FranchiseVerdict
EGG ON A ROLL logo
FV-00833·CAUTIONStandard76

Egg On A Roll

Food & Beverage - Quick ServiceFranchising since 2025Website
Investment
$417K – $571K
75th pct Quick Service
Avg revenue
60th pct Quick Service
Royalty
6.0%
46th pct Quick Service
Units
1
3rd pct Quick Service
SBA default

Bottom line

  • Total investment $417K – $571K including a $60K franchise fee, 6.0% ongoing royalty.
  • No Item 19 financial performance data disclosed — the franchisor chose not to publish revenue figures.
  • Rated CAUTION with a risk score of 75/100.
  • No Item 19 financial performance representation. Without franchisor-disclosed revenue data, you'll need to gather unit economics directly from existing franchisees.

Item 1 · who you're contracting with

The Franchisor

Legal entity
Egg on a Roll Franchising, LLC
Parent company
None
Incorporated in
South Dakota
HQ
140 North Phillips Avenue, Suite 103, Sioux Falls, SD 57104
Auditor
Metwally CPA PLLC
Audited financials

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one EGG ON A ROLL unit return on the cash you put in?

Revenue · per unit, per year
$
Item 19 not disclosed — typing your own estimate
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: qsr
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $417K–$571K
Working capital
$
FDD reports $10K–$30K

Unlevered ROIC · per unit

22%

Below typical band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$113K
EBITDA margin
15.0%
Total invested
$514K
Payback
55 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Overview

About

Egg on a Roll operates a quick-service breakfast/brunch concept focused on egg-based sandwiches and related prepared foods. Franchisees manage daily operations including food preparation, customer service, inventory management, and staffing in a small-format retail location, likely with limited seating or counter service.

CEO
Rory Kelly
Founded
2025
FDD year
2025
States available
1

Item 7 · what it costs

The Vitals

Total investment
$417K – $571K
All-in to open one unit
Liquid capital
$10K – $30K
Cash you must have on hand
Franchise fee
$60K
Royalty
6.0%
Gross Revenues · typical 6–8%
Ad fund
1.0%
typical 3–5%
Total fee load
7.0%
vs 9–13% typical

Item 19

Financial Performance

This franchisor did not disclose financial performance representations in Item 19, or our extractor could not parse them.

Item 20 · unit dynamics

The Growth Chart

Total units
1
Opened
0
Last reporting year
Closed
0
Turnover rate
0.0%
Company-owned
1
Corporate units in the system
% franchised
0%
vs corporate-owned
Multi-unit owners
5.6%
2023
0+1
Franchised units
2024
0
Franchised units
2025
0
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 12 · 1 state reported

The Territory Map

FDD Item 12 reports the state count, but the specific list isn't in our current data. The map will appear once we re-extract from the FDD or enough franchisee contacts are available.

1

states with franchisees (per FDD Item 12)

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

No SBA loan data available for this brand.

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

75
Risk · 0-100
CAUTION75 / 100

This is an extremely early-stage or potentially distressed franchise with minimal operating history, no performance disclosure, and singular unit presence, creating substantial investment risk.

Score breakdown · what drove the 75 / 100 rating

  1. 01MINOROnly 1 existing unit with unknown growth trajectory indicates a pre-revenue or severely underdeveloped franchise system
  2. 02MEDNo disclosed average revenue or net income (Item 19 absence) prevents ROI validation and suggests franchisor may lack performance data
  3. 03HIGHGoing Concern = False indicates potential financial instability or viability concerns at the franchisor level
  4. 04MINORHigh initial investment ($416,900–$570,668) paired with 6% royalty creates significant financial exposure with unproven unit economics
  5. 05MINOR10-year term with single unit suggests this is either a brand-new franchise or a struggling conversion — either way, unproven business model

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Radius
Protected territory
Yes
Initial term
10 years
Renewal term
5 years
Online sales rights
Restricted
Franchisor can compete
Yes
Hire a manager?
Not allowed
Litigation count
0
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
Yes
Jury trial waiver
Yes
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Required
Governing law
South Dakota

Item 11

Training & Operations

Classroom training
31 hrs
On-the-job training
43 hrs

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

No franchisee contacts available for EGG ON A ROLL. This brand's FDD Item 20 did not include a contactable franchisee list.

FDD download

EGG ON A ROLL · FDD (2025) PDF

Single-page checkout · instant download · CSV export of contacts available separately above