistical reliability is limited below 10 loans.

Total loans
9
Loan volume
$15.7M
Median loan
$1.3M
50th percentile
Charge-off rate
Under 10 loans (9)
Insufficient SBA coverage: 9 loans, rate hidden below 10

Historical SBA 7(a) lending data, not predictive of future performance. How SBA charge-off rates are calculated

Repayment rate (PIF)
Under 10 loans (9)
5-yr charge-off
Under 10 loans (9)
Loans approved 2021+
Active lenders
9
Defaults
N/A

Explore lender portfolios on Bank Reports or regional data on State Reports.

Total loans
9
Loan volume
$12.2M
Charge-off rate
N/A
Jobs created
137

Historical SBA 504 lending data via CDCs, not predictive of future performance.

Explore lender portfolios on Bank Reports or regional data on State Reports.

What could kill this investment?

SBA charge-offUnder 10 loans (9)
Verdict score76/100 (higher is better)
Litigation3 cases
Auditor going-concern doubtNo (favorable vs category)

Source: SBA 7(a) FOIA · FDD Items 3, 21

Risk analysis

FranchiseVerdict rating + FDD Items 3, 4, 8, 16, 21

Risk & Legal

AStrongest tier76Verdict score 76/100

MainStay Suites presents elevated risk due to franchisor's aggressive litigation posture (71 royalty actions annually), opaque profitability metrics, anemic unit growth, and high capital requirements relative to disclosed revenues.

Why this reads harsher than the A grade: the grade weighs financial health, unit economics, unit growth, scale, legal, and transparency across the whole filing, while this summary lists individual flags without that weighting. The flags are worth checking with current owners; neither is investment advice.

Moderate confidence±9 pts
6785

Litigation (Item 3)

Subject: the franchisor is a named party (defendant).

Section I discloses 3 pending matters: (1) Norma Knuth v. Radisson (Saskatchewan class action re undisclosed destination marketing fees, $403M demand); (2) Jai Sai Baba LLC v. Choice (E.D. Pa.; ~90 franchisees alleging RICO/Sherman Act/Civil Rights/state franchise law violations, stayed pending individual arbitration); (3) T&T Management v. Choice (M.D. Fla.; breach/data misappropriation re a Country Inn hotel). Section II lists many franchisor-initiated AAA arbitrations and court actions to recover royalties and liquidated damages.

Bankruptcy (Item 4)

None disclosed

Audited financials (Item 21)

Yes · Ernst & Young LLP

Franchisor revenue (Item 21)

Yr 1: $1544.2MYr 2: $1401.9MNon-royalty: $46.1M

Franchisor entity revenue (not unit-level)

ⓘ These are the parent company's consolidated financials (the parent guarantees the franchisor), not this brand's standalone results — the figure reflects the whole corporate group, not this brand alone.

Supplier relationship · Items 8 & 16

  • Franchisor sells you products: Yes
  • Must buy proprietary products: No
  • Restricted to system-approved products: No

Score breakdown · what drove the 76 / 100 verdict

  1. 01HIGHAggressive litigation pattern: 71 royalty recovery actions in one fiscal year suggests systemic collection issues or franchisee financial distress
  2. 02MEDHigh investment threshold ($8.7M–$15.8M) with undisclosed net income creates opacity on actual profitability and ROI
  3. 03MEDModest unit growth (9.6% YoY) with 126 units is underwhelming for a branded economy hotel chain; limited scale advantages
  4. 04MINORSignificant post-termination IP enforcement actions (12 cases) indicate compliance/brand protection problems among departed franchisees
  5. 05MEDRevenue-to-investment ratio concern: $2.1M average revenue against $8.7M–$15.8M investment suggests 5–8 year payback at best, before accounting for undisclosed expenses

Severity inferred from the FDD text · not a regulatory classification

Showing the headline figures — all 121 extracted fields are in the Full FDD Report · $19 →

Full litigation history from the FDD (Items 3 and 4) →

What are you signing up for?

Ongoing fees run about 8.5% of sales (royalty + ad fund), before rent and labor.

Initial term20 yrs
Renewal termNot extracted
TerritoryNone (caution)
Initial training155 hrs

Source: FDD 2024 · Items 11, 12, 17

FDD Items 12, 15, 17 · continued from Risk & Legal

Contract & Territory Detail

Initial term20 years
Allowed renewalsℹ0
Territory typeNo territory protection
Protected territoryNo
Exclusive territoryℹNo
Online sales rightsℹRestricted
Franchisor can competeYes
Hire a manager?Allowed
Owner-operatorOptional
Right of first refusalℹNo
Transfer requires consentYes
Termination notice30 days
Termination groundsℹ3
Curable defaultsℹ6
Mandatory arbitrationYes
Arbitration locationMaryland
Jury trial waiverYes
Governing lawMaryland
Litigation count3
View Item 3 litigation summary

Section I discloses 3 pending matters: (1) Norma Knuth v. Radisson (Saskatchewan class action re undisclosed destination marketing fees, $403M demand); (2) Jai Sai Baba LLC v. Choice (E.D. Pa.; ~90 franchisees alleging RICO/Sherman Act/Civil Rights/state franchise law violations, stayed pending individual arbitration); (3) T&T Management v. Choice (M.D. Fla.; breach/data misappropriation re a Country Inn hotel). Section II lists many franchisor-initiated AAA arbitrations and court actions to recover royalties and liquidated damages.

Items 10, 11

Training & Operations

Classroom training
50 hrs
On-the-job training
105 hrs
Training location
North Bethesda, Maryland; Scottsdale, Arizona; online; or a property designated by franchisor
Ongoing training
Required
Site selection
franchisor
Franchisor financing
Offered
Item 10
POS system
choiceADVANTAGE
Operating tech stack

Items 5 & 11

Franchisor Support

✓Site selection assistance
✓Grand opening support
✗Lease negotiation help

Technology: choiceADVANTAGE

Item 20 · call current owners

Franchisee Contacts

40 owners to call

Name · phone · city · state. Extracted from FDD Item 20

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Frequently asked questions

Frequently Asked Questions

How much does it cost to open a MainStay Suites franchise?

The total investment to open a MainStay Suites franchise ranges from $8.7M – $15.8M, with an initial franchise fee of $50K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).

What do MainStay Suites franchise owners earn?

Item 19 of the MainStay Suites FDD discloses figures for part of the system but no single average across all outlets. These are gross sales figures, not profit; the Revenue section shows what the filing reports and on what basis. Item 20 of the FDD lists current and former franchisees; asking them directly is the standard way to fill this gap.

Who owns MainStay Suites?

MainStay Suites is franchised by Choice Hotels International, Inc.. Source: FDD Item 1, 2024 filing.

What is Item 19 in the MainStay Suites FDD?

The FDD section where a franchisor may disclose financial performance of its outlets. Disclosure is optional and formats vary; figures are typically gross sales, which is revenue before expenses, not profit. FranchiseVerdict extracts these figures directly from the MainStay Suites FDD and qualifies whose outlets they describe.

What is MainStay Suites's franchise failure rate?

SBA 7(a) loan charge-off data is not available for MainStay Suites (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.

How many MainStay Suites franchise locations are there?

As of their most recent FDD filing, MainStay Suites has 126 total units in the United States, including 126 franchised units and 0 company-owned units. 14 new units were opened in the latest reporting year.

Is MainStay Suites a good franchise to buy?

FranchiseVerdict rates MainStay Suites as a A-grade franchise with a verdict score of 76 out of 100 (higher is better). The grade is a deterministic score built from six weighted dimensions — financial health, unit economics, unit growth, scale, legal, and transparency — then calibrated against SBA loan charge-off rates and FDD age. Transparency is one of the six, so a filing that discloses less scores lower on that dimension than one that discloses more. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.

Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.

For franchisors

Are you the franchisor?

If you represent MainStay Suites, you can request corrections or provide updated information.

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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.