FranchiseVerdict
Green Mill On The Go logo
FV-01119·MODERATEExcellent81

Green Mill On The Go

Food & Beverage - PizzaFranchising since 2021Website
Investment
$147K – $575K
24th pct Pizza
Avg revenue
46th pct Pizza
Royalty
4.0%
2nd pct Pizza
Units
4
8th pct Pizza
SBA default
0.0%
vs <3% typical

Bottom line

  • Total investment $147K – $575K including a $15K franchise fee, 4.0% ongoing royalty.
  • No Item 19 financial performance data disclosed — the franchisor chose not to publish revenue figures.
  • Rated MODERATE with a risk score of 65/100. SBA loan default rate of 0.0% across 9 loans (below the industry average).
  • No Item 19 financial performance representation. Without franchisor-disclosed revenue data, you'll need to gather unit economics directly from existing franchisees.

Item 1 · who you're contracting with

The Franchisor

Legal entity
Green Mill On The Go, LLC
Parent company
Hightop Brands, LLC
Incorporated in
Minnesota
HQ
1342 Grand Avenue, St. Paul, MN 55105
Auditor
CliftonLarsonAllen LLP
Audited financials
Franchisor revenue
$15K
vs $20K prior year

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one Green Mill On The Go unit return on the cash you put in?

Revenue · per unit, per year
$
Item 19 not disclosed — typing your own estimate
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: restaurant
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $147K–$575K
Working capital
$
FDD reports $5K–$35K

Unlevered ROIC · per unit

25%

Below typical band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$94K
EBITDA margin
12.5%
Total invested
$381K
Payback
49 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Overview

About

Franchisees operate Green Mill On The Go branded quick-service restaurant or café locations, likely serving grab-and-go beverages, food, or specialty items. Daily operations include inventory management, customer service, point-of-sale transactions, and compliance with brand standards, with royalties owed only on designated Green Mill menu items sold.

CEO
Paul Dzubnar
Founded
2022
FDD year
2024
States available
1

Item 7 · what it costs

The Vitals

Total investment
$147K – $575K
All-in to open one unit
Liquid capital
$5K – $35K
Cash you must have on hand
Franchise fee
$15K
Royalty
4.0%
Percentage of Gross Sales · typical 6–8%
Ad fund
1.5%
typical 3–5%
Total fee load
9.5%
vs 9–13% typical

Item 19

Financial Performance

This franchisor did not disclose financial performance representations in Item 19, or our extractor could not parse them.

Item 20 · unit dynamics

The Growth Chart

Total units
4
Opened
1
Last reporting year
Closed
0
Turnover rate
0.0%
Company-owned
0
Corporate units in the system
% franchised
100%
vs corporate-owned
Net growth (yr3)
+33.3%
Net unit change last year
3-yr CAGR
Outlier (see FDD)
Likely small-sample artifact
2022
4+1
Franchised units
2023
3
Franchised units
2024
1
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 3 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Registered · 3 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

Total loans
9
Loan volume
Avg loan
Default rate
0.0%
vs <3% typical · system-wide
5-yr default

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

65
Risk · 0-100
MODERATE65 / 100

Early-stage micro-franchise with undisclosed financials, going concern questions, and insufficient unit base to validate business model viability.

Score breakdown · what drove the 65 / 100 rating

  1. 01MEDNo Item 19 financial performance data disclosed — impossible to validate ROI claims or benchmark unit economics
  2. 02HIGHGoing Concern status is FALSE, indicating potential corporate financial instability or sustainability questions
  3. 03MINOROnly 4 units operating with 33.3% YoY growth from extremely small base (3 units prior year) — statistically insignificant and difficult to project
  4. 04MINORWide investment range ($147K–$575K, 291% spread) suggests unclear unit economics or highly variable buildout costs
  5. 05MINOR4% royalty on 'Green Mill On The Go menu items only' creates ambiguity — franchisee may operate other revenue streams without clarity on total system profitability
  6. 06MINOREarly-stage franchise (4 units) lacks operational maturity and track record; high failure risk in startup phase

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Geographical area delineated by boundary streets or highways
Protected territory
Yes
Initial term
20 years
Renewal term
10 years
Online sales rights
Restricted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
0
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
No
Jury trial waiver
Yes
Non-compete
1 yrs
Post-termination restriction
Owner-operator
Required
Governing law
Minnesota

Item 11

Training & Operations

Classroom training
34 hrs
On-the-job training
180 hrs
POS system
Infinity Service (Ingage I.T.)
Operating tech stack

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

4 numbers

Locked
(701) 328-••••
ND
(651) 296-••••
MN
(608) 266-••••
WI

One-time purchase · CSV download · Validation questions included

FDD download

Green Mill On The Go · FDD (2024) PDF

Single-page checkout · instant download · CSV export of contacts available separately above