FranchiseVerdict
FOOT SOLUTIONS logo
FV-00976·STRONGExcellent86

Foot Solutions

RetailFranchising since 2000Website
Investment
$131K – $189K
27th pct Retail
Avg revenue
$507K
9th pct Retail
Royalty
5.0%
15th pct Retail
Units
46
41st pct Retail
SBA default
0.0%
vs <3% typical

Bottom line

  • Total investment $131K – $189K including a $40K franchise fee, 5.0% ongoing royalty.
  • Average unit revenue of $507K/year (median $464K).
  • Rated STRONG with a risk score of 54/100. SBA loan default rate of 0.0% across 93 loans (below the industry average).
  • System contracting at -22.4% CAGR over 3 years. Investigate whether closures are franchisor-driven (consolidation) or franchisee-driven (economics).

Item 1 · who you're contracting with

The Franchisor

Legal entity
FOOT SOLUTIONS, INC.
Parent company
Foot Solutions Holdings Corp.
Incorporated in
Georgia
HQ
223 Roswell St., Suite 202, Alpharetta, Georgia 30009
Auditor
AGL CPA Group, LLC
Audited financials
Franchisor revenue
$15.4M
vs $3.5M prior year

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one FOOT SOLUTIONS unit return on the cash you put in?

Revenue · per unit, per year
$
FDD Item 19 reports $506,513
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: retail
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $131K–$189K
Working capital
$
FDD reports $4K–$8K

Unlevered ROIC · per unit

15%

Below typical band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$25K
EBITDA margin
5.0%
Total invested
$166K
Payback
79 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Overview

About

Franchisees operate retail foot care clinics offering orthopedic footwear, custom orthotics, and foot health consultations. Day-to-day operations include fitting customers, performing foot assessments, managing inventory of specialized shoes and inserts, and handling clinical referrals. The model relies on foot traffic, local marketing, and repeat customer relationships in a niche health/wellness category.

CEO
John Prothro
Founded
2000
FDD year
2023
States available
18

Item 7 · what it costs

The Vitals

Total investment
$131K – $189K
All-in to open one unit
Liquid capital
$4K – $8K
Cash you must have on hand
Franchise fee
$40K
Royalty
5.0%
Net Sales · typical 6–8%
Ad fund
5.0%
typical 3–5%
Total fee load
10.0%
vs 9–13% typical

Item 19

Financial Performance

Avg gross sales
$507K
Per unit, per year
Median gross sales
$464K
Item 19 type
Net Sales
Sample size
30 units
vs category median 52
Range (low → high)
$232K$1.3M
Cohort dispersion
Transparency
4 / 5
vs category median 3 / 5 · above
Revenue rank9th
vs Retail peers
Investment cost rank27th
Lower investment ranks lower (better)
Royalty rate rank15th
Lower royalty = lower percentile (better)
Unit count rank41th
vs Retail peers
Risk score rank33th
Lower risk = lower percentile (better)

Item 20 · unit dynamics

The Growth Chart

Total units
46
Opened
1
Last reporting year
Closed
2
Turnover rate
4.3%
Company-owned
8
Corporate units in the system
% franchised
83%
vs corporate-owned
Net growth (yr3)
-19.1%
Net unit change last year
3-yr CAGR
-22.4%
Compounded over last 3 years
2021
38-9
Franchised units
2022
47
Franchised units
2023
49
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 14 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Registered · 14 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

Total loans
93
Loan volume
Avg loan
Default rate
0.0%
vs <3% typical · system-wide
5-yr default

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

54
Risk · 0-100
STRONG54 / 100

Foot Solutions presents elevated risk due to accelerating franchisee attrition, missing profitability data, and franchisor going concern issues that undermine investment thesis.

Score breakdown · what drove the 54 / 100 rating

  1. 01MINORUnit count collapsed 19.1% YoY (46 units remaining) — indicates severe system contraction and franchisee exits
  2. 02MEDNet income not disclosed in Item 19 — impossible to validate actual profitability claims against $506k average revenue
  3. 03HIGHGoing Concern status is False — suggests franchisor may have financial/operational viability concerns
  4. 04MINORHigh initial investment ($130.8k-$189.3k) paired with declining unit count creates survivorship risk
  5. 05MINORModest 5% royalty does not offset customer acquisition costs typical in specialty retail foot care services

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Designated Territory
Protected territory
Yes
Initial term
10 years
Renewal term
5 years
Online sales rights
Restricted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
0
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
Yes
Jury trial waiver
Yes
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Required
Governing law
Georgia

Item 11

Training & Operations

Classroom training
0 hrs
On-the-job training
29 hrs
POS system
Heartland Point of Sale System
Operating tech stack

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

14 numbers

Locked
(651) 539-••••
MN
(608) 266-••••
WI
(217) 782-••••
IL

One-time purchase · CSV download · Validation questions included

FDD download

FOOT SOLUTIONS · FDD (2023) PDF

Single-page checkout · instant download · CSV export of contacts available separately above