FranchiseVerdict
ATAX logo
FV-00194·STRONGExcellent91

Atax

Business Services - Tax & FinancialFranchising since 2019Website
Investment
$59K – $79K
50th pct Tax & Financi…
Avg revenue
$111K
3rd pct Tax & Financi…
Royalty
14.0%
32nd pct Tax & Financi…
Units
116
62nd pct Tax & Financi…
SBA default
0.0%
vs <3% typical

Bottom line

  • Total investment $59K – $79K including a $35K franchise fee, 14.0% ongoing royalty.
  • Average unit revenue of $111K/year.
  • Rated STRONG with a risk score of 52/100. SBA loan default rate of 0.0% across 14 loans (below the industry average).
  • Auditor disclosed a going-concern note — flagged doubt about the franchisor's ability to continue operations. Verify against the latest FDD.

Item 1 · who you're contracting with

The Franchisor

Legal entity
ATAX LLC
Parent company
Loyalty, LLC
Incorporated in
Virginia
HQ
780 Lynnhaven Parkway, Suite 240, Virginia Beach, VA 23452
Auditor
Bernard Robinson & Company, L.L.P.
Audited financials
Franchisor revenue
$2.7M
vs $2.8M prior year
⚠ Going-concern note
Disclosed in FDD 2025
Auditor flagged doubt about continued operations. Verify against the latest FDD before deciding.

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one ATAX unit return on the cash you put in?

Revenue · per unit, per year
$
FDD Item 19 reports $110,515
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: generic
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $59K–$79K
Working capital
$
FDD reports $4K–$5K

Unlevered ROIC · per unit

9%

Below typical band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$7K
EBITDA margin
6.0%
Total invested
$73K
Payback
133 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Overview

About

ATAX franchisees operate tax preparation and accounting service centers, typically handling individual and small business tax returns during peak filing seasons. Day-to-day operations include client intake, tax return preparation using franchisor software systems, compliance filing, and year-round accounting/bookkeeping services. The model relies heavily on seasonal tax season revenue concentration with variable profitability dependent on client acquisition and local market conditions.

CEO
Alberto Ortiz
Founded
2019
FDD year
2025
States available
24

Item 7 · what it costs

The Vitals

Total investment
$59K – $79K
All-in to open one unit
Liquid capital
$4K – $5K
Cash you must have on hand
Franchise fee
$35K
Royalty
14.0%
Gross Revenues · typical 6–8%
Ad fund
3.0%
typical 3–5%
Total fee load
17.0%
vs 9–13% typical

Item 19

Financial Performance

Avg gross sales
$111K
Per unit, per year
Median gross sales
Item 19 type
Gross Revenue
Sample size
100 units
vs category median 112
Range (low → high)
$2K$923K
Cohort dispersion
Transparency
3 / 5
vs category median 0 / 5 · above
Revenue rank3th
vs Business Services - Tax & Financial peers
Investment cost rank50th
Lower investment ranks lower (better)
Royalty rate rank32th
Lower royalty = lower percentile (better)
Unit count rank62th
vs Business Services - Tax & Financial peers
Risk score rank21th
Lower risk = lower percentile (better)

Item 20 · unit dynamics

The Growth Chart

Total units
116
Opened
21
Last reporting year
Closed
15
Turnover rate
12.9%
Company-owned
1
Corporate units in the system
% franchised
99%
vs corporate-owned
Net growth (yr3)
+4.5%
Net unit change last year
3-yr CAGR
+18.4%
Compounded over last 3 years
2023
116+3
Franchised units
2024
111
Franchised units
2025
98
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 27 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Registered · 27 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

Total loans
14
Loan volume
Avg loan
Default rate
0.0%
vs <3% typical · system-wide
5-yr default

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

52
Risk · 0-100
STRONG52 / 100

ATAX presents meaningful investment risk due to unsustainably high royalty burden on modest average revenue, stagnant unit growth, extensive litigation ecosystem, governance failures, and undisclosed profitability metrics.

Score breakdown · what drove the 52 / 100 rating

  1. 01MINORAggressive 14% royalty rate on gross revenues (industry standard 5-8%) creates high breakeven threshold given $110,515 avg revenue
  2. 02MINORSlow unit growth (4.5% YoY) and stagnant system size (116 units) suggests market saturation or franchisee dissatisfaction
  3. 03HIGHMultiple concurrent litigation categories including investor claims, IP disputes with Liberty Tax Service, shareholder derivative suits, and governmental consent orders indicate systemic governance and compliance failures
  4. 04HIGHGoing concern status combined with pending litigation regarding financial controls and opportunity zone claims raises franchisor operational stability concerns
  5. 05MEDNo disclosed average net income despite disclosing gross revenue — suggests marginal or negative profitability for typical franchisees after 14% royalty
  6. 06HIGHHistorical litigation with former CEO John Hewitt and governmental consent orders indicate past compliance/transparency violations that may recur

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Geographic / Population based
Protected territory
Yes
Initial term
10 years
Renewal term
10 years
Online sales rights
Granted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
11
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
Yes
Jury trial waiver
Yes
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Required
Governing law
Virginia

Item 11

Training & Operations

Classroom training
24 hrs
On-the-job training
2 hrs
POS system
QuickBooks Online / Xero
Operating tech stack

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

95 numbers

Locked
(352) 329-••••
FL
(516) 866-••••
NY
(347) 352-••••
NY

One-time purchase · CSV download · Validation questions included

FDD download

ATAX · FDD (2025) PDF

Single-page checkout · instant download · CSV export of contacts available separately above