Impresa ModularFranchise Cost, Revenue & Review 2026
Data from FDD filing + SBA 7(a) records
FranchiseVerdict summary · 2026
A Impresa Modular franchise requires a total initial investment of $139K – $897K, including a $48K franchise fee and an ongoing 3.0% royalty[2]. The 2025 FDD does not disclose unit-level revenue (no Item 19). Verdict grade: B. Run a live ROI scan →
Data last verified June 18, 2026 · figures per the 2025 FDD issuance
Overview
- Investment
- $139K – $897K
- 51st pct Home Services
- Avg gross sales
- N/A
- 54th pct Home Services
- Royalty
- 3.0%
- 1st pct Home Services
- Units
- 12
- 21st pct Home Services
- SBA default
- 0.0%
- system-wide median varies by category
Quick verdict · Home Services · color = vs category peers
Green = >15% above Home Services avg · No shading = within ±15% · Red = >15% below avg · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Franchised units fell from 10 to 3 over 3 years. Investigate why operators are leaving.
The franchisor's auditor raised doubt about continued operations. This is a serious risk signal.
Bottom line
- Total investment $139K – $897K including a $48K franchise fee, 3.0% ongoing royalty.
- No Item 19 financial performance data disclosed. The franchisor chose not to publish revenue figures.
- Verdict B (Above Average) with a risk score of 60/100.
- Auditor disclosed a going-concern note, which flagged doubt about the franchisor's ability to continue operations. Verify against the latest FDD.
Item 1 · who you're contracting with
The Franchisor
- Legal entity
- Express Modular Franchising, LLC
- Incorporated in
- WV
- HQ
- 204 Lutz Avenue, Martinsburg, West Virginia 25404
- Auditor
- Decker & Company PLLC
- Audited financials
- Franchisor revenue
- $208K
- vs $303K prior year
- ⚠ Going-concern note
- Disclosed in FDD 2025
- Auditor flagged doubt about continued operations. Verify against the latest FDD before deciding.
Overview
About
Impresa Modular franchisees operate in modular/prefabricated building construction, likely focusing on design, manufacturing, assembly, and installation of modular housing or commercial units. Day-to-day activities include project management, supply chain coordination, quality control, and customer relationship management within a protected territory.
- CEO
- Kenneth B. Semler
- Headquarters
- WV
- Founded
- 2019
- FDD year
- 2025
- States available
- 9
FDD Item 7 · 2025 filing · 14 line items
Initial investment breakdown
| Line item | Low | High | |
|---|---|---|---|
| Initial Franchise Feenot refundable | $48K | $48K | |
| Construction and Leasehold Improvementsnot refundable | $10K | $45K | |
| Furniture, Fixtures and Equipmentnot refundable | $5K | $20K | |
| Commercial Vehiclenot refundable | $5K | $10K | |
| Computer, Software, and Systemnot refundable | $2K | $4K | |
| Prepaid Rent and Lease Depositsnot refundable | $5K | $10K | |
| Utility Depositsnot refundable | $1K | $3K | |
| Insurance Deposits and Premiumsnot refundable | $2K | $5K | |
| Travel for Initial Trainingnot refundable | $3K | $5K | |
| Grand Opening Marketing Expensenot refundable | $5K | $5K | |
| Professional Feesnot refundable | $1K | $4K | |
| Business Licenses and Permitsnot refundable | $1K | $3K | |
| Printing, Stationery, and Office Suppliesnot refundable | $750 | $2K | |
| Additional Funds - Initial Period of Three Monthsnot refundable | $50K | $150K | |
| Total initial investment | $139K | $313K |
Line items extracted from FDD Item 7. Ranges reflect the franchisor's stated low and high per line. Total is the sum of line-item lows / highs — actual costs may fall outside this range depending on market and build-out scope.
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $139K – $897K
- Near category avg vs category
- Liquid capital req'd
- $50K – $150K
- Below avg, review vs category
- Franchise fee
- $37K – $48K
- Better than avg vs category
- Royalty
- 3.0%
- Gross Sales · typical 6–8%
- Ad fund
- 1.0%
- typical 3–5%
- Total fee load
- 4.0%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 3.0% of gross sales |
| Marketing / ad fund | 1.0% of gross sales |
| Technology fee | $500 |
| Transfer fee | $35K |
| Renewal fee | $10K |
| Total fee load | 4.0% of rev |
Financial Performance
This franchisor did not disclose financial performance representations in Item 19, or our extractor could not parse them.
vs Home Services averages
How Impresa Modular Compares
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 12
- Opened
- 5
- Last reporting year
- Closed
- 0
- Turnover rate
- 0.0%
- Company-owned
- 2
- Corporate units in the system
- % franchised
- 83%
- vs corporate-owned
- Multi-unit owners
- 66.7%
- Net growth (yr3)
- +100.0%
- Net unit change last year
- 3-yr CAGR
- Outlier (see FDD)
- Likely small-sample artifact
3-year detail · Item 20
- Transfers (3yr)
- 0
- Continuity rate
- 100.0%
- Units that stayed open
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 8 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator. Not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee contact records (FDD Item 20). Shows states with at least one current operator on file. Full state registration data (Item 12) will appear on a future FDD refresh.
Fast growth in a small system. Newer franchisors expanding quickly may not yet have the support infrastructure of larger systems.
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA loan disclosures. This brand has only 1 7(a) loan on file; statistical reliability is limited below 10 loans.
- Total loans
- 1
- Loan volume
- $376K
- Median loan
- $376K
- 50th percentile
- Charge-off rate
- 0.0%
- rates vary by category · see methodology
Historical SBA 7(a) lending data, not predictive of future performance. How SBA charge-off rates are calculated
- Repayment rate (PIF)
- 100.0%
- 5-yr charge-off
- 0.0%
- Loans approved 2021+
- Active lenders
- 1
- Defaults
- 0
Explore lender portfolios on Bank Reports or regional data on State Reports.
Premium insight
SBA Lending Report
Deep-dive into Impresa Modular's SBA lending history: lender network, geographic footprint, interest rates, and more.
SBA Lending Report
- Principal loss rate and NAICS industry benchmark
- 1 lenders with concentration factor
- Per-state charge-off rates across 1 states
- Startup risk premium and job creation velocity
- 1-year lending trend
Instant access. No subscription.
Risk analysis
FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17
Risk & Legal
Early-stage modular construction franchise with minimal disclosure, unproven unit economics, and high fixed royalty obligations that could strain profitability at lower revenue tiers.
Litigation (Item 3)
No litigation is required to be disclosed in this Item.
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
Yes · Decker & Company PLLC⚠ Going-concern note flagged
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
Score breakdown · what drove the 60 / 100 rating
- 01MEDNo Item 19 financial performance data disclosed — impossible to validate ROI claims or average unit economics
- 02MINORMinimum monthly royalty of $3,500 ($42,000/year) creates high fixed overhead burden relative to smallest investment tier ($138,750)
- 03MEDOnly 12 units in system with 100% YoY growth suggests either brand-new franchise model or significant prior attrition — either way, limited historical track record
- 04MINORWide investment range ($138,750–$897,000) without corresponding revenue/income disclosure raises questions about unit variance and replicability
- 05MINORFranchise fee of $48,000 represents 34.6% of minimum investment, reducing working capital available for operations
Severity inferred from the FDD text · not a regulatory classification
FDD Items 5, 6, 12, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 10 years |
|---|---|
| Renewal term | 10 years |
| Allowed renewalsℹ | 1 |
| Territory type | Population |
| Protected territory | Yes |
| Online sales rights | Granted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Required |
| Non-compete (years)ℹ | 2 years |
| Right of first refusalℹ | Yes |
| Termination notice | 30 days |
| Mandatory arbitration | Yes |
| Jury trial waiver | Yes |
| Governing law | West Virginia |
| Litigation count | 0 |
View Item 3 litigation summary
No litigation is required to be disclosed in this Item.
Items 10, 11
Training & Operations
- Classroom training
- 80 hrs
- On-the-job training
- 48 hrs
- Training location
- Martinsburg, West Virginia
- Ongoing training
- Required
- POS system
- Buildertrend
- Operating tech stack
Items 5 & 11
Franchisor Support
Technology: Buildertrend
Item 20 · call current owners
Franchisee Contacts
10 owners to call
Name · phone · city · state. Extracted from FDD Item 20
FDD download
Impresa Modular · FDD (2025) PDF
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a Impresa Modular franchise?
The total investment to open a Impresa Modular franchise ranges from $139K – $897K, with an initial franchise fee of $48K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do Impresa Modular franchise owners earn?
Impresa Modular does not disclose average franchise owner earnings in their FDD Item 19. Not all franchisors are required to make financial performance representations. We recommend asking existing franchisees directly about their financial experience.
What is Impresa Modular's franchise failure rate?
SBA 7(a) loan charge-off data is not available for Impresa Modular (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.
How many Impresa Modular franchise locations are there?
As of their most recent FDD filing, Impresa Modular has 12 total units in the United States, including 10 franchised units and 2 company-owned units. 5 new units were opened in the latest reporting year.
Is Impresa Modular a good franchise to buy?
FranchiseVerdict rates Impresa Modular as a B-grade franchise with a risk score of 60 out of 100, based on our analysis of investment costs, revenue data, SBA loan performance, and growth trends. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.