Intelligent Leadership Executive CoachingFranchise Cost, Revenue & Review 2026
Data from FDD filing + SBA 7(a) records
FranchiseVerdict summary · 2026
A Intelligent Leadership Executive Coaching franchise requires a total initial investment of $113K – $124K, including a $75K franchise fee and an ongoing 25.0% royalty[2]. The 2022 FDD does not disclose unit-level revenue (no Item 19). Verdict grade: D. Run a live ROI scan →
Data last verified June 18, 2026 · figures per the 2022 FDD issuance
Overview
- Investment
- $113K – $124K
- 33rd pct Business Serv…
- Avg gross sales
- N/A
- 29th pct Business Serv…
- Royalty
- 25.0%
- 34th pct Business Serv…
- Units
- 16
- 20th pct Business Serv…
- SBA default
- N/A
Quick verdict · Business Services · color = vs category peers
Green = >15% above Business Services avg · No shading = within ±15% · Red = >15% below avg · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Bottom line
- Total investment $113K – $124K including a $75K franchise fee, 25.0% ongoing royalty.
- No Item 19 financial performance data disclosed. The franchisor chose not to publish revenue figures.
- Verdict D (Below Average) with a risk score of 72/100.
- No Item 19 financial performance representation. Without franchisor-disclosed revenue data, you'll need to gather unit economics directly from existing franchisees.
Item 1 · who you're contracting with
The Franchisor
- Legal entity
- Performance Enhancement Franchising, LLC
- Incorporated in
- CT
- HQ
- 464 Heritage Road, Suite 3, Southbury, Connecticut 06488
- Auditor
- Ellsworth & Stout
- Audited financials
- Franchisor revenue
- $254K
- vs $423K prior year
Overview
About
Franchisees operate as executive coaches delivering leadership development and business coaching services to corporate clients and individual executives. Day-to-day activities include client prospecting, one-on-one coaching sessions, program delivery, invoicing, and client retention while remitting 25% of all fees collected to the franchisor.
- CEO
- Terry Powell
- Headquarters
- CT
- Founded
- 2019
- FDD year
- 2022
- States available
- 11
FDD Item 7 · 2022 filing
Initial investment breakdown
| Cost component | Low | High |
|---|---|---|
| Initial franchise fee | $75K | $75K |
| Working capital (3–6 mo) | $10K | $11K |
| Equipment, build-out, other | $28K | $38K |
| Total initial investment | $113K | $124K |
Source: Intelligent Leadership Executive Coaching 2022 FDD, Items 5 and 7[2]. “Equipment, build-out, other” is computed as total minus disclosed line items above.
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $113K – $124K
- Better than avg vs category
- Liquid capital req'd
- $10K – $11K
- Better than avg vs category
- Franchise fee
- $55K – $75K
- Near category avg vs category
- Royalty
- 25.0%
- Services Fee Share · typical 6–8%
- Ad fund
- $750
- Total fee load
- 25.0%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 25.0% of gross sales |
| Technology fee | $125 |
| Transfer fee | $5K |
| Renewal fee | $10K |
| Total fee load | 25.0% of rev |
Financial Performance
This franchisor did not disclose financial performance representations in Item 19, or our extractor could not parse them.
vs Business Services averages
How Intelligent Leadership Executive Coaching Compares
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 16
- Opened
- 7
- Last reporting year
- Closed
- 0
- Turnover rate
- 0.0%
- Company-owned
- 0
- Corporate units in the system
- % franchised
- 100%
- vs corporate-owned
- Net growth (yr3)
- +66.7%
- Net unit change last year
3-year detail · Item 20
- Transfers (3yr)
- 0
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 11 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator. Not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee contact records (FDD Item 20). Shows states with at least one current operator on file. Full state registration data (Item 12) will appear on a future FDD refresh.
Fast growth in a small system. Newer franchisors expanding quickly may not yet have the support infrastructure of larger systems.
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA loan disclosures. This brand has only 8 7(a) loans on file; statistical reliability is limited below 10 loans.
- Total loans
- 8
- Loan volume
- N/A
- Amount data pending
- Median loan
- N/A
- Charge-off rate
- N/A
Historical SBA 7(a) lending data, not predictive of future performance. How SBA charge-off rates are calculated
- Repayment rate (PIF)
- N/A
- 5-yr charge-off
- N/A
- Loans approved 2021+
- Active lenders
- 0
- Defaults
- 0
Explore lender portfolios on Bank Reports or regional data on State Reports.
Risk analysis
FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17
Risk & Legal
High royalty burden, missing financial disclosures, unprotected territory, and franchisor going concern status create substantial risk for unit profitability and survival.
Audited financials (Item 21)
Yes · Ellsworth & Stout
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
Score breakdown · what drove the 72 / 100 rating
- 01MEDExtremely high royalty rate (25%) combined with undisclosed average revenue creates unclear unit economics and profitability concerns
- 02MINORNo Item 19 financial performance disclosure — cannot verify if the 16 operating units are actually profitable or generating claimed returns
- 03HIGHGoing Concern designation indicates potential financial instability or business model viability questions at franchisor level
- 04MINORUnprotected territory creates direct competition risk — franchisees may cannibalize each other's client base with no geographic safeguards
- 05MINORRapid growth (66.7% YoY) with only 16 units suggests nascent system lacking maturity, track record, and operational infrastructure
- 06MINORHigh initial investment ($113k-$124k) + 25% royalty burden may be unsustainable for solo coaching practices with variable client acquisition
Severity inferred from the FDD text · not a regulatory classification
FDD Items 5, 6, 12, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 10 years |
|---|---|
| Renewal term | 10 years |
| Allowed renewalsℹ | 1 |
| Territory type | State |
| Protected territory | No |
| Online sales rights | Restricted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Optional |
| Non-compete (years)ℹ | 2 years |
| Right of first refusalℹ | Yes |
| Termination notice | 30 days |
| Mandatory arbitration | Yes |
| Jury trial waiver | Yes |
| Governing law | Connecticut |
| Litigation count | 0 |
Items 10, 11
Training & Operations
- Classroom training
- 80 hrs
- On-the-job training
- 105 hrs
- POS system
- QuickBooks
- Operating tech stack
Items 5 & 11
Franchisor Support
Technology: QuickBooks
Item 20 · call current owners
Franchisee Contacts
14 owners to call
Name · phone · city · state. Extracted from FDD Item 20
FDD download
Intelligent Leadership Executive Coaching · FDD (2022) PDF
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a Intelligent Leadership Executive Coaching franchise?
The total investment to open a Intelligent Leadership Executive Coaching franchise ranges from $113K – $124K, with an initial franchise fee of $75K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do Intelligent Leadership Executive Coaching franchise owners earn?
Intelligent Leadership Executive Coaching does not disclose average franchise owner earnings in their FDD Item 19. Not all franchisors are required to make financial performance representations. We recommend asking existing franchisees directly about their financial experience.
What is Intelligent Leadership Executive Coaching's franchise failure rate?
SBA 7(a) loan charge-off data is not available for Intelligent Leadership Executive Coaching (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.
How many Intelligent Leadership Executive Coaching franchise locations are there?
As of their most recent FDD filing, Intelligent Leadership Executive Coaching has 16 total units in the United States, including 0 franchised units and 0 company-owned units. 7 new units were opened in the latest reporting year.
Is Intelligent Leadership Executive Coaching a good franchise to buy?
FranchiseVerdict rates Intelligent Leadership Executive Coaching as a D-grade franchise with a risk score of 72 out of 100, based on our analysis of investment costs, revenue data, SBA loan performance, and growth trends. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
For franchisors
Are you the franchisor?
If you represent Intelligent Leadership Executive Coaching, you can request corrections or provide updated information.
Claim this brandOther Business Services franchises
Compare similar franchise opportunities in the Business Services category
Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.