FranchiseVerdict
Onigilly Japanese Kitchen logo
FV-01832·MODERATEExcellent91

Onigilly Japanese Kitchen

Food & Beverage - Quick ServiceFranchising since 2022Website
Investment
$265K – $832K
54th pct Quick Service
Avg revenue
$1.6M
43rd pct Quick Service
Royalty
6.0%
46th pct Quick Service
Units
5
17th pct Quick Service
SBA default

Bottom line

  • Total investment $265K – $832K including a $35K franchise fee, 6.0% ongoing royalty.
  • Average unit revenue of $1.6M/year. Estimated payback in 2.1 years.
  • Rated MODERATE with a risk score of 60/100.

Item 1 · who you're contracting with

The Franchisor

Legal entity
Onigilly Franchise LLC
Parent company
Onigilly, Inc.
Incorporated in
California
HQ
343 Kearny Street, San Francisco, California 94108
Auditor
FACT Professional, Inc.
Audited financials
Franchisor revenue
$0
vs $0 prior year

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one Onigilly Japanese Kitchen unit return on the cash you put in?

Revenue · per unit, per year
$
FDD Item 19 reports $1,648,762
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: qsr
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $265K–$832K
Working capital
$
FDD reports $15K–$50K

Unlevered ROIC · per unit

40%

In Yale's "attractive" band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$231K
EBITDA margin
14.0%
Total invested
$581K
Payback
30 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Levered LBO scenario · Yale Crease Capital framing

What would 25 Onigilly Japanese Kitchen units return on equity?

Edit assumptions

Equity IRR · 5-yr

42.1%

5.80× MOIC

Year-1 DSCR

2.05×

EBITDA ÷ debt service

Equity required

$3.1M

on $11.5M purchase

Total debt

$8.5M

SBA $5.0M + senior + seller note

SBA 7(a) request ($5.8M) exceeds the $5M program cap. Excess capped automatically; backfill via conventional or equity.

Overview

About

Franchisees operate Japanese quick-service restaurants specializing in onigiri (rice balls) and complementary Japanese cuisine. Day-to-day responsibilities include food preparation, inventory management, customer service, staffing, and maintaining brand standards across a protected territory.

CEO
Koji Kanematsu
Founded
2022
FDD year
2025
States available
1

Item 7 · what it costs

The Vitals

Total investment
$265K – $832K
All-in to open one unit
Liquid capital
$15K – $50K
Cash you must have on hand
Franchise fee
$35K
Royalty
6.0%
Gross Sales · typical 6–8%
Ad fund
2.0%
typical 3–5%
Total fee load
8.0%
vs 9–13% typical
Payback period
2.1 yrs
From v3 / Item 19

Item 19

Financial Performance

Avg gross sales
$1.6M
Per unit, per year
Median gross sales
Item 19 type
Company Owned
Sample size
2 units
vs category median 37 · small
Range (low → high)
$1.6M$1.7M
Cohort dispersion
Transparency
9 / 5
vs category median 4 / 5 · above
Revenue rank43th
vs Food & Beverage - Quick Service peers
Investment cost rank54th
Lower investment ranks lower (better)
Royalty rate rank46th
Lower royalty = lower percentile (better)
Unit count rank17th
vs Food & Beverage - Quick Service peers
Risk score rank42th
Lower risk = lower percentile (better)

Item 20 · unit dynamics

The Growth Chart

Total units
5
Opened
1
Last reporting year
Closed
0
Turnover rate
0.0%
Company-owned
5
Corporate units in the system
% franchised
0%
vs corporate-owned
2023
0+1
Franchised units
2024
0
Franchised units
2025
0
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 12 · 1 state reported

The Territory Map

FDD Item 12 reports the state count, but the specific list isn't in our current data. The map will appear once we re-extract from the FDD or enough franchisee contacts are available.

1

states with franchisees (per FDD Item 12)

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

No SBA loan data available for this brand.

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

60
Risk · 0-100
MODERATE60 / 100

Onigilly presents moderate-to-high risk: a financially distressed franchisor with only 5 units, unverified financial claims, and thin profit margins that may not support the stated investment thesis.

Score breakdown · what drove the 60 / 100 rating

  1. 01HIGHGoing Concern status indicates financial distress at franchisor level despite positive unit economics
  2. 02MEDOnly 5 units with unknown growth trajectory suggests stalled expansion and limited proof of scalability
  3. 03MINORWide investment range ($265K-$832K) indicates inconsistent unit economics or unclear cost breakdowns
  4. 04MEDNo Item 19 (financial performance representations) disclosed — unable to validate stated average revenue/net income claims
  5. 05MINOR6% royalty on $1.65M average revenue = $99K annual royalty plus 6% on food costs represents significant margin pressure
  6. 06MEDModest net income ($258.5K) on $1.65M revenue = only 15.7% net margin, leaving limited buffer for underperformance

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Radius
Protected territory
Yes
Initial term
10 years
Renewal term
10 years
Online sales rights
Restricted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
0
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
Yes
Jury trial waiver
Yes
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Required
Governing law
California

Item 11

Training & Operations

Classroom training
40 hrs
On-the-job training
100 hrs
POS system
Toast
Operating tech stack

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

5 numbers

Locked
(818) 703-••••
UT
(212) 416-••••
NY
(360) 902-••••
UT

One-time purchase · CSV download · Validation questions included

FDD download

Onigilly Japanese Kitchen · FDD (2025) PDF

Single-page checkout · instant download · CSV export of contacts available separately above