Sedona Taphouse
Bottom line
- Total investment $1.7M – $2.5M including a $35K franchise fee, 4.5% ongoing royalty.
- No Item 19 financial performance data disclosed — the franchisor chose not to publish revenue figures.
- Rated STRONG with a risk score of 46/100. SBA loan default rate of 0.0% across 13 loans (below the industry average).
- No Item 19 financial performance representation. Without franchisor-disclosed revenue data, you'll need to gather unit economics directly from existing franchisees.
Item 1 · who you're contracting with
The Franchisor
Yale framework · single-unit ROIC
Returns Analysis
Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.
The model · Yale framework
What would one Sedona Taphouse unit return on the cash you put in?
Unlevered ROIC · per unit
6%
Below typical band (30–60%)
Overview
About
Sedona Taphouse franchisees operate casual dining and bar establishments featuring craft beers, wine, and food service. Day-to-day operations include managing servers and bartenders, maintaining inventory of rotating tap selections, handling food preparation or vendor relationships, managing customer service, and overseeing P&L for a full-service restaurant/bar concept.
Item 7 · what it costs
The Vitals
Item 19
Financial Performance
This franchisor did not disclose financial performance representations in Item 19, or our extractor could not parse them.
Item 20 · unit dynamics
The Growth Chart
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 17 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.
Government records
SBA Loan Data
Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.
FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17
Risk & Legal
Sedona Taphouse presents moderate-to-caution risk due to undisclosed unit economics, minimal system growth, and lack of financial transparency that prevents proper ROI validation.
Score breakdown · what drove the 46 / 100 rating
- 01MINORNo Item 19 financial disclosure (average revenue and net income not provided) — impossible to validate ROI claims
- 02MEDSlow unit growth of 7.7% YoY with only 17 total units suggests limited brand momentum and market traction
- 03MINORHigh initial investment ($1.65M–$2.51M) paired with unknown profitability creates significant financial exposure
- 04HIGHNo going concern statement indicates potential financial strain at corporate level
- 05MINORFranchise fee of $35,000 is moderate, but lack of transparency on unit economics raises questions about franchisor sustainability
Severity inferred from the FDD text · not a regulatory classification
FDD Items 5, 6, 12, 17 · continued from Risk & Legal
Contract & Territory Detail
Item 11
Training & Operations
Item 20
Franchisee Contacts
Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.
Franchisee contacts
25 numbers
One-time purchase · CSV download · Validation questions included
FDD download
Sedona Taphouse · FDD (2025) PDF