FranchiseVerdict
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FV-00015·MODERATEExcellent81

101 Chicken

Food & Beverage - Full ServiceFranchising since 2025Website
Investment
$397K – $809K
54th pct Full Service
Avg revenue
57th pct Full Service
Royalty
4.0%
6th pct Full Service
Units
4
20th pct Full Service
SBA default

Bottom line

  • Total investment $397K – $809K including a $30K franchise fee, 4.0% ongoing royalty.
  • No Item 19 financial performance data disclosed — the franchisor chose not to publish revenue figures.
  • Rated MODERATE with a risk score of 65/100.
  • Auditor disclosed a going-concern note — flagged doubt about the franchisor's ability to continue operations. Verify against the latest FDD.

Item 1 · who you're contracting with

The Franchisor

Legal entity
101 Chicken HQ Inc.
Incorporated in
New Jersey
HQ
2160 N. Central Road, Suite 206, Fort Lee, New Jersey 07024
Auditor
Metwally CPA PLLC
Audited financials
⚠ Going-concern note
Disclosed in FDD 2026
Auditor flagged doubt about continued operations. Verify against the latest FDD before deciding.

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one 101 Chicken unit return on the cash you put in?

Revenue · per unit, per year
$
Item 19 not disclosed — typing your own estimate
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: generic
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $397K–$809K
Working capital
$
FDD reports $20K–$30K

Unlevered ROIC · per unit

22%

Below typical band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$139K
EBITDA margin
18.5%
Total invested
$628K
Payback
54 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Overview

About

101 Chicken franchisees operate quick-service restaurants focused on chicken-based menu offerings. Day-to-day responsibilities include food preparation, inventory management, staffing, customer service, and point-of-sale operations, likely with standardized recipes and operational protocols provided by the franchisor.

CEO
Wohnho “Paul” Choi
Founded
2024
FDD year
2026
States available
2

Item 7 · what it costs

The Vitals

Total investment
$397K – $809K
All-in to open one unit
Liquid capital
$20K – $30K
Cash you must have on hand
Franchise fee
$30K
Royalty
4.0%
Gross Sales · typical 6–8%
Ad fund
0.5%
typical 3–5%
Total fee load
4.5%
vs 9–13% typical

Item 19

Financial Performance

This franchisor did not disclose financial performance representations in Item 19, or our extractor could not parse them.

Item 20 · unit dynamics

The Growth Chart

Total units
4
Opened
2
Last reporting year
Closed
0
Turnover rate
0.0%
Company-owned
1
Corporate units in the system
% franchised
75%
vs corporate-owned
Net growth (yr3)
+200.0%
Net unit change last year
2024
3+2
Franchised units
2025
1
Franchised units
2026
0
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 12 · 2 states reported

The Territory Map

FDD Item 12 reports the state count, but the specific list isn't in our current data. The map will appear once we re-extract from the FDD or enough franchisee contacts are available.

2

states with franchisees (per FDD Item 12)

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

No SBA loan data available for this brand.

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

65
Risk · 0-100
MODERATE65 / 100

Extremely early-stage franchise with minimal operating history, zero financial transparency, and dangerously high variance in startup costs—unsuitable for most investors without direct operational validation from current owners.

Score breakdown · what drove the 65 / 100 rating

  1. 01MEDOnly 4 existing units with extremely limited track record and unverifiable growth claims (200% YoY growth from minimal base)
  2. 02MINORNo Item 19 financial disclosure (average revenue and net income not provided) — impossible to validate ROI or profitability claims
  3. 03MINORMassive investment range ($396,500–$809,267) suggests high variability in startup costs with no clarity on what drives the difference
  4. 04MED4% royalty on undisclosed sales makes it impossible to model franchisor revenue sustainability or support capability
  5. 05MINORMicro-franchise system (4 units) creates existential risk — single franchisee failure materially impacts system stability

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Radius/Population
Protected territory
Yes
Initial term
10 years
Renewal term
10 years
Online sales rights
Granted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
0
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
Yes
Jury trial waiver
Yes
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Required
Governing law
New Jersey

Item 11

Training & Operations

Classroom training
20 hrs
On-the-job training
123 hrs
POS system
Square
Operating tech stack

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

4 numbers

Locked
(201) 272-••••
NJ
(718) 878-••••
NY
(201) 402-••••
NJ

One-time purchase · CSV download · Validation questions included

FDD download

101 Chicken · FDD (2026) PDF

Single-page checkout · instant download · CSV export of contacts available separately above