Bottom line
- Total investment $181K – $380K including a $50K franchise fee, 3.0% ongoing royalty.
- Average unit revenue of $589K/year.
- Rated STRONG with a risk score of 52/100. SBA loan default rate of 0.0% across 18 loans (below the industry average).
Item 1 · who you're contracting with
The Franchisor
Yale framework · single-unit ROIC
Returns Analysis
Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.
The model · Yale framework
What would one Fresh Monkee unit return on the cash you put in?
Unlevered ROIC · per unit
35%
In Yale's "attractive" band (30–60%)
Levered LBO scenario · Yale Crease Capital framing
What would 25 Fresh Monkee units return on equity?
Equity IRR · 5-yr
49.9%
7.57× MOIC
Year-1 DSCR
1.88×
EBITDA ÷ debt service
Equity required
$1.3M
on $6.5M purchase
Total debt
$5.2M
SBA $3.2M + senior + seller note
Overview
About
Fresh Monkee franchisees operate juice bar/smoothie locations focused on fresh, healthy beverages and wellness-oriented grab-and-go products. Day-to-day operations involve inventory management of fresh produce, customer service, point-of-sale transactions, staff scheduling, and maintaining brand standards for product quality and store presentation.
Item 7 · what it costs
The Vitals
Item 19
Financial Performance
Item 20 · unit dynamics
The Growth Chart
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 12 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.
Government records
SBA Loan Data
Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.
FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17
Risk & Legal
Extreme early-stage growth, undisclosed profitability, franchisor financial concerns, and aggressive royalty escalation create substantial risk despite protected territory and moderate fees.
Score breakdown · what drove the 52 / 100 rating
- 01MEDNo Item 19 (Average Net Income) disclosed — impossible to validate ROI claims or unit economics
- 02MINORExtreme unit growth (600% YoY) suggests very recent system launch or aggressive recruiting; only 11 units is dangerously small sample size
- 03HIGHGoing Concern status = False, indicating potential financial instability at franchisor level
- 04MINORWide investment range ($181,200–$380,300) suggests inconsistent unit models or unclear cost structure
- 05MINORRoyalty rate increase from 3% to 6% in month 7 creates cash flow pressure precisely when new franchisees need runway
- 06HIGHNo litigation disclosed but small system size limits historical track record for pattern detection
Severity inferred from the FDD text · not a regulatory classification
FDD Items 5, 6, 12, 17 · continued from Risk & Legal
Contract & Territory Detail
Item 11
Training & Operations
Item 20
Franchisee Contacts
Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.
Franchisee contacts
30 numbers
One-time purchase · CSV download · Validation questions included
FDD download
Fresh Monkee · FDD (2025) PDF