FranchiseVerdict
On The Border Mexican Grill & Cantina logo
FV-01825·MODERATEExcellent86

On The Border Mexican Grill & Cantina

Food & Beverage - Full ServiceFranchising since 1996Website
Investment
$2.9M – $5.1M
98th pct Full Service
Avg revenue
$2.3M
46th pct Full Service
Royalty
4.0%
6th pct Full Service
Units
134
86th pct Full Service
SBA default
0.0%
vs <3% typical

Bottom line

  • Total investment $2.9M – $5.1M including a $30K franchise fee, 4.0% ongoing royalty.
  • Average unit revenue of $2.3M/year (median $2.2M).
  • Rated MODERATE with a risk score of 55/100. SBA loan default rate of 0.0% across 5 loans (below the industry average).

Item 1 · who you're contracting with

The Franchisor

Legal entity
OTB Acquisition LLC
Parent company
OTB Holding LLC
Incorporated in
Delaware
HQ
2201 West Royal Lane, Suite 170, Irving, TX 75063
Auditor
Grant Thornton LLP
Audited financials
Franchisor revenue
$265.4M
vs $255.8M prior year

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one On The Border Mexican Grill & Cantina unit return on the cash you put in?

Revenue · per unit, per year
$
FDD Item 19 reports $2,322,207
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: generic
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $2.9M–$5.1M
Working capital
$
FDD reports $200K–$400K

Unlevered ROIC · per unit

9%

Below typical band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$395K
EBITDA margin
17.0%
Total invested
$4.3M
Payback
131 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Levered LBO scenario · Yale Crease Capital framing

What would 25 On The Border Mexican Grill & Cantina units return on equity?

Edit assumptions

Equity IRR · 5-yr

27.9%

3.42× MOIC

Year-1 DSCR

2.92×

EBITDA ÷ debt service

Equity required

$11.3M

on $23.2M purchase

Total debt

$12.0M

SBA $5.0M + senior + seller note

SBA 7(a) request ($11.6M) exceeds the $5M program cap. Excess capped automatically; backfill via conventional or equity.

Overview

About

Franchisees operate full-service Mexican casual-dining restaurants averaging ~$2.3M in annual revenue, managing 50–100+ employees across kitchen, bar, and front-of-house operations. Daily responsibilities include food cost management, labor scheduling, inventory control, and brand-standard execution (table service, margarita/drink programs, Tex-Mex menu). Franchisees must typically work on-site and manage p&l across 5–8 day/week operating cycles.

CEO
Lyle D. Tick
Founded
2010
FDD year
2024
States available
8

Item 7 · what it costs

The Vitals

Total investment
$2.9M – $5.1M
All-in to open one unit
Liquid capital
$200K – $400K
Cash you must have on hand
Franchise fee
$30K
Royalty
4.0%
Gross Sales · typical 6–8%
Ad fund
2.0%
typical 3–5%
Total fee load
6.0%
vs 9–13% typical

Item 19

Financial Performance

Avg gross sales
$2.3M
Per unit, per year
Median gross sales
$2.2M
Item 19 type
OTB Owned and Operated Locations
Sample size
109 units
vs category median 15 · large
Range (low → high)
$934K$4.7M
Cohort dispersion
Transparency
7 / 5
vs category median 4 / 5 · above
Revenue rank46th
vs Food & Beverage - Full Service peers
Investment cost rank98th
Lower investment ranks lower (better)
Royalty rate rank6th
Lower royalty = lower percentile (better)
Unit count rank86th
vs Food & Beverage - Full Service peers
Risk score rank30th
Lower risk = lower percentile (better)

Item 20 · unit dynamics

The Growth Chart

Total units
134
Opened
2
Last reporting year
Closed
0
Turnover rate
0.0%
Company-owned
109
Corporate units in the system
% franchised
19%
vs corporate-owned
Net growth (yr3)
+8.7%
Net unit change last year
3-yr CAGR
+0.0%
Compounded over last 3 years
2022
25+1
Franchised units
2023
23
Franchised units
2024
25
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 8 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Registered · 8 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

Total loans
5
Loan volume
Avg loan
Default rate
0.0%
vs <3% typical · system-wide
5-yr default

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

55
Risk · 0-100
MODERATE55 / 100

Material profitability opacity combined with high capital requirement, sluggish unit growth, and exposure to declining casual-dining category presents meaningful risk despite no litigation or going concern flags.

Score breakdown · what drove the 55 / 100 rating

  1. 01MEDNet income not disclosed in Item 19 — inability to validate actual profitability despite $2.3M average revenue
  2. 02MINORHigh initial investment ($2.9M–$5.1M) with modest 4% royalty creates pressure to hit $2.3M revenue baseline to break even
  3. 03MINORSlow unit growth (8.7% YoY) suggests market saturation or franchisee satisfaction concerns in mature 134-unit system
  4. 04MED20-year term locks franchisees into long commitment with no disclosed performance benchmarks or exit clauses
  5. 05MINORCasual dining segment structurally challenged post-2020 with labor cost inflation and consumer traffic volatility

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Radius
Protected territory
Yes
Initial term
20 years
Renewal term
10 years
Online sales rights
Restricted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
0
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
No
Jury trial waiver
Yes
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Optional
Governing law
Texas

Item 11

Training & Operations

Classroom training
0 hrs
On-the-job training
320 hrs

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

16 numbers

Locked
(972) 499-••••
number is
TX
(303) 226-••••
CO
(760) 233-••••
CA

One-time purchase · CSV download · Validation questions included

FDD download

On The Border Mexican Grill & Cantina · FDD (2024) PDF

Single-page checkout · instant download · CSV export of contacts available separately above