FiiZ DrinksFranchise Cost, Revenue & Review 2026
Data from FDD filing + SBA 7(a) records
FranchiseVerdict summary · 2026
A FiiZ Drinks franchise requires a total initial investment of $250K – $775K, including a $40K franchise fee. Per the 2024 FDD, average unit revenue was $606K[2]. SBA 7(a) loans show a 0.0% charge-off rate across 29 loans[1]. Verdict grade: A. Run a live ROI scan →
Data last verified June 18, 2026 · figures per the 2024 FDD issuance
Overview
- Investment
- $250K – $775K
- 25th pct Retail
- Avg gross sales
- $606K
- 5th pct Retail
- Royalty
- N/A
- Units
- 72
- 23rd pct Retail
- SBA default
- 0.0%
- system-wide median varies by category
Quick verdict · Retail · color = vs category peers
Green = >15% above Retail avg · No shading = within ±15% · Red = >15% below avg · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Only 0.0% of 29 SBA loans charged off, well below the 16% franchise average.
The franchisor's auditor raised doubt about continued operations. This is a serious risk signal.
Bottom line
- Total investment $250K – $775K including a $40K franchise fee.
- Average unit revenue of $606K/year (median $505K).
- Verdict A (Top Quintile) with a risk score of 18/100. SBA loan charge-off rate of 0.0% across 29 loans (well below the franchise average, based on all SBA 7(a) franchise lending, 2010–2024).
- Auditor disclosed a going-concern note, which flagged doubt about the franchisor's ability to continue operations. Verify against the latest FDD.
Item 1 · who you're contracting with
The Franchisor
- Legal entity
- FiiZ Drinks Franchise, LLC
- Parent company
- FiiZ Drinks, Inc.
- Ultimate parent
- Stena Group
- CEO title
- President & Chief Operating Officer
- Scott Ball
- CEO experience
- 24 yrs
- Years in role or industry
- Incorporated in
- UT
- HQ
- 155 North 400 West, Suite 500, Salt Lake City, UT 84103
- Auditor
- Tanner LLC
- Audited financials
- Franchisor revenue
- $2.3M
- vs $2.4M prior year
- Management churn noted
- Frequent turnover
- Item 2 disclosed frequent executive changes
- ⚠ Going-concern note
- Disclosed in FDD 2024
- Status as of 2024; may have been resolved in a later filing we don't yet have.
Overview
About
FiiZ Drinks franchisees operate quick-service beverage counters, likely serving specialty drinks (smoothies, energy drinks, cold brew, or functional beverages). Day-to-day operations include mixing/preparing drinks, managing inventory of perishable inputs, staffing POS registers, and maintaining equipment in high-traffic locations (kiosks, food courts, or standalone shops).
- CEO
- Scott Ball
- Headquarters
- UT
- Founded
- 2017
- FDD year
- 2024
- States available
- 8
FDD Item 7 · 2024 filing
Initial investment breakdown
| Cost component | Low | High |
|---|---|---|
| Initial franchise fee | $40K | $40K |
| Working capital (3–6 mo) | $20K | $50K |
| Equipment, build-out, other | $190K | $685K |
| Total initial investment | $250K | $775K |
Source: FiiZ Drinks 2024 FDD, Items 5 and 7[2]. “Equipment, build-out, other” is computed as total minus disclosed line items above.
Single-unit · estimated
Returns at a glance
Indicative numbers using FDD Item 7 / Item 19 inputs and category-benchmarked cost ratios. Full single-unit, 25-unit portfolio, and LBO models (with every input editable to stress-test your own scenario) live on the financials page.
Store EBITDA · annual
$49K
8.0% margin
Unlevered ROIC
9%
EBITDA / total invested capital
Payback
11.3 yrs
cash-on-cash, unlevered
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $250K – $775K
- Better than avg vs category
- Liquid capital req'd
- $20K – $50K
- Better than avg vs category
- Franchise fee
- $40K – $40K
- Better than avg vs category
- Royalty
- greater of (i) 8% of Net Sales, or (ii) $2,500 per month
- Ad fund
- 1.0%
- typical 3–5%
- Total fee load
- 9.0%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty (flat) | greater of 8% of Net Sales or $2,500 per month |
| Marketing / ad fund | 1.0% of gross sales |
| Technology fee | $800 |
| Transfer fee | $10K |
| Renewal fee | $10K |
| Total fee load | 9.0% of rev |
Financial Performance
- Avg gross sales
- $606K
- Per unit, per year
- Median gross sales
- $505K
- Item 19 type
- net_sales
- Sample size
- 49 units
- vs category median 49
- Range (low → high)
- $169K→$1.4M
- Cohort dispersion (min → max)
- Quartile band
- $316K→$965K
- Bottom 25% → top 25%
- Reporting year
- 2023
- Fiscal year the figures cover
- Transparency
- 4 / 5
- vs category median 2 / 5 · above
Compared against 304 Retail brands
vs Retail averages
How FiiZ Drinks Compares
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 72
- Opened
- 9
- Last reporting year
- Closed
- 5
- Terminated
- 3
- Franchisor ended the franchise (per Item 20)
- Non-renewed
- 0
- Term expired, not renewed (per Item 20)
- Turnover rate
- 6.9%
- Company-owned
- 7
- Corporate units in the system
- % franchised
- 90%
- vs corporate-owned
- Net growth (yr3)
- +3.2%
- Net unit change last year
- 3-yr CAGR
- +35.4%
- Compounded over last 3 years
3-year detail · Item 20
- Transfers (3yr)
- 4
- Projected new
- 11
- Franchisor's next-year forecast
- Transfer rate
- 5.6%
- Owners selling to other franchisees
- Termination rate
- 4.2%
- Franchisor-initiated terminations
- Ceased ops
- 2.8%
- Units that stopped operating
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 16 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator. Not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee contact records (FDD Item 20). Shows states with at least one current operator on file. Full state registration data (Item 12) will appear on a future FDD refresh.
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA 7(a) and 504 loan disclosures, public data unique to FranchiseVerdict.
- Total loans
- 29
- Loan volume
- $8.1M
- Median loan
- $232K
- 50th percentile
- Charge-off rate
- 0.0%
- rates vary by category · see methodology
Historical SBA 7(a) lending data, not predictive of future performance. How SBA charge-off rates are calculated
- Repayment rate (PIF)
- 100.0%
- 5-yr charge-off
- 0.0%
- Loans approved 2021+
- Active lenders
- 15
- Defaults
- 0
Explore lender portfolios on Bank Reports or regional data on State Reports.
Premium insight
SBA Lending Report
Deep-dive into FiiZ Drinks's SBA lending history: lender network, geographic footprint, interest rates, and more.
SBA Lending Report
- Principal loss rate and NAICS industry benchmark
- 10 lenders with concentration factor
- Per-state charge-off rates across 5 states
- Startup risk premium and job creation velocity
- 9-year lending trend
- SBA 504 real estate/equipment data
Instant access. No subscription.
With a 0.0% charge-off rate across 29 loans, banks have historically viewed this brand favorably for lending.
Risk analysis
FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17
Risk & Legal
Modest growth and non-disclosure of unit-level profitability metrics create significant risk for a capital-intensive beverage franchise with high royalty floors.
Litigation (Item 3)
No litigation required to be disclosed
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
Yes · Tanner LLC⚠ Going-concern note flagged
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
Supplier relationship · Items 8 & 16
- Franchisor sells you products: Yes
- Kickbacks from required suppliers: No
- Must buy proprietary products: Yes
- Restricted to system-approved products: Yes
- Can negotiate own supplier terms: No
Score breakdown · what drove the 18 / 100 rating
- 01MEDNet Income not disclosed in FDD Item 19 — impossible to validate profitability claims against $249.5K-$774.5K investment range
- 02MINORMinimal unit growth of 3.2% YoY suggests market saturation or franchisee dissatisfaction in beverage category with intense QSR competition
- 03MINORRoyalty floor of $2,500/month ($30,000 annually) represents 4.9% of average revenue even before percentage royalties kick in — high fixed cost burden on marginal locations
- 04MEDHigh investment range ($249.5K-$774.5K) with no disclosed net income creates inability to calculate payback period or ROI
- 05MINORBeverage-only concept typically operates on thin margins (25-35% COGS) — vulnerable to commodity price swings and traffic dependency
Severity inferred from the FDD text · not a regulatory classification
FDD Items 5, 6, 12, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 10 years |
|---|---|
| Renewal term | 5 years |
| Allowed renewalsℹ | 2 |
| Territory type | Radius |
| Protected territory | Yes |
| Exclusive territoryℹ | Yes |
| Territory radius | 1 mi |
| Online sales rights | Restricted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Optional |
| Non-compete (years)ℹ | 2 years |
| Non-compete (miles)ℹ | 10 mi |
| Right of first refusalℹ | Yes |
| RoFR response window | 30 days |
| Transfer requires consent | Yes |
| Termination notice | 30 days |
| Mandatory arbitration | No |
| Jury trial waiver | Yes |
| Governing law | Utah |
| Litigation count | 0 |
View Item 3 litigation summary
No litigation required to be disclosed
Items 10, 11
Training & Operations
- Classroom training
- 15 hrs
- On-the-job training
- 56 hrs
- Training location
- Corporate training location in Utah and franchisee premises
- Field support
- 32 hrs/yr
- On-site visits per year
Items 5 & 11
Franchisor Support
Item 20 · call current owners
Franchisee Contacts
66 owners to call
Name · phone · city · state. Extracted from FDD Item 20
FDD download
FiiZ Drinks · FDD (2024) PDF
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a FiiZ Drinks franchise?
The total investment to open a FiiZ Drinks franchise ranges from $250K – $775K, with an initial franchise fee of $40K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do FiiZ Drinks franchise owners earn?
According to Item 19 of the FiiZ Drinks FDD, the average gross sales per unit is $606K. The median is $505K. Note: this is gross revenue, not profit. Actual owner earnings vary based on location, operating costs, and management.
What is FiiZ Drinks's franchise failure rate?
Based on SBA 7(a) loan data, FiiZ Drinks has a charge-off rate of 0.0% across 29 loans, meaning 0.0% of franchise loans were charged off. Charge-off rates are one proxy for franchise risk, though they do not capture all closures. This data comes from FOIA-sourced SBA lending records.
How many FiiZ Drinks franchise locations are there?
As of their most recent FDD filing, FiiZ Drinks has 72 total units in the United States, including 65 franchised units and 7 company-owned units. 9 new units were opened in the latest reporting year.
Is FiiZ Drinks a good franchise to buy?
FranchiseVerdict rates FiiZ Drinks as a A-grade franchise with a risk score of 18 out of 100, based on our analysis of investment costs, revenue data, SBA loan performance, and growth trends. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.