FranchiseVerdict
Jazen Tea® logo
FV-01337·CAUTIONExcellent81

Jazen Tea®

Food & Beverage - Coffee & TeaFranchising since 2014Website
Investment
$183K – $390K
15th pct Coffee & Tea
Avg revenue
49th pct Coffee & Tea
Royalty
4.0%
7th pct Coffee & Tea
Units
13
55th pct Coffee & Tea
SBA default

Bottom line

  • Total investment $183K – $390K including a $10K franchise fee, 4.0% ongoing royalty.
  • No Item 19 financial performance data disclosed — the franchisor chose not to publish revenue figures.
  • Rated CAUTION with a risk score of 72/100.
  • No Item 19 financial performance representation. Without franchisor-disclosed revenue data, you'll need to gather unit economics directly from existing franchisees.

Item 1 · who you're contracting with

The Franchisor

Legal entity
South Bay Soup Corporation
Parent company
Aureflam Corporation
Incorporated in
California
HQ
2372 Maritime Drive, Elk Grove, CA 95758
Auditor
Katz Cassidy
Audited financials
Franchisor revenue
$1.3M
vs $1.2M prior year

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one Jazen Tea® unit return on the cash you put in?

Revenue · per unit, per year
$
Item 19 not disclosed — typing your own estimate
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: restaurant
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $183K–$390K
Working capital
$
FDD reports $10K–$35K

Unlevered ROIC · per unit

29%

Below typical band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$90K
EBITDA margin
12.0%
Total invested
$309K
Payback
41 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Overview

About

Jazen Tea franchisees operate specialty tea retail locations selling premium loose-leaf and brewed tea beverages, likely including customizable drinks and food pairings. Day-to-day operations involve customer service, inventory management, brewing/preparation, point-of-sale transactions, and local marketing. The franchise model depends on foot traffic, repeat customers, and brand recognition in competitive beverage markets.

CEO
Quoc Phan
Founded
2005
FDD year
2024
States available
4

Item 7 · what it costs

The Vitals

Total investment
$183K – $390K
All-in to open one unit
Liquid capital
$10K – $35K
Cash you must have on hand
Franchise fee
$10K
Royalty
4.0%
percentage of gross sales · typical 6–8%
Ad fund
2.0%
typical 3–5%
Total fee load
6.0%
vs 9–13% typical

Item 19

Financial Performance

This franchisor did not disclose financial performance representations in Item 19, or our extractor could not parse them.

Item 20 · unit dynamics

The Growth Chart

Total units
13
Opened
0
Last reporting year
Closed
1
Turnover rate
7.7%
Company-owned
3
Corporate units in the system
% franchised
77%
vs corporate-owned
Multi-unit owners
40.0%
Net growth (yr3)
-9.1%
Net unit change last year
3-yr CAGR
-16.7%
Compounded over last 3 years
2022
10-1
Franchised units
2023
11
Franchised units
2024
12
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 6 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Registered · 6 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

No SBA loan data available for this brand.

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

72
Risk · 0-100
CAUTION72 / 100

Jazen Tea presents HIGH RISK due to a contracting unit base (-9.1% YoY), hidden financial metrics (no Item 19 disclosure), questionable franchisor going concern status, and a capital-intensive model lacking transparent return projections.

Score breakdown · what drove the 72 / 100 rating

  1. 01MEDSystem contracting sharply: 13 units with -9.1% YoY decline indicates deteriorating franchise health and market viability
  2. 02MINORNo financial performance disclosure (Item 19): Absence of average unit revenue and net income prevents ROI validation and hides profitability concerns
  3. 03HIGHGoing Concern status is FALSE: Franchisor may have disclosed financial instability or operational challenges to the FTC
  4. 04MEDHigh capital requirement ($182.6K–$389.9K) paired with undisclosed returns creates significant investment risk without performance benchmarks
  5. 05MINORLack of transparency on unit economics: 4% royalty structure cannot be evaluated without knowing actual sales figures or net margins
  6. 06MINORShrinking franchisee base suggests high failure rate, poor unit support, or unsustainable business model in beverage retail sector

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Radius
Protected territory
Yes
Initial term
5 years
Renewal term
5 years
Online sales rights
Restricted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
0
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
No
Jury trial waiver
Yes
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Optional
Governing law
California

Item 11

Training & Operations

Classroom training
16 hrs
On-the-job training
56 hrs
POS system
Toast POS
Operating tech stack

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

19 numbers

Locked
(213) 633-••••
Rochelle B. Spandorf, Esq. DAVIS WRIGHT TREMAINE LLP
CA
(916) 484-••••
South Bay Soup Corporation
CA
(916) 779-••••
The franchisor is South Bay Soup Corporation, located at
CA

One-time purchase · CSV download · Validation questions included

FDD download

Jazen Tea® · FDD (2024) PDF

Single-page checkout · instant download · CSV export of contacts available separately above