Awatfit Franchise Cost, Revenue & Review 2026
Data from FDD filing + SBA 7(a) records
Analysis by FranchiseVerdict Research · Methodology
AWATFIT is a fitness franchise offering outdoor personal and group training from a branded mobile-gym truck. Franchisees run the mobile operation, managing trainers, sessions, and nutrition-product sales.
FranchiseVerdict summary · 2026
A AWATFIT franchise requires a total initial investment of $107K – $281K, including a $55K franchise fee. The 2022 FDD does not disclose unit-level revenue (no Item 19). FranchiseVerdict grade: D (Below average), an editorial assessment, not investment advice. Run a live ROI scan →
Data last verified · figures per the 2022 FDD issuance
Overview
- Investment
- $107K – $281K
- 17th pct Health & Fitn…
- Avg gross sales
- N/A
- Company-owned onlyn=1
- Royalty
- N/A
- Units
- 2
- 10th pct Health & Fitn…
- SBA charge-off
- N/A
Quick verdict · Health & Fitness · color = vs category peers
Green = favorable by >10% vs Health & Fitness avg · No shading = within ±10% · Red = unfavorable by >10% · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Bottom line
- COSTTotal investment $107K – $281K including a $55K franchise fee.
- RETURNSAudited financial statements are cash-basis. The exhibit balance sheet present in the document is as of April 30, 2020 (audited by Richard T. Walsh, CPA): Total Assets and Owner's Equity each $16,419.70 (cash only), no liabilities. Company had not yet commenced revenue-generating activity, so no income statement/revenue figures are presented. Item 21 states audited statements are for Dec 31, 2020 and Dec 31, 2021 (most recent CPA consent: Alfred J. Lutfy, CPA, dated Sept 16, 2021), but those balance-sheet/income figures are not present in this text.
- RISKVerdict D (Below average), verdict score 38/100 (higher is better).
- DATAItem 19 reports company owned outlet financials rather than annual gross sales, so unit revenue is not directly comparable. Ask franchisees directly for full unit-level revenue.
Item 1 · who you're contracting with
The Franchisor
Corporate structure & franchisor financials
- Legal entity
- AWAT Fitness Inc.
- Ultimate parent
- None
- CEO title
- CEO and President
- Richard Decker
- CEO experience
- 25 yrs
- Years in role or industry
- Founder active
- Yes
- Original founder still leading the business
- Incorporated in
- DE
- HQ
- 3000 Lawrence Street, Denver, Colorado 80205
- Auditor
- Richard T. Walsh, CPA
- Audited financials
- Franchisor revenue
- $279K
- vs $122K prior year
Overview
About
- CEO
- Richard Decker
- Headquarters
- CO
- Founded
- 2019
- FDD year
- 2022
- States available
- 2
Can you afford it, and what does the money buy?
Entry cost runs 66% below the typical health & fitness franchise.
Source: FDD 2022 · Items 5–7
Full Item 7 breakdown14 line items
Initial investment breakdown
| Line item | Low | High | |
|---|---|---|---|
| Initial Franchise Feenot refundable | $55K | $55K | |
| AWATFIT Trucknot refundable | $7K | $55K | |
| Vehicle Equipment Packagenot refundable | $25K | $25K | |
| Passive Partnership Program Feenot refundable | $0 | $30K | |
| Signsnot refundable | $1K | $5K | |
| Computer, Software and Business Management Systemnot refundable | $1K | $3K | |
| Insurance Deposits and Premiumsnot refundable | $500 | $3K | |
| Professional Feesnot refundable | $3K | $5K | |
| Business Licenses and Permitsnot refundable | $500 | $1K | |
| Marketing and Office Suppliesnot refundable | $500 | $1K | |
| Grand Opening Marketing Expensenot refundable | $4K | $12K | |
| Roll Fast Media Setup Feenot refundable | $0 | $6K | |
| Regional Territory Optionnot refundable | $0 | $50K | |
| Additional Funds - Initial period of 3 monthsnot refundable | $10K | $30K | |
| Total initial investment | $107K | $281K |
Line items extracted from FDD Item 7. Ranges reflect the franchisor's stated low and high per line. Total is the sum of line-item lows / highs — actual costs may fall outside this range depending on market and build-out scope.
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $107K – $281K
- Top 40% of category vs category
- Liquid capital req'd
- $10K – $30K
- Top 40% of category vs category
- Franchise fee
- $55K – $55K
- Bottom third — review vs category
- Royalty
- Greater of 6% of monthly Gross Sales or the applicable Mi…
- Ad fund
- 2.0%
- typical 3–5%
- Total fee load
- 8.0%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty (flat) | Greater of 6% of Gross Sales or Minimum Monthly Royalty Fee Requirement |
| Marketing / ad fund | 2.0% of gross sales |
| Technology fee | $275 |
| Transfer fee | $15K |
| Renewal fee | $5K |
| Total fee load | 8.0% of rev |
What do units actually make?
Source: FDD 2022 · Item 19
ROI & LBO modelsSingle-unit · 25-unit portfolio · editable
AWATFIT did not disclose financial performance in FDD Item 19. The ROIC and return models require Item 19 revenue. Without it all inputs are estimates. You can still run the calculator with your own assumptions by entering an expected revenue figure.
Returns model · single-unit ROIC
What would one AWATFIT unit return on the cash you put in?
Unlevered ROIC · per unit
Estimated return on your total franchise investment, before any debt financing.
105%
Above the 30–60% band. Verify revenue is per-unit average
These models are for research and scenario planning only. Not investment advice. Actual results depend on your specific location, management, and market conditions. Consult a franchise attorney and accountant before signing any franchise agreement.
Item 19 · Source: 2022 FDD
Financial Performance
Audited financial statements are cash-basis. The exhibit balance sheet present in the document is as of April 30, 2020 (audited by Richard T. Walsh, CPA): Total Assets and Owner's Equity each $16,419.70 (cash only), no liabilities. Company had not yet commenced revenue-generating activity, so no income statement/revenue figures are presented. Item 21 states audited statements are for Dec 31, 2020 and Dec 31, 2021 (most recent CPA consent: Alfred J. Lutfy, CPA, dated Sept 16, 2021), but those balance-sheet/income figures are not present in this text.
Company-owned outlets only - not franchisee performance
Based on a single reporting unit - not a system average
- Item 19 type
- company owned outlet financials
- Sample size
- 1
- vs category median 12 · small
- Reporting year
- 2022
- Fiscal year the figures cover
- Source filing
- FDD 2022
- The FDD edition these figures were read from
- Transparency
- 6 / 10
- vs category median 4 / 10 · above
Compared against 173 Health & Fitness brands
Operator outlook
What the numbers say
Data-driven interpretation of this brand's financial disclosures, fee structure, and system trajectory.
Fee burden
Total ongoing fee load of 8.0% (near the Health & Fitness average).
Disclosure
Item 19 reports company owned outlet financials rather than annual gross sales, so unit revenue is not directly comparable.
Source: FDD Item 19 financial performance representations and publicly filed FDD data. Past performance is not indicative of future results. Verify all figures with the franchisor and current franchisees before making any investment decision.
vs Health & Fitness averages
How Awatfit Compares
Is the system healthy?
Source: FDD 2022 · Item 20
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 2
- Opened
- 1
- Last reporting year
- Closed
- 0
- Terminated
- 0
- Franchisor ended the franchise (per Item 20)
- Non-renewed
- 0
- Term expired, not renewed (per Item 20)
- Turnover rate
- 0.0%
- Company-owned
- 1
- Corporate units in the system
- % franchised
- 50%
- vs corporate-owned
3-year detail · Item 20
- Opened (3yr)
- 1
- Closed (3yr)
- 0
- Terminated (3yr)
- 0
- Non-renewed (3yr)
- 0
- Transfers (3yr)
- 0
- Reacquired (3yr)
- 0
- Franchisor bought back
- Projected new
- 2
- Franchisor's next-year forecast
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 12 · 2 states reported
The Territory Map
FDD Item 12 reports the state count, but the specific list isn't in our current data. The map will appear once we re-extract from the FDD or enough franchisee contacts are available.
2
states with franchisees (per FDD Item 12)
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA loan disclosures. This brand has only 1 7(a) loan on file; statistical reliability is limited below 10 loans.
- Total loans
- 1
- Loan volume
- $50K
- Median loan
- $50K
- 50th percentile
- Charge-off rate
- N/A
- limited sample (1 loan) — rate not shown below 10
Historical SBA 7(a) lending data, not predictive of future performance. How SBA charge-off rates are calculated
- Repayment rate (PIF)
- N/A
- 5-yr charge-off
- N/A
- Loans approved 2021+
- Active lenders
- 1
- Defaults
- N/A
Explore lender portfolios on Bank Reports or regional data on State Reports.
What could kill this investment?
Source: SBA 7(a) FOIA · FDD Items 3, 21
Risk analysis
FranchiseVerdict rating + FDD Items 3, 4, 8, 16, 21
Risk & Legal
AWATFIT is an extremely early-stage, unproven franchise system with only 2 units, no earnings substantiation, and unclear growth potential—high risk for franchisees seeking established brand validation.
Litigation (Item 3)
No litigation required to be disclosed
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
Yes · Richard T. Walsh, CPA
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
Supplier relationship · Items 8 & 16
- Franchisor sells you products: Yes
- Kickbacks from required suppliers: No
- Must buy proprietary products: Yes
- Restricted to system-approved products: Yes
- Can negotiate own supplier terms: No
Score breakdown · what drove the 38 / 100 verdict
- 01MINOROnly 2 operating units with unknown growth trajectory indicates an extremely underdeveloped franchise system with minimal proof of scalability
- 02MINORNo Item 19 financial performance representations (Going Concern: False) means franchisor provides no earnings claims—claimed $222,978 net income cannot be independently verified
- 03MINORHigh minimum royalty fee structure (6% or minimum monthly fee) creates cash flow pressure; unclear if $278,847 average revenue can consistently support both royalty and operational costs
- 04MINORMinimal franchisee base (2 units) limits ability to validate realistic unit economics or identify systemic operational issues
- 05MINORWide investment range ($107k–$280.5k) suggests inconsistent build-out costs and undefined operational scope
Severity inferred from the FDD text · not a regulatory classification
What are you signing up for?
Ongoing fees run about 8.0% of sales (royalty + ad fund), before rent and labor.
Source: FDD 2022 · Items 11, 12, 17
FDD Items 12, 15, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 10 years |
|---|---|
| Renewal term | 10 years |
| Allowed renewalsℹ | 2 |
| Territory type | protected |
| Protected territory | Yes |
| Exclusive territoryℹ | No |
| Territory population | 50,000 |
| Online sales rightsℹ | Restricted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Required |
| Non-compete (years)ℹ | 2 years |
| Non-compete (miles)ℹ | 25 mi |
| Right of first refusalℹ | Yes |
| Transfer requires consent | Yes |
| Termination notice | 30 days |
| Curable defaultsℹ | 2 |
| Mandatory arbitration | Yes |
| Arbitration location | Denver County, Colorado |
| Jury trial waiver | Yes |
| Governing law | CO |
| Litigation count | 0 |
View Item 3 litigation summary
No litigation required to be disclosed
Items 10, 11
Training & Operations
- Classroom training
- 31 hrs
- On-the-job training
- 12 hrs
- Training location
- Denver, Colorado or Sag Harbor, New York, franchisee's location, or other designated location
- Ongoing training
- Required
- Time to open
- 1 mo
- From signing to launch
- Franchisor financing
- Offered
- Item 10
- POS system
- Glofox
- Operating tech stack
Items 5 & 11
Franchisor Support
Technology: Glofox
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a AWATFIT franchise?
The total investment to open a AWATFIT franchise ranges from $107K – $281K, with an initial franchise fee of $55K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do AWATFIT franchise owners earn?
AWATFIT does not disclose average franchise owner earnings in their FDD Item 19. Not all franchisors are required to make financial performance representations. We recommend asking existing franchisees directly about their financial experience.
What is Item 19 in the AWATFIT FDD?
The FDD section where a franchisor may disclose financial performance of its outlets. Disclosure is optional and formats vary; figures are typically gross sales, which is revenue before expenses, not profit. FranchiseVerdict extracts these figures directly from the AWATFIT FDD and qualifies whose outlets they describe.
What is AWATFIT's franchise failure rate?
SBA 7(a) loan charge-off data is not available for AWATFIT (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.
How many AWATFIT franchise locations are there?
As of their most recent FDD filing, AWATFIT has 2 total units in the United States, including 1 franchised units and 1 company-owned units. 1 new units were opened in the latest reporting year.
Is AWATFIT a good franchise to buy?
FranchiseVerdict rates AWATFIT as a D-grade franchise with a verdict score of 38 out of 100 (higher is better), based on our analysis of investment costs, revenue data, SBA loan performance, and growth trends. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
For franchisors
Are you the franchisor?
If you represent AWATFIT, you can request corrections or provide updated information.
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.