FranchiseVerdict
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FV-00542·STRONGExcellent91

Cinnabon

Food & Beverage - BakeryFranchising since 1990Website
Investment
$29K – $1.2M
2nd pct Bakery
Avg revenue
$665K
23rd pct Bakery
Royalty
6.0%
36th pct Bakery
Units
1,338
96th pct Bakery
SBA default
0.0%
vs <3% typical

Bottom line

  • Total investment $29K – $1.2M including a $36K franchise fee, 6.0% ongoing royalty.
  • Average unit revenue of $665K/year (median $601K).
  • Rated STRONG with a risk score of 44/100. SBA loan default rate of 0.0% across 91 loans (below the industry average).
  • System growing at 37.6% CAGR over 3 years with 1338 total units — strong expansion trajectory.

Item 1 · who you're contracting with

The Franchisor

Legal entity
CINNABON FRANCHISOR SPV LLC
Parent company
GoTo Foods LLC
Incorporated in
Delaware
HQ
5620 Glenridge Drive NE, Atlanta, Georgia 30342
Auditor
PricewaterhouseCoopers LLP
Audited financials
Franchisor revenue
$309K
vs $321K prior year

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one Cinnabon unit return on the cash you put in?

Revenue · per unit, per year
$
FDD Item 19 reports $665,401
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: restaurant
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $29K–$1.2M
Working capital
$
FDD reports $15K–$33K

Unlevered ROIC · per unit

10%

Below typical band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$63K
EBITDA margin
9.5%
Total invested
$641K
Payback
122 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Levered LBO scenario · Yale Crease Capital framing

What would 25 Cinnabon units return on equity?

Edit assumptions

Equity IRR · 5-yr

49.9%

7.57× MOIC

Year-1 DSCR

1.88×

EBITDA ÷ debt service

Equity required

$333K

on $1.7M purchase

Total debt

$1.3M

SBA $0.8M + senior + seller note

Overview

About

Cinnabon franchisees operate small-format bakery counters or standalone kiosks selling premium cinnamon rolls, baked goods, and beverages. Daily operations include dough preparation, baking, inventory management, and customer service in high-traffic locations (malls, airports, co-branded Arby's units). Most franchisees manage 2–8 employees and generate revenue through direct sales and, increasingly, delivery partnerships.

CEO
Omer Gajial
Founded
2017
FDD year
2026
States available
49

Item 7 · what it costs

The Vitals

Total investment
$29K – $1.2M
All-in to open one unit
Liquid capital
$15K – $33K
Cash you must have on hand
Franchise fee
$36K
Royalty
6.0%
Gross Sales · typical 6–8%
Ad fund
2.5%
typical 3–5%
Total fee load
8.5%
vs 9–13% typical

Item 19

Financial Performance

Avg gross sales
$665K
Per unit, per year
Median gross sales
$601K
Item 19 type
Average Net Sales
Sample size
440 units
vs category median 23 · large
Range (low → high)
$13K$2.8M
Cohort dispersion
Transparency
4 / 5
vs category median 4 / 5 · typical
Revenue rank23th
vs Food & Beverage - Bakery peers
Investment cost rank2th
Lower investment ranks lower (better)
Royalty rate rank36th
Lower royalty = lower percentile (better)
Unit count rank96th
vs Food & Beverage - Bakery peers
Risk score rank9th
Lower risk = lower percentile (better)

Item 20 · unit dynamics

The Growth Chart

Total units
1,338
Opened
348
Last reporting year
Closed
40
Turnover rate
3.0%
Company-owned
28
Corporate units in the system
% franchised
98%
vs corporate-owned
Net growth (yr3)
+30.7%
Net unit change last year
3-yr CAGR
+37.6%
Compounded over last 3 years
2024
1,310+308
Franchised units
2025
1,002
Franchised units
2026
952
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 8 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Registered · 8 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

Total loans
91
Loan volume
Avg loan
Default rate
0.0%
vs <3% typical · system-wide
5-yr default

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

44
Risk · 0-100
STRONG44 / 100

Cinnabon presents moderate-to-cautionary risk due to missing profitability disclosure, unprotected territories, litigation history, and unclear unit economics that prevent prospective franchisees from validating investment returns.

Score breakdown · what drove the 44 / 100 rating

  1. 01MEDNo Item 19 (Average Net Income) disclosed — impossible to validate ROI claims or assess true profitability
  2. 02MINORUnprotected territory creates direct competition risk; 30.7% YoY unit growth suggests market saturation concerns
  3. 03HIGHLitigation history involving no-poaching provisions and disclosure omissions indicates compliance issues and potential franchisee misrepresentation
  4. 04MINORWide investment range ($29K–$1.2M) suggests inconsistent unit economics and unclear cost structure
  5. 05MED6% royalty on undisclosed net income means franchisees cannot calculate break-even or true cost burden
  6. 06HIGHAffiliated brand litigation (Arby's, Dunkin', Jimmy John's) under same parent company signals systemic corporate governance problems

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Area of Protection
Protected territory
No
Initial term
20 years
Renewal term
20 years
Online sales rights
Restricted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
4
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
Yes
Jury trial waiver
Yes
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Optional
Governing law
Georgia

Item 11

Training & Operations

Classroom training
25 hrs
On-the-job training
60 hrs
POS system
POS System
Operating tech stack

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

94 numbers

Locked
(205) 991-••••
AL
(626) 445-••••
CA
(520) 292-••••
AZ

One-time purchase · CSV download · Validation questions included

FDD download

Cinnabon · FDD (2026) PDF

Single-page checkout · instant download · CSV export of contacts available separately above