Moxie's Franchise Cost, Revenue & Review 2026
- Investment
- $4.9M – $7.4M
- Disclosed sales
- not disclosed
- SBA charge-off
- Not SBA-matched
Data from FDD filing
Analysis by FranchiseVerdict Research · Methodology
Moxie's is a full-service franchise serving globally inspired American fare and cocktails in an upscale casual setting. Franchisees run the restaurants, managing the kitchen, bar, and dining service.
FranchiseVerdict summary · 2026
A Moxie's franchise requires a total initial investment of $4.9M – $7.4M, including a $115K franchise fee and an ongoing 5.5% royalty[2]. This franchisor makes no financial performance representation in Item 19 of its FDD. Item 19 is voluntary under the FTC Franchise Rule, and this filing states that it makes none, so no revenue or earnings figures are disclosed. Declining to publish one is lawful and is not evidence of how the outlets perform. It does mean that less about this brand can be verified from its filing, and the FranchiseVerdict grade - an editorial assessment, not investment advice - reflects that. FranchiseVerdict grade: B (Above average), an editorial assessment, not investment advice. Run a live ROI scan →
Sources, dates and evidence
FDD issued: 2024 filing · Data extracted: · Last cited check: · Staleness risk: high - figures are from a filing two or more years old
Evidence: strong✓ Investment (Item 7)✓ Item 19 status✓ Units and owners (Item 20)✗ SBA loan coverage✓ Litigation (Item 3)✓ Financial statements (Item 21)✓ Franchisor identityhow this is scored5 of 5 headline figures on this page cite a page of the filing.
Overview
- Investment
- $4.9M – $7.4M
- 40th pct Service Resta…
- Avg gross sales
- N/A
- Royalty
- 5.5%
- 23rd pct Service Resta…
- Units
- 8
- 11th pct Service Resta…
- SBA charge-off
- N/A
Quick verdict · Full-Service Restaurants · color = vs category peers
Green = favorable by >10% vs Full-Service Restaurants median · No shading = within ±10% · Red = unfavorable by >10% · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Bottom line
- COSTTotal investment $4.9M – $7.4M including a $115K franchise fee, 5.5% ongoing royalty.
- RETURNSThis franchisor makes no financial performance representation in Item 19 of its FDD. Item 19 is voluntary under the FTC Franchise Rule, and this filing states that it makes none, so no revenue or earnings figures are disclosed. Declining to publish one is lawful and is not evidence of how the outlets perform. It does mean that less about this brand can be verified from its filing, and the FranchiseVerdict grade - an editorial assessment, not investment advice - reflects that.
- RISKVerdict B (Above average), verdict score 58/100 (higher is better).
- GROWTHPositive: net +3 franchised outlets in the latest year (3 opened, 0 closed) (Item 20).
- DATAThis franchisor makes no financial performance representation in Item 19 of its FDD. Item 19 is voluntary under the FTC Franchise Rule, and this filing states that it makes none, so no revenue or earnings figures are disclosed. Declining to publish one is lawful and is not evidence of how the outlets perform. It does mean that less about this brand can be verified from its filing, and the FranchiseVerdict grade - an editorial assessment, not investment advice - reflects that. Item 20 of the FDD lists current and former franchisees; asking them directly is the standard way to fill this gap.
Item 1 · who you're contracting with
The Franchisor
Corporate structure & franchisor financials
- Legal entity
- Moxie's Restaurants (US), Inc.
- Parent company
- Trillium Capital Hospitality Investments Limited
- FDD Item 1, page 6 of the 2024 FDD
- Ultimate parent
- Oxen Investments Ltd.
- FDD Item 1, page 6 of the 2024 FDD
- Predecessor
- Moxie's Restaurants, Limited Partnership (Moxie's Canada)
- Prior franchisor entity
- CEO title
- President, Secretary and Director
- Mitchell R. Gaglardi
- CEO experience
- 21 yrs
- Years in role or industry
- Incorporated in
- NV
- HQ
- 9550 South Eastern Avenue Suite 253, Las Vegas, Nevada 89123
Overview
About
- CEO
- Mitchell R. Gaglardi
- Headquarters
- NV
- Founded
- 2016
- FDD year
- 2024
- States available
- 4
Can you afford it, and what does the money buy?
Entry cost runs 812% above the typical full-service restaurants franchise.
Source: FDD 2024 · Items 5–7
The filing's Item 7 TOTAL row prints $4,926,000 to $7,437,000. Its own line items add to $5,031,500 to $7,627,000. The total is shown as the franchisor printed it; the lines are listed as printed. Filing arithmetic: the 16 priced lines add to $5,031,500 - $7,627,000 against the printed TOTAL $4,926,000 - $7,437,000 (printed low $105,500 below the column, printed high $190,000 below it).
Full Item 7 breakdown17 line items
Initial investment breakdown
| Line item | Low | High | |
|---|---|---|---|
| Franchise Fee (See Note A in this Item 7) | $115K | $115K | |
| Training (See Note B in this Item 7) | $150K | $450K | |
| Legal Fees Related to Leasing (both ours and yours) | $10K | $45K | |
| 1st Month’s Rent and Security Deposit (See Note C in this Item 7) | $10K | $530K | |
| Architectural and Engineering Fees (see Note D in this Item 7) | $90K | $150K | |
| Consulting Fees (See Note D in this Item 7) | $18K | $350K | |
| Leasehold Improvements, Site Work and Landscaping (See Note E in this Item 7) | $2.9M | $3.8M | |
| Furniture, Fixtures, Equipment, Signs and Smallwares (See Note F in this Item 7) | $1.4M | $1.8M | |
| Opening Inventory (See Note G in this Item 7) | $30K | $45K | |
| Utility Deposits | $1K | $10K | |
| Pre-Opening Advertising (See Note H in this Item 7) | $20K | $24K | |
| Insurance (See Note I in this Item 7) | $10K | $15K | |
| Permits and Licenses (See Note J in this Item 7) | $46K | $70K | |
| Culinary Uniforms (See Note K in this Item 7) | $2K | $3K | |
| Computer (POS) System and Security (See Note L in this Item 7) | $80K | $120K | |
| Additional Funds – three month period (See Note M in this Item 7) | $100K | $200K | |
| CONTINGENCY (allow for at least 10%) | — | — | |
| Total initial investment | $5.0M | $7.6M |
Line items extracted from FDD Item 7. Ranges reflect the franchisor's stated low and high per line. Total is the sum of line-item lows / highs — actual costs may fall outside this range depending on market and build-out scope.
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $4.9M – $7.4M
- Middle of category vs category
- Liquid capital req'd
- $100K – $200K
- Top 40% of category vs category
- Franchise fee
- $115K – $115K
- Top 40% of category vs category
- Royalty
- 5.5%
- typical 6–8%
- Ad fund
- 2.5%
- typical 3–5%
- Total fee load
- 8.0%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 5.5% of gross sales |
| Marketing / ad fund | 2.5% of gross sales |
| Transfer fee | $15 |
| Inventory (initial) | $30K – $45K |
| Total fee load | 8.0% of rev |
ROI & LBO modelsSingle-unit · 25-unit portfolio · editable
Moxie's makes no financial performance representation in Item 19 of its FDD - a voluntary item under the FTC Franchise Rule - so no unit revenue figures are disclosed. The return models need a revenue figure to start from, and the operating costs that turn gross sales into a profit are in no FDD. Enter your own and the calculator runs on your assumptions — nothing here is modelled until you do.
Returns model · single-unit ROIC
What would one Moxie's unit return on the cash you put in?
Illustrative category typicals — not sourced to any filing, survey or sample. Replace them with figures from franchisee validation calls before you rely on the output.
Unlevered ROIC · per unit
Your modelled return on total invested capital, before any debt financing.
—
An FDD discloses gross sales, not profit. We hold no sourced figure for annual revenue, COGS, labour, rent / occupancy and other operating costs, and will not substitute an assumed one. Enter your own and the model runs on your assumptions.
These models are for research and scenario planning only. Not investment advice. Actual results depend on your specific location, management, and market conditions. Consult a franchise attorney and accountant before signing any franchise agreement.
Item 19 · Source: 2024 FDD
Financial Performance
No financial performance representation
This franchisor makes no financial performance representation in Item 19 of its FDD. Item 19 is voluntary under the FTC Franchise Rule, and this filing states that it makes none, so no revenue or earnings figures are disclosed. Declining to publish one is lawful and is not evidence of how the outlets perform. It does mean that less about this brand can be verified from its filing, and the FranchiseVerdict grade - an editorial assessment, not investment advice - reflects that.
Item 20 of the FDD lists current and former franchisees; asking them directly is the standard way to fill this gap.
Operator outlook
What the numbers say
Data-driven interpretation of this brand's financial disclosures, fee structure, and system trajectory.
Fee burden
Total ongoing fee load of 8.0% (near the Full-Service Restaurants median).
Disclosure
This franchisor makes no financial performance representation in Item 19 of its FDD. Item 19 is voluntary under the FTC Franchise Rule, and this filing states that it makes none, so no revenue or earnings figures are disclosed. Declining to publish one is lawful and is not evidence of how the outlets perform. It does mean that less about this brand can be verified from its filing, and the FranchiseVerdict grade - an editorial assessment, not investment advice - reflects that. Item 20 of the FDD lists current and former franchisees; asking them directly is the standard way to fill this gap.
Operator retention
Net unit growth of +60.0% over 3 years (3 opened, 0 closed).
Source: FDD Item 19 financial performance representations and publicly filed FDD data. Past performance is not indicative of future results. Verify all figures with the franchisor and current franchisees before making any investment decision.
vs Full-Service Restaurants medians
How Moxie's Compares
Category median of published Full-Service Restaurants brands that report the figure; the middle half spans the 25th to 75th percentile and n counts the brands behind it. Medians are used because a few very large systems pull an average far from the typical brand. Revenue is disclosed gross sales, not profit.
Is the system healthy?
Source: FDD 2024 · Item 20
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 8
- Opened
- 3
- Last reporting year
- Closed
- 0
- Terminated
- 0
- Franchisor ended the franchise (per Item 20)
- Non-renewed
- 0
- Term expired, not renewed (per Item 20)
- Turnover rate
- N/A
- Company-owned
- 0
- Corporate units in the system
- % franchised
- 100%
- vs corporate-owned
- Net growth (3-yr)
- +60.0%
- Net unit change over 3 years
- 3-yr CAGR
- +60.0%
- Compounded over last 3 years
Last fiscal year · Item 20 exits and transfers
- Terminated
- 0
- Not renewed
- 0
- Transferred
- 0
- Reacquired
- 0
- Franchisor bought back
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 12 · 4 states reported
The Territory Map
FDD Item 12 reports the state count, but the specific list isn't in our current data. The map will appear once we re-extract from the FDD or enough franchisee contacts are available.
4
states with franchisees (per FDD Item 12)
Fast growth in a small system. Newer franchisors expanding quickly may not yet have the support infrastructure of larger systems.
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA 7(a) and 504 loan disclosures, public data unique to FranchiseVerdict.
No SBA loan data available for this brand.
What could kill this investment?
Source: SBA 7(a) FOIA · FDD Items 3, 21
Risk analysis
FranchiseVerdict rating + FDD Items 3, 4, 8, 16, 21
Risk & Legal
High investment cost combined with absent financial transparency, unproven unit economics, corporate going concern status, and territorial vulnerability creates substantial risk for franchisee capital recovery.
Litigation (Item 3)
Subject: officers or affiliates. The franchisor is not a named party in these cases.
No litigation disclosed. Item 3 states neither the franchisor nor persons identified in Items 1 and 2 have any pending or required-to-be-disclosed litigation.
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
Yes
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
The three provided page images do not contain audited financial statements. p199 is "Schedule 3 [Intentionally Deleted]", p200 is "Exhibit B - Moxie's Logo", and p201 is "Exhibit C - Agents for Service of Process". No Item 21 balance sheet, income statement, or Independent Auditor's Report is present in this image set, so no financial figures could be extracted.
Supplier relationship · Items 8 & 16
- Franchisor sells you products: No
- Kickbacks from required suppliers: Yes
- Must buy proprietary products: No
- Restricted to system-approved products: No
- Can negotiate own supplier terms: Yes
Score breakdown · what drove the 58 / 100 verdict
- 01MEDNo Item 19 financial disclosure (Avg Revenue and Net Income not disclosed) — impossible to validate ROI claims
- 02MINOROnly 8 units in system with 60% YoY growth suggests extremely early/unproven concept or recent contraction from larger base
- 03MINORHigh capital requirement ($4.9M-$7.4M) with no transparent unit-level profitability data creates significant blind spot
- 04MINORUnprotected territory means corporate could open competing Moxie's locations or sell adjacent franchises
- 05MEDHigh royalty rate (5.5%) on undisclosed revenue base — unclear if this leaves adequate franchisee margins
Severity inferred from the FDD text · not a regulatory classification
What are you signing up for?
Ongoing fees run about 8.0% of sales (royalty + ad fund), before rent and labor.
Source: FDD 2024 · Items 11, 12, 17
FDD Items 12, 15, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 20 years |
|---|---|
| Allowed renewalsℹ | 0 |
| Territory type | Protected territory |
| Protected territory | Yes |
| Exclusive territoryℹ | No |
| Territory radius | 3 mi |
| Online sales rights | Restricted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Required |
| Non-compete (years)ℹ | 3 years |
| Non-compete (miles)ℹ | 3 mi |
| Right of first refusalℹ | Yes |
| RoFR response window | 15 days |
| Transfer requires consent | Yes |
| Termination notice | 10 days |
| Mandatory arbitration | No |
| Arbitration location | Dallas County, Texas |
| Jury trial waiver | Yes |
| Governing law | TX |
| Litigation count | 0 |
View Item 3 litigation summary
No litigation disclosed. Item 3 states neither the franchisor nor persons identified in Items 1 and 2 have any pending or required-to-be-disclosed litigation.
Items 10, 11
Training & Operations
- Classroom training
- 200 hrs
- On-the-job training
- 240 hrs
- Training location
- Existing Moxie's location or franchisee's site; classroom training may be via Internet
- Ongoing training
- Required
Items 5 & 11
Franchisor Support
Item 20 · call current owners
Franchisee Contacts
32 owners to call
Name · phone · city · state. Extracted from FDD Item 20
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a Moxie's franchise?
The total investment to open a Moxie's franchise ranges from $4.9M – $7.4M, with an initial franchise fee of $115K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do Moxie's franchise owners earn?
Moxie's makes no financial performance representation in Item 19 of its FDD - a voluntary item under the FTC Franchise Rule - so no unit revenue figures are disclosed. Declining to publish one is lawful and is not evidence of how the outlets perform. It does mean that less about this brand can be verified from its filing, and the FranchiseVerdict grade - an editorial assessment, not investment advice - reflects that. Item 20 of the FDD lists current and former franchisees; asking them directly is the standard way to fill this gap.
Who owns Moxie's?
Moxie's is franchised by Moxie's Restaurants (US), Inc.. Its parent company is Trillium Capital Hospitality Investments Limited. The ultimate parent named in the FDD is Oxen Investments Ltd.. Source: FDD Item 1, 2024 filing.
What is Item 19 in the Moxie's FDD?
The FDD section where a franchisor may disclose financial performance of its outlets. Disclosure is optional and formats vary; figures are typically gross sales, which is revenue before expenses, not profit. FranchiseVerdict extracts these figures directly from the Moxie's FDD and qualifies whose outlets they describe.
What is Moxie's's franchise failure rate?
SBA 7(a) loan charge-off data is not available for Moxie's (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.
How many Moxie's franchise locations are there?
As of their most recent FDD filing, Moxie's has 8 total units in the United States, including 8 franchised units and 0 company-owned units. 3 new units were opened in the latest reporting year.
Is Moxie's a good franchise to buy?
FranchiseVerdict rates Moxie's as a B-grade franchise with a verdict score of 58 out of 100 (higher is better). The grade is a deterministic score built from six weighted dimensions — financial health, unit economics, unit growth, scale, legal, and transparency — then calibrated against SBA loan charge-off rates and FDD age. Transparency is one of the six, so a filing that discloses less scores lower on that dimension than one that discloses more. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
For franchisors
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.