Fly Dance FitnessFranchise Cost, Revenue & Review 2026
Data from FDD filing
FranchiseVerdict summary · 2026
A Fly Dance Fitness franchise requires a total initial investment of $176K – $365K, including a $35K franchise fee and an ongoing 6.0% royalty[2]. Per the 2025 FDD, average unit revenue was $245K[2]. Verdict grade: A. Run a live ROI scan →
Data last verified June 21, 2026 · figures per the 2025 FDD issuance
Overview
- Investment
- $176K – $365K
- 30th pct Health & Fitn…
- Avg gross sales
- $245K
- 6th pct Health & Fitn…
- Royalty
- 6.0%
- 8th pct Health & Fitn…
- Units
- 1
- 2nd pct Health & Fitn…
- SBA default
- N/A
Quick verdict · Health & Fitness · color = vs category peers
Green = >15% above Health & Fitness avg · No shading = within ±15% · Red = >15% below avg · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Started franchising in 2023. Newer systems carry more uncertainty but may offer better territories.
The franchisor's auditor raised doubt about continued operations. This is a serious risk signal.
39% cash-on-cash return (based on P&L Bottom Line). Above the 20% threshold most investors target.
Bottom line
- Total investment $176K – $365K including a $35K franchise fee, 6.0% ongoing royalty.
- Average unit revenue of $245K/year, with an estimated 39% cash-on-cash return (based on P&L Bottom Line).
- Verdict A (Top Quintile) with a risk score of 44/100.
- Auditor disclosed a going-concern note, which flagged doubt about the franchisor's ability to continue operations. Verify against the latest FDD.
Item 1 · who you're contracting with
The Franchisor
- Legal entity
- Fly Dance Fitness Franchising, LLC
- Ultimate parent
- You So Fly, LLC
- CEO title
- Chief Executive Officer
- Stacey Marks
- Incorporated in
- FL
- HQ
- 999 Cattlemen RD, F, Sarasota, FL 34232
- Auditor
- KEZOS & DUNLAVY
- Audited financials
- Franchisor revenue
- $0
- vs $0 prior year
- ⚠ Going-concern note
- Disclosed in FDD 2025
- Auditor flagged doubt about continued operations. Verify against the latest FDD before deciding.
Overview
About
Franchisees operate boutique dance fitness studios offering group classes (e.g., hip-hop, Latin, cardio dance) and potentially personal training. Day-to-day duties include instructor scheduling, class marketing, member retention, facility management, and P&L oversight in a competitive leisure market.
- CEO
- Stacey Marks
- Headquarters
- FL
- Founded
- 2022
- FDD year
- 2025
- States available
- 1
FDD Item 7 · 2025 filing
Initial investment breakdown
| Cost component | Low | High |
|---|---|---|
| Initial franchise fee | $35K | $35K |
| Working capital (3–6 mo) | $10K | $20K |
| Equipment, build-out, other | $131K | $310K |
| Total initial investment | $176K | $365K |
Source: Fly Dance Fitness 2025 FDD, Items 5 and 7[2]. “Equipment, build-out, other” is computed as total minus disclosed line items above.
Single-unit · estimated
Returns at a glance
Indicative numbers using FDD Item 7 / Item 19 inputs and category-benchmarked cost ratios. Full single-unit, 25-unit portfolio, and LBO models (with every input editable to stress-test your own scenario) live on the financials page.
Store EBITDA · annual
$71K
29.0% margin
Unlevered ROIC
25%
EBITDA / total invested capital
Payback
4.0 yrs
cash-on-cash, unlevered
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $176K – $365K
- Better than avg vs category
- Liquid capital req'd
- $10K – $20K
- Better than avg vs category
- Franchise fee
- $35K – $35K
- Better than avg vs category
- Royalty
- 6.0%
- Gross Sales · typical 6–8%
- Ad fund
- 3.0%
- typical 3–5%
- Total fee load
- 9.0%
- vs 9–13% typical
- Payback period
- 2.6 yrs
- From FDD / Item 19
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 6.0% of gross sales |
| Marketing / ad fund | 3.0% of gross sales |
| Technology fee | $100 |
| Training fee | $199 |
| Transfer fee | $5K |
| Renewal fee | $5K |
| Total fee load | 9.0% of rev |
Financial Performance
- Avg gross sales
- $245K
- Per unit, per year
- Median gross sales
- N/A
- Avg p&l bottom line
- $105K
- Reported as P&L Bottom Line in FDD Item 19
- Cash-on-cash
- 38.9%
- Based on P&L Bottom Line / investment midpoint
- Item 19 type
- Historical Profit and Loss Statement
- Sample size
- 1 units
- vs category median 11 · small
- Reporting year
- 2024
- Fiscal year the figures cover
- Transparency
- 9 / 5
- vs category median 4 / 5 · above
Compared against 180 Health & Fitness brands
Revenue is only 0.9x the investment. This means each unit may take 5+ years to recoup the initial outlay at typical margins.
vs Health & Fitness averages
How Fly Dance Fitness Compares
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 1
- Opened
- 0
- Last reporting year
- Closed
- 0
- Terminated
- 0
- Franchisor ended the franchise (per Item 20)
- Non-renewed
- 0
- Term expired, not renewed (per Item 20)
- Turnover rate
- 0.0%
- Company-owned
- 1
- Corporate units in the system
- % franchised
- 0%
- vs corporate-owned
3-year detail · Item 20
- Transfers (3yr)
- 0
- Projected new
- 16
- Franchisor's next-year forecast
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 9 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator. Not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee contact records (FDD Item 20). Shows states with at least one current operator on file. Full state registration data (Item 12) will appear on a future FDD refresh.
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA 7(a) and 504 loan disclosures, public data unique to FranchiseVerdict.
No SBA loan data available for this brand.
Risk analysis
FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17
Risk & Legal
Single-unit franchise with unverified financial claims, no comparable franchisee data, and unproven system scalability creates material due diligence risk.
Litigation (Item 3)
No litigation required to be disclosed
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
Yes · KEZOS & DUNLAVY⚠ Going-concern note flagged
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
Supplier relationship · Items 8 & 16
- Franchisor sells you products: Yes
- Kickbacks from required suppliers: No
- Must buy proprietary products: Yes
- Restricted to system-approved products: Yes
- Can negotiate own supplier terms: No
Score breakdown · what drove the 44 / 100 rating
- 01MEDOnly 1 disclosed unit makes validation impossible — no system track record or comparable performance data
- 02MINORNo Item 19 financial performance representation — claimed $244,587 avg revenue and $105,315 net income are unverified and potentially cherry-picked
- 03MINORHigh investment-to-net-income ratio (1.68x–3.47x payback period) with unproven scalability across multiple locations
- 04MEDRoyalty structure (6% + operating costs) leaves limited margin for error in a discretionary fitness market with high churn
- 05MINORUnknown growth trajectory — single unit provides no evidence of system expansion, franchisee recruitment success, or retention
- 06MINORFitness franchise category has historically high failure rates; dance/boutique fitness segment saw consolidation 2020–2023
Severity inferred from the FDD text · not a regulatory classification
FDD Items 5, 6, 12, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 10 years |
|---|---|
| Renewal term | 5 years |
| Allowed renewalsℹ | 2 |
| Territory type | population |
| Protected territory | Yes |
| Exclusive territoryℹ | Yes |
| Territory population | 50,000 |
| Online sales rightsℹ | Granted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Required |
| Non-compete (years)ℹ | 2 years |
| Non-compete (miles)ℹ | 10 mi |
| Right of first refusalℹ | Yes |
| Transfer requires consent | Yes |
| Termination notice | 30 days |
| Mandatory arbitration | Yes |
| Arbitration location | Sarasota, Florida |
| Jury trial waiver | Yes |
| Governing law | Florida |
| Litigation count | 0 |
View Item 3 litigation summary
No litigation required to be disclosed
Items 10, 11
Training & Operations
- Classroom training
- 24 hrs
- On-the-job training
- 19 hrs
- Training location
- On-site and corporate
- Time to open
- 12 mo
- From signing to launch
- POS system
- MindBody
- Operating tech stack
Items 5 & 11
Franchisor Support
Technology: MindBody
Item 20 · call current owners
Franchisee Contacts
23 owners to call
Name · phone · city · state. Extracted from FDD Item 20
FDD download
Fly Dance Fitness · FDD (2025) PDF
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a Fly Dance Fitness franchise?
The total investment to open a Fly Dance Fitness franchise ranges from $176K – $365K, with an initial franchise fee of $35K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do Fly Dance Fitness franchise owners earn?
According to Item 19 of the Fly Dance Fitness FDD, the average gross sales per unit is $245K. Note: this is gross revenue, not profit. Actual owner earnings vary based on location, operating costs, and management.
What is Fly Dance Fitness's franchise failure rate?
SBA 7(a) loan charge-off data is not available for Fly Dance Fitness (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.
How many Fly Dance Fitness franchise locations are there?
As of their most recent FDD filing, Fly Dance Fitness has 1 total units in the United States, including 0 franchised units and 1 company-owned units.
Is Fly Dance Fitness a good franchise to buy?
FranchiseVerdict rates Fly Dance Fitness as a A-grade franchise with a risk score of 44 out of 100, based on our analysis of investment costs, revenue data, SBA loan performance, and growth trends. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.