Green Leaf's Beyond Great Salads / Bananas Smoothies & Frozen YogurtFranchise Cost, Revenue & Review 2026
Data from FDD filing + SBA 7(a) records
FranchiseVerdict summary · 2026
A Green Leaf's Beyond Great Salads / Bananas Smoothies & Frozen Yogurt franchise requires a total initial investment of $225K – $654K, including a $25K franchise fee and an ongoing 5.0% royalty[2]. Per the 2024 FDD, average unit revenue was $886K[2]. Verdict grade: B. Run a live ROI scan →
Data last verified June 18, 2026 · figures per the 2024 FDD issuance
Overview
- Investment
- $225K – $654K
- 39th pct Service Resta…
- Avg gross sales
- $886K
- 29th pct Service Resta…
- Royalty
- 5.0%
- 13th pct Service Resta…
- Units
- 23
- 49th pct Service Resta…
- SBA default
- N/A
Quick verdict · Quick-Service Restaurants · color = vs category peers
Green = >15% above Quick-Service Restaurants avg · No shading = within ±15% · Red = >15% below avg · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Franchising since 1983. Systems this mature have refined operations and brand recognition.
The system contracted 13% year-over-year. Investigate why units are closing.
The franchisor's auditor raised doubt about continued operations. This is a serious risk signal.
Bottom line
- Total investment $225K – $654K including a $25K franchise fee, 5.0% ongoing royalty.
- Average unit revenue of $886K/year (median $702K).
- Verdict B (Above Average) with a risk score of 60/100.
- Auditor disclosed a going-concern note, which flagged doubt about the franchisor's ability to continue operations. Verify against the latest FDD.
Item 1 · who you're contracting with
The Franchisor
- Legal entity
- Everything Yogurt Brands, LLC
- Parent company
- Villa Pizza, Inc.
- CEO title
- Chief Executive Officer and Director
- Anthony Scotto
- CEO experience
- 2003 yrs
- Years in role or industry
- Incorporated in
- DE
- HQ
- 25 Washington Street, Morristown, New Jersey 07960
- Auditor
- Citrin Cooperman & Company, LLP
- Audited financials
- Franchisor revenue
- $764K
- vs $718K prior year
- Management churn noted
- Frequent turnover
- Item 2 disclosed frequent executive changes
- ⚠ Going-concern note
- Disclosed in FDD 2024
- Status as of 2024; may have been resolved in a later filing we don't yet have.
Overview
About
Franchisees operate fast-casual salad and smoothie/frozen yogurt shops, typically in mall food courts or standalone locations. Daily operations include fresh food preparation, point-of-sale management, inventory control, and customer service. Revenue model depends on high-traffic locations and consistent customer traffic.
- CEO
- Anthony Scotto
- Headquarters
- NJ
- Founded
- 1975
- FDD year
- 2024
- States available
- 13
FDD Item 7 · 2024 filing · 15 line items
Initial investment breakdown
| Line item | Low | High | |
|---|---|---|---|
| Franchise Fee | $25K | $35K | |
| Equipment and Furnishings | $80K | $110K | |
| Signs | $9K | $15K | |
| Real Estate | — | — | |
| Building Construction | $110K | $200K | |
| Insurance | $3K | $6K | |
| Opening Inventory | $4K | $7K | |
| Utility Deposits | $2K | $2K | |
| Business Licenses (local health and safety regulation and compliance costs) | $1K | $4K | |
| Travel, Lodging and meals for Initial Training | $3K | $5K | |
| Grand Opening Advertising | — | — | |
| Professional Fees | $10K | $25K | |
| Additional Funds (three months) | $25K | $50K | |
| Computer Equipment | $10K | $20K | |
| Advertising and Marketing | $3K | $5K | |
| Total initial investment | $285K | $484K |
Line items extracted from FDD Item 7. Ranges reflect the franchisor's stated low and high per line. Total is the sum of line-item lows / highs — actual costs may fall outside this range depending on market and build-out scope.
Single-unit · estimated
Returns at a glance
Indicative numbers using FDD Item 7 / Item 19 inputs and category-benchmarked cost ratios. Full single-unit, 25-unit portfolio, and LBO models (with every input editable to stress-test your own scenario) live on the financials page.
Store EBITDA · annual
$142K
16.0% margin
Unlevered ROIC
30%
EBITDA / total invested capital
Payback
3.4 yrs
cash-on-cash, unlevered
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $225K – $654K
- Better than avg vs category
- Liquid capital req'd
- $25K – $50K
- Near category avg vs category
- Franchise fee
- $22K – $35K
- Better than avg vs category
- Royalty
- 5.0%
- Gross Sales · typical 6–8%
- Ad fund
- 1.0%
- typical 3–5%
- Total fee load
- 6.0%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 5.0% of gross sales |
| Marketing / ad fund | 1.0% of gross sales |
| Transfer fee | $10K |
| Renewal fee | $50 |
| Total fee load | 6.0% of rev |
A 6.0% total fee load is unusually lean. More of each revenue dollar stays with the franchisee.
Financial Performance
- Avg gross sales
- $886K
- Per unit, per year
- Median gross sales
- $702K
- Item 19 type
- gross_sales
- Sample size
- 10 units
- vs category median 28 · small
- Range (low → high)
- $414K→$3.0M
- Cohort dispersion (min → max)
- Transparency
- 7 / 5
- vs category median 4 / 5 · above
Compared against 453 Quick-Service Restaurants brands
vs Quick-Service Restaurants averages
How Green Leaf's Beyond Great Salads / Bananas Smoothies & Frozen Yogurt Compares
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 23
- Opened
- 2
- Last reporting year
- Closed
- 3
- Terminated
- 0
- Franchisor ended the franchise (per Item 20)
- Non-renewed
- 3
- Term expired, not renewed (per Item 20)
- Turnover rate
- 13.0%
- Company-owned
- 9
- Corporate units in the system
- % franchised
- 61%
- vs corporate-owned
- Net growth (yr3)
- -12.5%
- Net unit change last year
- 3-yr CAGR
- +0.0%
- Compounded over last 3 years
3-year detail · Item 20
- Transfers (3yr)
- 0
- Projected new
- 2
- Franchisor's next-year forecast
- Termination rate
- 13.0%
- Franchisor-initiated terminations
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 24 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator. Not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee contact records (FDD Item 20). Shows states with at least one current operator on file. Full state registration data (Item 12) will appear on a future FDD refresh.
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA 7(a) and 504 loan disclosures, public data unique to FranchiseVerdict.
- Total loans
- 23
- Loan volume
- N/A
- Amount data pending
- Median loan
- N/A
- Charge-off rate
- N/A
Historical SBA 7(a) lending data, not predictive of future performance. How SBA charge-off rates are calculated
- Repayment rate (PIF)
- N/A
- 5-yr charge-off
- N/A
- Loans approved 2021+
- Active lenders
- 0
- Defaults
- 0
Explore lender portfolios on Bank Reports or regional data on State Reports.
Risk analysis
FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17
Risk & Legal
Shrinking franchise system with pending litigation, documented royalty payment defaults, unprotected territories, and corporate going concern warnings presents HIGH RISK despite moderate revenue figures.
Litigation (Item 3)
Three litigation matters disclosed: (1) Affiliate litigation regarding leases at American Dream Mall - pending; (2) Trademark infringement case filed by Everything Yogurt Brands LLC against Jonathan Rollo and related entities - pending; (3) Multiple unpaid royalties cases - one resulted in default judgment of $239,544.78, one settled and dismissed, one filed August 2021
Largest disclosed settlement: $239,545
Bankruptcy (Item 4)
Disclosed in last 7 years
Biagio Scotto, president of Villa Pizza Specialties, Inc. (Texas corporation operating one store in Texas), filed Chapter 11 bankruptcy case number 15-31057 in United States Bankruptcy Court - District of New Jersey. Case closed February 14, 2017.
Audited financials (Item 21)
Yes · Citrin Cooperman & Company, LLP⚠ Going-concern note flagged
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
Supplier relationship · Items 8 & 16
- Franchisor sells you products: Yes
- Kickbacks from required suppliers: Yes
- Must buy proprietary products: Yes
- Restricted to system-approved products: Yes
- Can negotiate own supplier terms: No
Score breakdown · what drove the 60 / 100 rating
- 01MEDUnit count declined 12.5% YoY (23 units) indicating system contraction and franchisee attrition
- 02MINORMultiple settled/default judgments against former franchisees for unpaid royalties suggest cash flow problems across the system
- 03HIGHPending litigation on mall leases and trademark infringement creates operational and brand risk
- 04MINORNo net income disclosure despite $886k average revenue raises profitability questions
- 05MINORUnprotected territory enables cannibalization and unfair competition between franchisees
- 06MINORHistory of judgments against affiliate entity for unpaid rent indicates corporate financial instability
- 07HIGHGoing Concern status (True) signals potential viability issues at corporate level
- 08MEDHigh investment range ($224.5k-$654.2k) relative to undisclosed profitability is extremely risky
Severity inferred from the FDD text · not a regulatory classification
FDD Items 5, 6, 12, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 10 years |
|---|---|
| Renewal term | 10 years |
| Allowed renewalsℹ | 1 |
| Territory type | Radius |
| Protected territory | No |
| Exclusive territoryℹ | No |
| Territory radius | 0.1 mi |
| Online sales rightsℹ | Granted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Optional |
| Non-compete (years)ℹ | 2 years |
| Non-compete (miles)ℹ | 5 mi |
| Right of first refusalℹ | Yes |
| Transfer requires consent | Yes |
| Termination notice | 30 days |
| Mandatory arbitration | No |
| Jury trial waiver | Yes |
| Governing law | New Jersey |
| Litigation count | 9 |
View Item 3 litigation summary
Three litigation matters disclosed: (1) Affiliate litigation regarding leases at American Dream Mall - pending; (2) Trademark infringement case filed by Everything Yogurt Brands LLC against Jonathan Rollo and related entities - pending; (3) Multiple unpaid royalties cases - one resulted in default judgment of $239,544.78, one settled and dismissed, one filed August 2021
Items 10, 11
Training & Operations
- Classroom training
- 12 hrs
- On-the-job training
- 133 hrs
- Training location
- Bethlehem, PA or another designated training facility
- Ongoing training
- Required
- Field support
- 133 hrs/yr
- On-site visits per year
- Time to open
- 8 mo
- From signing to launch
- POS system
- Oracle/Simphony
- Operating tech stack
Items 5 & 11
Franchisor Support
Technology: Oracle/Simphony
Item 20 · call current owners
Franchisee Contacts
37 owners to call
Name · phone · city · state. Extracted from FDD Item 20
FDD download
Green Leaf's Beyond Great Salads / Bananas Smoothies & Frozen Yogurt · FDD (2024) PDF
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a Green Leaf's Beyond Great Salads / Bananas Smoothies & Frozen Yogurt franchise?
The total investment to open a Green Leaf's Beyond Great Salads / Bananas Smoothies & Frozen Yogurt franchise ranges from $225K – $654K, with an initial franchise fee of $25K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do Green Leaf's Beyond Great Salads / Bananas Smoothies & Frozen Yogurt franchise owners earn?
According to Item 19 of the Green Leaf's Beyond Great Salads / Bananas Smoothies & Frozen Yogurt FDD, the average gross sales per unit is $886K. The median is $702K. Note: this is gross revenue, not profit. Actual owner earnings vary based on location, operating costs, and management.
What is Green Leaf's Beyond Great Salads / Bananas Smoothies & Frozen Yogurt's franchise failure rate?
SBA 7(a) loan charge-off data is not available for Green Leaf's Beyond Great Salads / Bananas Smoothies & Frozen Yogurt (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.
How many Green Leaf's Beyond Great Salads / Bananas Smoothies & Frozen Yogurt franchise locations are there?
As of their most recent FDD filing, Green Leaf's Beyond Great Salads / Bananas Smoothies & Frozen Yogurt has 23 total units in the United States, including 14 franchised units and 9 company-owned units. 2 new units were opened in the latest reporting year.
Is Green Leaf's Beyond Great Salads / Bananas Smoothies & Frozen Yogurt a good franchise to buy?
FranchiseVerdict rates Green Leaf's Beyond Great Salads / Bananas Smoothies & Frozen Yogurt as a B-grade franchise with a risk score of 60 out of 100, based on our analysis of investment costs, revenue data, SBA loan performance, and growth trends. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.