Complete Weddings + EventsFranchise Cost, Revenue & Review 2026
Data from FDD filing + SBA 7(a) records
FranchiseVerdict summary · 2026
A COMPLETE WEDDINGS + EVENTS franchise requires a total initial investment of $68K – $79K, including a $50K franchise fee and an ongoing 8.0% royalty[2]. Per the 2024 FDD, average unit revenue was $361K[2]. Verdict grade: F. Run a live ROI scan →
Data last verified June 18, 2026 · figures per the 2024 FDD issuance
Overview
- Investment
- $68K – $79K
- 18th pct Business Serv…
- Avg gross sales
- $361K
- 8th pct Business Serv…
- Royalty
- 8.0%
- 22nd pct Business Serv…
- Units
- 69
- 36th pct Business Serv…
- SBA default
- N/A
Quick verdict · Business Services · color = vs category peers
Green = >15% above Business Services avg · No shading = within ±15% · Red = >15% below avg · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Each dollar invested generates 4.9x in gross revenue, well above the typical 1.5-2.5x range.
Franchising since 1981. Systems this mature have refined operations and brand recognition.
Franchised units fell from 97 to 68 over 3 years. Investigate why operators are leaving.
Bottom line
- Total investment $68K – $79K including a $50K franchise fee, 8.0% ongoing royalty.
- Average unit revenue of $361K/year (median $236K).
- Verdict F (Bottom Quintile) with a risk score of 79/100.
- System contracting at -29.9% CAGR over 3 years. Investigate whether closures are franchisor-driven (consolidation) or franchisee-driven (economics).
Item 1 · who you're contracting with
The Franchisor
- Legal entity
- COMPLETE MUSIC, INC.
- Incorporated in
- NE
- HQ
- 110 North 9th Street, Omaha, Nebraska 68102
- Auditor
- Lutz & Company, PC
- Audited financials
- Franchisor revenue
- $4.3M
- vs $4.2M prior year
Independent franchisee associations
- Franchise Advisory Council (FAC)
Franchisee-led councils or alliances disclosed in Item 20. Indicates operator voice.
Affiliated brands
- Maas
Other brands the franchisor or its parent operates (Item 1).
Overview
About
Complete Weddings + Events franchisees operate event planning and coordination businesses, managing wedding ceremonies, receptions, corporate events, and special occasions. Day-to-day operations involve client consultations, vendor management, logistics coordination, timeline planning, and on-site event execution. Franchisees typically generate revenue through service fees and vendor commissions.
- CEO
- Eric Maas
- Headquarters
- NE
- Founded
- 1974
- FDD year
- 2024
- States available
- 29
FDD Item 7 · 2024 filing · 10 line items
Initial investment breakdown
| Line item | Low | High | |
|---|---|---|---|
| Initial Franchise Feenot refundable | $50K | $50K | |
| Storage Space | $0 | $600 | |
| Equipment | $13K | $15K | |
| Computer Software | $1K | $2K | |
| Business Set-up Costs | $500 | $2K | |
| Opening Supplies | $0 | $2K | |
| Media Set | $1K | $1K | |
| Opening Advertising and Promotion | $750 | $2K | |
| Initial Training Expenses | $1K | $3K | |
| Additional Funds - 3 months | $500 | $2K | |
| Total initial investment | $68K | $79K |
Line items extracted from FDD Item 7. Ranges reflect the franchisor's stated low and high per line. Total is the sum of line-item lows / highs — actual costs may fall outside this range depending on market and build-out scope.
Single-unit · estimated
Returns at a glance
Indicative numbers using FDD Item 7 / Item 19 inputs and category-benchmarked cost ratios. Full single-unit, 25-unit portfolio, and LBO models (with every input editable to stress-test your own scenario) live on the financials page.
Store EBITDA · annual
$47K
13.0% margin
Unlevered ROIC
63%
EBITDA / total invested capital
Payback
19 mo
cash-on-cash, unlevered
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $68K – $79K
- Better than avg vs category
- Liquid capital req'd
- $500 – $2K
- Better than avg vs category
- Franchise fee
- $40K – $50K
- Better than avg vs category
- Royalty
- 8.0%
- Gross Receipts · typical 6–8%
- Ad fund
- 2.0%
- typical 3–5%
- Total fee load
- 10.0%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 8.0% of gross sales |
| Marketing / ad fund | 2.0% of gross sales |
| Technology fee | $133 |
| Transfer fee | $15K |
| Renewal fee | $5K |
| Total fee load | 10.0% of rev |
Financial Performance
- Avg gross sales
- $361K
- Per unit, per year
- Median gross sales
- $236K
- Item 19 type
- Gross Receipts
- Sample size
- 57 units
- vs category median 32
- Range (low → high)
- $58K→$2.5M
- Cohort dispersion (min → max)
- Transparency tier
- none
- Categorical assessment of disclosure depth
- Transparency
- 4 / 5
- vs category median 3 / 5 · above
Compared against 360 Business Services brands
Revenue is 4.9x the investment midpoint. At typical franchise margins, this suggests a payback under 3 years.
vs Business Services averages
How Complete Weddings + Events Compares
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 69
- Opened
- 5
- Last reporting year
- Closed
- 3
- Turnover rate
- 4.3%
- Company-owned
- 1
- Corporate units in the system
- % franchised
- 99%
- vs corporate-owned
- Net growth (yr3)
- +3.0%
- Net unit change last year
- 3-yr CAGR
- -29.9%
- Compounded over last 3 years
3-year detail · Item 20
- Opened (3yr)
- 2
- Closed (3yr)
- 1
- Terminated (3yr)
- 0
- Non-renewed (3yr)
- 0
- Transfers (3yr)
- 6
- Reacquired (3yr)
- 0
- Franchisor bought back
- Ceased ops
- 25.0%
- Units that stopped operating
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 25 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator. Not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee contact records (FDD Item 20). Shows states with at least one current operator on file. Full state registration data (Item 12) will appear on a future FDD refresh.
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA loan disclosures. This brand has only 4 7(a) loans on file; statistical reliability is limited below 10 loans.
- Total loans
- 4
- Loan volume
- N/A
- Amount data pending
- Median loan
- N/A
- Charge-off rate
- N/A
Historical SBA 7(a) lending data, not predictive of future performance. How SBA charge-off rates are calculated
- Repayment rate (PIF)
- N/A
- 5-yr charge-off
- N/A
- Loans approved 2021+
- Active lenders
- 0
- Defaults
- 0
Explore lender portfolios on Bank Reports or regional data on State Reports.
Risk analysis
FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17
Risk & Legal
A stagnant events franchise with a history of regulatory compliance failures, undisclosed profitability metrics, and high ongoing costs relative to disclosed average revenue.
Litigation (Item 3)
0 case reference(s): 0 pending, 0 settled.
Largest disclosed settlement: $4,000
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
Yes · Lutz & Company, PC
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
Supplier relationship · Items 8 & 16
- Franchisor sells you products: No
- Must buy proprietary products: No
- Restricted to system-approved products: No
Score breakdown · what drove the 79 / 100 rating
- 01MINORMultiple state regulatory actions (Illinois, Indiana, Minnesota) indicating compliance failures and unregistered franchise offerings across three years
- 02MINORStagnant unit growth of only 3.0% YoY with 69 locations suggests market saturation or franchisee dissatisfaction in mature system
- 03MINORNo Item 19 (Net Income) disclosure prevents validation of $361k average revenue claim and obscures true profitability for franchisee ROI calculation
- 04MINORHigh royalty rate of 8% on gross receipts combined with $50k franchise fee creates cash flow pressure, especially if net margins are thin
- 05HIGHGoing Concern status = False is ambiguous but combined with regulatory issues raises questions about franchisor financial stability and support resources
Severity inferred from the FDD text · not a regulatory classification
FDD Items 5, 6, 12, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 10 years |
|---|---|
| Renewal term | 10 years |
| Allowed renewalsℹ | 1 |
| Territory type | protected |
| Protected territory | Yes |
| Territory population | 200,000 |
| Online sales rights | Restricted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Required |
| Non-compete (years)ℹ | 2 years |
| Right of first refusalℹ | Yes |
| Termination notice | 30 days |
| Termination groundsℹ | 1 |
| Mandatory arbitration | Yes |
| Jury trial waiver | Yes |
| Governing law | Nebraska |
| Litigation count | 3 |
View Item 3 litigation summary
0 case reference(s): 0 pending, 0 settled.
Items 10, 11
Training & Operations
- Classroom training
- 40 hrs
- On-the-job training
- 36 hrs
- Training location
- On-site and corporate
- POS system
- QuickBooks Online and proprietary software
- Operating tech stack
Items 5 & 11
Franchisor Support
Technology: QuickBooks Online and proprietary software
Item 20 · call current owners
Franchisee Contacts
43 owners to call
Name · phone · city · state. Extracted from FDD Item 20
FDD download
COMPLETE WEDDINGS + EVENTS · FDD (2024) PDF
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a COMPLETE WEDDINGS + EVENTS franchise?
The total investment to open a COMPLETE WEDDINGS + EVENTS franchise ranges from $68K – $79K, with an initial franchise fee of $50K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do COMPLETE WEDDINGS + EVENTS franchise owners earn?
According to Item 19 of the COMPLETE WEDDINGS + EVENTS FDD, the average gross sales per unit is $361K. The median is $236K. Note: this is gross revenue, not profit. Actual owner earnings vary based on location, operating costs, and management.
What is COMPLETE WEDDINGS + EVENTS's franchise failure rate?
SBA 7(a) loan charge-off data is not available for COMPLETE WEDDINGS + EVENTS (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.
How many COMPLETE WEDDINGS + EVENTS franchise locations are there?
As of their most recent FDD filing, COMPLETE WEDDINGS + EVENTS has 69 total units in the United States, including 97 franchised units and 1 company-owned units. 5 new units were opened in the latest reporting year.
Is COMPLETE WEDDINGS + EVENTS a good franchise to buy?
FranchiseVerdict rates COMPLETE WEDDINGS + EVENTS as a F-grade franchise with a risk score of 79 out of 100, based on our analysis of investment costs, revenue data, SBA loan performance, and growth trends. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.