FranchiseVerdict
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FV-02063·CAUTIONStandard76

Puradak

OtherFranchising since 2023Website
Investment
$340K – $661K
79th pct Other
Avg revenue
50th pct Other
Royalty
5.0%
6th pct Other
Units
1
7th pct Other
SBA default

Bottom line

  • Total investment $340K – $661K including a $35K franchise fee, 5.0% ongoing royalty.
  • No Item 19 financial performance data disclosed — the franchisor chose not to publish revenue figures.
  • Rated CAUTION with a risk score of 75/100.
  • No Item 19 financial performance representation. Without franchisor-disclosed revenue data, you'll need to gather unit economics directly from existing franchisees.

Item 1 · who you're contracting with

The Franchisor

Legal entity
IDUS USA, LLC
Parent company
IDUS FNB, Co., Ltd.
Incorporated in
California
HQ
6980 Beach Blvd., H-303, 3rd Fl., Buena Park, CA 90621
Auditor
Irvine CPAs & Associates
Audited financials
Franchisor revenue
$0
vs $202K prior year

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one Puradak unit return on the cash you put in?

Revenue · per unit, per year
$
Item 19 not disclosed — typing your own estimate
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: generic
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $340K–$661K
Working capital
$
FDD reports $10K–$30K

Unlevered ROIC · per unit

24%

Below typical band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$128K
EBITDA margin
17.0%
Total invested
$521K
Payback
49 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Overview

About

Puradak franchisees operate [BUSINESS MODEL UNCLEAR FROM AVAILABLE DATA]. Without disclosed revenue, operations, or industry category, the day-to-day responsibilities, target market, and profit drivers cannot be determined. This lack of clarity in franchise materials itself is a critical red flag.

CEO
Mr. Hyosub Kim
Founded
2023
FDD year
2025
States available
0

Item 7 · what it costs

The Vitals

Total investment
$340K – $661K
All-in to open one unit
Liquid capital
$10K – $30K
Cash you must have on hand
Franchise fee
$35K
Royalty
5.0%
Gross Sales · typical 6–8%
Ad fund
1.0%
typical 3–5%
Total fee load
6.0%
vs 9–13% typical

Item 19

Financial Performance

This franchisor did not disclose financial performance representations in Item 19, or our extractor could not parse them.

Item 20 · unit dynamics

The Growth Chart

Total units
1
Opened
0
Last reporting year
Closed
0
Turnover rate
0.0%
Company-owned
1
Corporate units in the system
% franchised
0%
vs corporate-owned
Multi-unit owners
8.3%
2023
0±0
Franchised units
2024
0
Franchised units
2025
0
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 8 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Registered · 8 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

No SBA loan data available for this brand.

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

75
Risk · 0-100
CAUTION75 / 100

Puradak presents extreme risk as a pre-launch or failed-launch concept with only 1 unit, no financial transparency, franchisor going concern issues, and a business model dependent on franchise fee revenue rather than system growth.

Score breakdown · what drove the 75 / 100 rating

  1. 01MINOROnly 1 existing franchise unit indicates brand is pre-revenue or severely underperforming with zero organic growth
  2. 02MEDNo Item 19 financial disclosure (Avg Revenue and Net Income not disclosed) prevents ROI validation and suggests weak unit economics
  3. 03HIGHGoing Concern status is False, indicating potential financial distress or viability questions at franchisor level
  4. 04MINORWide investment range ($340K-$661K) with no corresponding revenue disclosure suggests undefined unit profitability and unclear cost structure
  5. 05MINOR5-year term is shorter than industry standard (10 years typical), limiting franchisee ability to recoup investment and build equity
  6. 06MINORHigh franchise fee ($35K) relative to single operating unit suggests franchisor dependent on fees rather than royalties from thriving units

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Radius
Protected territory
Yes
Initial term
5 years
Renewal term
5 years
Online sales rights
Restricted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
0
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
Yes
Jury trial waiver
Yes
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Required
Governing law
California

Item 11

Training & Operations

Classroom training
16 hrs
On-the-job training
25 hrs

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

8 numbers

Locked
(949) 345-••••
The franchisor is Idus USA, LLC, located at
CA
(360) 902-••••
WA
(605) 773-••••
SD

One-time purchase · CSV download · Validation questions included

FDD download

Puradak · FDD (2025) PDF

Single-page checkout · instant download · CSV export of contacts available separately above