Alloy Wheel Repair Specialists Franchise Cost, Revenue & Review 2026
- Investment
- $100K – $214K
- Disclosed sales
- $391K
- gross sales, not profit
- SBA charge-off
- 8.3%
- on 16 loans
Data from FDD filing + SBA 7(a) records
Analysis by FranchiseVerdict Research · Methodology
Alloy Wheel Repair Specialists is an automotive franchise that repairs, refinishes, and restores damaged alloy wheels for consumers, dealers, and fleets. Franchisees run a shop-and-mobile operation handling wheel repair and refinishing in a territory.
FranchiseVerdict summary · 2026
A Alloy Wheel Repair Specialists franchise requires a total initial investment of $100K – $214K, including a $40K – $110K franchise fee and an ongoing 6.0% royalty[2]. Per the 2025 FDD, average unit revenue was $391K[2]. SBA 7(a) loans show a 8.3% charge-off rate across 16 loans[1]. FranchiseVerdict grade: B (Above average), an editorial assessment, not investment advice. Run a live ROI scan →
Limited operating history: franchising since 2024. A system this young has fewer than three years of Item 20 outlet history and rarely enough SBA loans for a charge-off rate, so its grade rests on less evidence than an established system's. Read its Item 20 tables and talk to its first franchisees before relying on the grade. Other new franchisors
Sources, dates and evidence
FDD issued: · Data extracted: · Last cited check: · Staleness risk: medium - issued 12 to 24 months ago; a newer filing is likely on file
Evidence: strong✓ Investment (Item 7)✓ Item 19 status✓ Units and owners (Item 20)✓ SBA loan coverage✓ Litigation (Item 3)✓ Financial statements (Item 21)✓ Franchisor identityhow this is scored6 of 7 headline figures on this page cite a page of the filing; the rest are marked “Not cited” beside the figure.
Overview
- Investment
- $100K – $214K
- 35th pct Cleaning & Ma…
- Avg gross sales
- $391K
- Outlet subset10th pct Cleaning & Ma…
- Royalty
- 6.0%
- 14th pct Cleaning & Ma…
- Units
- 87
- 61st pct Cleaning & Ma…
- SBA charge-off
- 8.3%
- % of SBA 7(a) loans not repaid · median varies by category
Quick verdict · Cleaning & Maintenance · color = vs category peers
Green = favorable by >10% vs Cleaning & Maintenance median · No shading = within ±10% · Red = unfavorable by >10% · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Bottom line
- COSTTotal investment $100K – $214K including a $40K franchise fee, 6.0% ongoing royalty.
- RETURNSAverage unit revenue of $391K/year (median $253K) (reported for a subset of outlets rather than the whole system).
- RISKVerdict B (Above average), verdict score 65/100 (higher is better). SBA loan charge-off rate of 8.3% across 16 loans (near or below the 16% franchise average, based on all SBA 7(a) franchise lending, 2010–2025).
- GROWTHNegative: net -4 franchised outlets in the latest year (1 opened, 3 closed) (Item 20).
- DECLINESystem contracting at -9.8% CAGR over 3 years. Investigate whether closures are franchisor-driven (consolidation) or franchisee-driven (economics).
Item 1 · who you're contracting with
The Franchisor
Corporate structure & franchisor financials
- Legal entity
- Alloy Wheel Franchise, LLC
- Parent company
- Alloy Wheel Holdco, LLC
- FDD Item 1, page 10 of the 2025 FDD
- Ultimate parent
- Alloy Wheel Repair, Inc.
- FDD Item 1, page 10 of the 2025 FDD
- Predecessor
- Alloy Wheel Repair Specialists, LLC; Wheel Repair Solutions International, Inc. (WRSI)
- Prior franchisor entity
- CEO title
- Chief Executive Officer
- Robert Wheeley
- Incorporated in
- Delaware
- HQ
- 3100 Medlock Bridge Road, Suite 305, Norcross, Georgia 30071
- Auditor
- Plante & Moran, PLLC
- Audited financials
- Franchisor revenue
- $2.6M
- vs $1.4M prior year
Affiliated brands
- or by us directly
Other brands the franchisor or its parent operates (Item 1).
Overview
About
- CEO
- Robert Wheeley
- Headquarters
- GA
- Founded
- 2023
- FDD year
- 2025
- States available
- 40
Can you afford it, and what does the money buy?
Entry cost is about typical for a cleaning & maintenance franchise (near the category median).
Source: FDD 2025 · Items 5–7
The filing's Item 7 TOTAL row prints $100,000 to $213,500. Its own line items add to $104,000 to $228,500. The total is shown as the franchisor printed it; the lines are listed as printed. Standard Level Franchise table (pp17-18) prints three totals for one MRF choice: Total with Trailer $100,000 to $213,500 (excluding rent) = headline; Total with Box Truck $174,000 to 233,500 (excluding rent); Total with Express MRF Van (See Note 10) $154,000 to $213,500.
Full Item 7 breakdown12 line items
Initial investment breakdown
| Line item | Low | High | |
|---|---|---|---|
| Initial Franchise Fee | $40K | $40K | |
| Travel and Living Expenses While Training | $1K | $5K | |
| Truck | $0 | $40K | |
| Mobile Reconditioning Facility (MRF) - Tandem Axle Trailer | $35K | $80K | |
| Start-up Kit, Sign and Equipment Package, per MRF | $8K | $12K | |
| Wheel Straightening Equipment | $5K | $8K | |
| Insurance | $500 | $5K | |
| Professional Fees | $3K | $5K | |
| Construction, Deposits, Rent | $0 | $5K | |
| Computer Software and Hardware | $2K | $4K | |
| Additional Funds, 3 Months | $5K | $15K | |
| Optional Grand Opening Advertising | $5K | $10K | |
| Total initial investment | $104K | $229K |
Line items extracted from FDD Item 7. Ranges reflect the franchisor's stated low and high per line. Total is the sum of line-item lows / highs — actual costs may fall outside this range depending on market and build-out scope.
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $100K – $214K
- Top 40% of category vs category
- Liquid capital req'd
- $5K – $15K
- Top 40% of category vs category
- Franchise fee
- $40K – $110K
- Top 40% of category vs category
- Royalty
- 6.0%
- typical 6–8%
- Ad fund
- $100 per month (flat) National Brand Awareness Fund contr…
- Total fee load
- 6.0%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 6.0% of gross sales |
| Technology fee | $52 |
| Transfer fee | $0 |
| Renewal fee | $2K |
| Total fee load | 6.0% of rev |
A 6.0% total fee load is unusually lean. More of each revenue dollar stays with the franchisee.
What do units actually make?
Average unit sales run 27% below the cleaning & maintenance norm.
Reported for a subset of outlets rather than the whole system
Source: FDD 2025 · Item 19
Single-unit · not modelled
Returns at a glance
An FDD discloses gross sales, not profit, and the operating costs that turn one into the other are in no filing. We publish no modelled return for Alloy Wheel Repair Specialists until someone supplies them — yours, in the models below.
—
Not modelled yet
An FDD discloses gross sales, not profit. We hold no sourced figure for ad fund rate, COGS, labour, rent / occupancy and other operating costs, and will not substitute an assumed one. Enter your own and the model runs on your assumptions.
Total invested capital · disclosed
$167K
Item 7 initial investment plus working capital, as filed — the one figure here that needs no assumption.
ROI & LBO modelsSingle-unit · 25-unit portfolio · editable
What one unit earns on your invested capital
Model A · Single-Unit Return
Computes unlevered return on invested capital (ROIC) for a single franchise unit, read against the 30–60% reference band · Yale SOM, Post-MBA Path Exhibit 2 (2023). Below that band a passive index fund likely outperforms; above it the franchisor has pricing power you're subsidizing.
Note: Item 19 revenue is what the franchisor discloses, and it is the top line only — gross sales are not profit. No FDD discloses the operating costs that turn one into the other, so those fields start empty and nothing is modelled until you supply them from your own lease quote, labor market and build-out budget.
Returns model · single-unit ROIC
What would one Alloy Wheel Repair Specialists unit return on the cash you put in?
Illustrative category typicals — not sourced to any filing, survey or sample. Replace them with figures from franchisee validation calls before you rely on the output.
Unlevered ROIC · per unit
Your modelled return on total invested capital, before any debt financing.
—
An FDD discloses gross sales, not profit. We hold no sourced figure for ad fund rate, COGS, labour, rent / occupancy and other operating costs, and will not substitute an assumed one. Enter your own and the model runs on your assumptions.
What 25 units return when you use SBA financing
Model B · Return on Equity: Debt-Financed Acquisition
Models a 25-unit portfolio acquisition financed with an SBA 7(a) loan. Shows equity IRR (your return on cash invested), DSCR (how safely the cash flow covers debt service), and the capital stack (SBA + seller + equity breakdown).
This is the “search fund” or “entrepreneurship through acquisition” scenario: you buy an existing multi-unit operator, use leverage to amplify returns, and either operate or hire management. The 25-unit size is the typical minimum for an SBA-backed franchise portfolio acquisition to pencil as a full-time income.
What “return on equity” means here: if you put in $500K of your own cash and the business generates enough EBITDA to pay down debt and grow, your equity IRR is the annual return on that $500K, including the value created when you eventually sell. Target IRR for a search fund is typically 25–35%.
Not modelled yet
An FDD discloses gross sales, not profit. We hold no sourced figure for ad fund rate, COGS, labour, rent / occupancy and other operating costs, and will not substitute an assumed one. Enter your own and the model runs on your assumptions.
A 25-unit return is built on a per-unit EBITDA. Fill in the operating costs in Model A above and this model runs on that figure, or take the whole scenario to the full ROI workbench, where the portfolio and LBO models accept your own per-unit economics directly.
These models are for research and scenario planning only. Not investment advice. Actual results depend on your specific location, management, and market conditions. Consult a franchise attorney and accountant before signing any franchise agreement.
Item 19 · Source: 2025 FDD
Financial Performance
Reported for a subset of outlets rather than the whole system
- Avg gross sales
- $391K
- Per unit, per year
- Median gross sales
- $253K
Gross sales are revenue before expenses — not profit. Actual owner earnings depend on rent, labor, royalties, marketing fees, and debt service.
- Item 19 type
- gross sales
- Sample size
- 43 outlets
- vs category median 32
- Range (low → high)
- $39K→$3.7MCited, not corroborated — printed on page 52 of the 2025 FDD. Nothing else in our record independently restates or re-derives it.
- Cohort dispersion (min → max)
- Quartile band
- $104K→$773K
- Bottom 25% → top 25%
- Reporting year
- 2024
- Fiscal year the figures cover
- Source filing
- FDD 2025
- Disclosed in the 2025 filing, covering 2024
- Transparency
- 10 / 10
- vs category median 4 / 10 · above
Compared against 191 Cleaning & Maintenance brands
Operator outlook
What the numbers say
Data-driven interpretation of this brand's financial disclosures, fee structure, and system trajectory.
Unit economics
Average unit generates $391K/year in gross sales. Median is $253K — top performers pull the average up, so a typical unit earns less. Revenue-to-investment ratio: 2.5x. Reported for a subset of outlets rather than the whole system.
Fee burden
Total ongoing fee load of 6.0% — below the Cleaning & Maintenance median of 8.3%.
Disclosure
Transparency score 10/10 — this franchisor discloses detailed breakdowns (quartiles, segments, or cohort data). Buyers can model unit economics with higher confidence.
Operator retention
System contracting at -9.8% CAGR over 3 years. Investigate whether closures are franchisor-driven consolidation or franchisee exits.
Source: FDD Item 19 financial performance representations and publicly filed FDD data. Past performance is not indicative of future results. Verify all figures with the franchisor and current franchisees before making any investment decision.
vs Cleaning & Maintenance medians
How Alloy Wheel Repair Specialists Compares
Category median of published Cleaning & Maintenance brands that report the figure; the middle half spans the 25th to 75th percentile and n counts the brands behind it. Medians are used because a few very large systems pull an average far from the typical brand. Revenue is disclosed gross sales, not profit.
Is the system healthy?
Source: FDD 2025 · Item 20
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 87
- Opened
- 1
- Last reporting year
- Closed
- 3
- Terminated
- 3
- Franchisor ended the franchise (per Item 20)
- Turnover rate
- 4.1%
- Company-owned
- 13
- Corporate units in the system
- % franchised
- 85%
- vs corporate-owned
- Net growth (3-yr)
- -9.8%
- Net unit change over 3 years
- 3-yr CAGR
- -9.8%
- Compounded over last 3 years
Last fiscal year · Item 20 exits and transfers
- Terminated
- 3
- Signed, not yet open
- 0
- 0.00 per open outlet · Item 20 Table 5
- Projected new
- 12
- Franchisor's next-year forecast
- Transfer rate
- 0.1%
- Owners selling to other franchisees
- Continuity rate
- 93.7%
- Units that stayed open
- Termination rate
- 0.2%
- Franchisor-initiated terminations
- Ceased ops
- 0.2%
- Units that stopped operating
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 30 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator. Not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee contact records (FDD Item 20). Shows states with at least one current operator on file. Full state registration data (Item 12) will appear on a future FDD refresh.
Where the owners are · Item 20 owner list
60 current owners across 30 states.
- TX 5
- AZ 4
- MD 4
- NJ 4
- PA 4
- GA 3
- IL 3
- MI 3
- CA 2
- CO 2
- FL 2
- IA 2
- +18 more states
Counts only, from the list the franchisor prints in Item 20; 1 entries carry no state. Names and phone numbers are for your own due diligence and are not shown here.
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA 7(a) and 504 loan disclosures, public data unique to FranchiseVerdict.
- Total loans
- 16
- Loan volume
- $4.1M
- Median loan
- $195K
- 50th percentile
- Charge-off rate
- 8.3%
- on 16 loans · rates vary by category · see methodology
Historical SBA 7(a) lending data, not predictive of future performance. How SBA charge-off rates are calculated
- Repayment rate (PIF)
- 91.7%
- 5-yr charge-off
- 0.0%
- Loans approved 2021+
- Active lenders
- 11
- Defaults
- 1
- Typical loan rate
- 6.8%
- avg rate to borrowers
- Franchised industry avg
- 16.5%
- brand beats franchise avg ↓
- Jobs supported
- 120
- 2.9 per loan
- Lender concentration
- 19%
- top lender's share
Borrower mix: 13% went to startups / new businesses, 87% to established operators
Franchise vs independent — in all other automotive repair and maintenance, franchised businesses charge off at 16.5% vs 17.8% for independents — franchising is associated with 7% lower SBA default risk in this category.
Top lenders financing Alloy Wheel Repair Specialists franchisees
Showing 3 of 11 lenders. The full breakdown — every lender, state distribution, interest rates & risk ratings — is in the SBA Lending Report below.
Explore lender portfolios on Bank Reports or regional data on State Reports.
Lender network · 7(a) + 504
SBA Lending Report
Full lending analysis for Alloy Wheel Repair Specialists from SBA 7(a) FOIA data.
- Principal loss rate
- 0.3%
- Avg SBA guarantee
- 66%
- Avg interest rate
- 6.84%
- Avg chargeoff amount
- $13K
- Lender concentration
- 18.8%
- Job velocity
- 2.9 per $100K
- NAICS benchmark
- 8.3%
- NAICS 811198
- Jobs supported
- 120
Top SBA lendersTop lender holds 19% of loans
| # | Lender | Loans | Volume | Default % |
|---|---|---|---|---|
| 1 | The Huntington National Bank | 3 | $415K | 0.0% |
| 2 | Manufacturers and Traders Trust Company | 2 | $950K | 0.0% |
| 3 | Simmons Bank | 2 | $475K | 50.0% |
| 4 | Merrimack County Savings Bank | 2 | $387K | 0.0% |
| 5 | Valley National Bank | 1 | $426K | 0.0% |
| 6 | First Internet Bank of Indiana | 1 | $597K | N/A |
| 7 | CRF Small Business Loan Company, LLC | 1 | $358K | N/A |
| 8 | BayFirst National Bank | 1 | $150K | N/A |
| 9 | JPMorgan Chase Bank, National Association | 1 | $27K | 0.0% |
| 10 | Zions Bank, A Division of | 1 | $50K | 0.0% |
Geographic failure vector
| State | Loans | Defaults | Rate |
|---|---|---|---|
| COColorado | 3 | 0 | 0.0% |
| MDMaryland | 2 | 0 | 0.0% |
| NHNew Hampshire | 2 | 0 | 0.0% |
| TNTennessee | 2 | 1 | 50.0% |
| ALAlabama | 1 | 0 | 0.0% |
| CACalifornia | 1 | 0 | -- |
| KSKansas | 1 | 0 | -- |
| MIMichigan | 1 | 0 | 0.0% |
| NJNew Jersey | 1 | 0 | 0.0% |
| NVNevada | 1 | 0 | 0.0% |
SBA 7(a) lending trend
Borrower profile
Source: SBA 7(a) + 504 FOIA loan-level data, matched by FranchiseVerdict
What could kill this investment?
SBA loans charge off at 8.3% — 48% below the 16.0% national norm, i.e. lower lender-observed risk.
Source: SBA 7(a) FOIA · FDD Items 3, 21
Risk analysis
FranchiseVerdict rating + FDD Items 3, 4, 8, 16, 21
Risk & Legal
System contraction, unverified financials, and undisclosed going concern issues present meaningful risk despite no litigation.
Litigation (Item 3)
Subject: officers or affiliates. The franchisor is not a named party in these cases.
No litigation required to be disclosed in Item 3.
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
Yes · Plante & Moran, PLLC
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
FY2024 total revenue of $2,641,043 disclosed in Item 8; $248,462 (9.41%) from product/equipment sales to franchisees at 25% markup.
Supplier relationship · Items 8 & 16
- Franchisor sells you products: Yes
- Kickbacks from required suppliers: Yes
- Must buy proprietary products: Yes
- Restricted to system-approved products: Yes
- Can negotiate own supplier terms: No
Score breakdown · what drove the 65 / 100 verdict
- 01MEDUnit count declined 5.1% YoY (87 units) suggesting system contraction and potential market saturation or franchisee dissatisfaction
- 02MINOR6% royalty on gross revenue (not net) creates cash flow pressure during seasonal downturns common in automotive repair
Severity inferred from the FDD text · not a regulatory classification
What are you signing up for?
Ongoing fees run about 6.0% of sales (royalty + ad fund), before rent and labor.
Source: FDD 2025 · Items 11, 12, 17
FDD Items 12, 15, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 10 years |
|---|---|
| Renewal term | 10 years |
| Allowed renewalsℹ | 1 |
| Territory type | Protected territory |
| Protected territory | Yes |
| Exclusive territoryℹ | No |
| Territory sizeℹ | By population: up to 500,000 (Standard), 500,001-1,000,000 (Medium), above 1,000,001 (Large) |
| Online sales rights | Restricted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Required |
| Non-compete (years)ℹ | 2 years |
| Right of first refusalℹ | Yes |
| Transfer requires consent | Yes |
| Termination notice | 30 days |
| Curable defaultsℹ | 1 |
| Mandatory arbitration | Yes |
| Arbitration location | Georgia |
| Jury trial waiver | Yes |
| Governing law | GA |
| Litigation count | 0 |
View Item 3 litigation summary
No litigation required to be disclosed in Item 3.
Items 10, 11
Training & Operations
- Classroom training
- 72 hrs
- On-the-job training
- 32 hrs
- Training location
- Norcross, Georgia (corporate headquarters)
- Ongoing training
- Required
- Time to open
- 2 mo
- From signing to launch
- Franchisor financing
- Not offered
- Item 10
- POS system
- iPad with mobile billing software
- Operating tech stack
Items 5 & 11
Franchisor Support
Technology: iPad with mobile billing software
Item 20 · call current owners
Franchisee Contacts
61 owners to call
Name · phone · city · state. Extracted from FDD Item 20
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a Alloy Wheel Repair Specialists franchise?
The total investment to open a Alloy Wheel Repair Specialists franchise ranges from $100K – $214K, with an initial franchise fee of $40K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do Alloy Wheel Repair Specialists franchise owners earn?
According to Item 19 of the Alloy Wheel Repair Specialists FDD, the average gross sales per unit is $391K. The median is $253K. Important context: Reported for a subset of outlets rather than the whole system. Note: this is gross revenue, not profit. Actual owner earnings vary based on location, operating costs, and management.
Who owns Alloy Wheel Repair Specialists?
Alloy Wheel Repair Specialists is franchised by Alloy Wheel Franchise, LLC. Its parent company is Alloy Wheel Holdco, LLC. The ultimate parent named in the FDD is Alloy Wheel Repair, Inc.. Source: FDD Item 1, 2025 filing.
What is Item 19 in the Alloy Wheel Repair Specialists FDD?
The FDD section where a franchisor may disclose financial performance of its outlets. Disclosure is optional and formats vary; figures are typically gross sales, which is revenue before expenses, not profit. FranchiseVerdict extracts these figures directly from the Alloy Wheel Repair Specialists FDD and qualifies whose outlets they describe.
What is Alloy Wheel Repair Specialists's franchise failure rate?
Based on SBA 7(a) loan data, Alloy Wheel Repair Specialists has a charge-off rate of 8.3% across 16 loans, meaning 8.3% of franchise loans were charged off. Charge-off rates are one proxy for franchise risk, though they do not capture all closures. This data comes from FOIA-sourced SBA lending records.
How many Alloy Wheel Repair Specialists franchise locations are there?
As of their most recent FDD filing, Alloy Wheel Repair Specialists has 87 total units in the United States, including 74 franchised units and 13 company-owned units. 1 new units were opened in the latest reporting year.
Is Alloy Wheel Repair Specialists a good franchise to buy?
FranchiseVerdict rates Alloy Wheel Repair Specialists as a B-grade franchise with a verdict score of 65 out of 100 (higher is better). The grade is a deterministic score built from six weighted dimensions — financial health, unit economics, unit growth, scale, legal, and transparency — then calibrated against SBA loan charge-off rates and FDD age. Transparency is one of the six, so a filing that discloses less scores lower on that dimension than one that discloses more. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
For franchisors
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.