FranchiseVerdict
CycleBar logo
FV-00691·MODERATEExcellent95

CycleBar

OtherFranchising since 2023Website
Investment
$411K – $1.1M
82nd pct Other
Avg revenue
$425K
14th pct Other
Royalty
7.0%
33rd pct Other
Units
189
85th pct Other
SBA default
0.0%
vs <3% typical

Bottom line

  • Total investment $411K – $1.1M including a $60K franchise fee, 7.0% ongoing royalty.
  • Average unit revenue of $425K/year (median $407K).
  • Rated MODERATE with a risk score of 63/100. SBA loan default rate of 0.0% across 191 loans (below the industry average).
  • 12 litigation matters disclosed in Item 3 — higher than typical. Review the summary for patterns (franchisor-initiated vs. franchisee-initiated).

Item 1 · who you're contracting with

The Franchisor

Legal entity
CycleBar Franchising SPV, LLC
Parent company
XPOF Assetco, LLC
Incorporated in
Delaware
HQ
17877 Von Karman Ave., Suite 100, Irvine, California 92614
Auditor
Deloitte & Touche LLP
Audited financials
Franchisor revenue
$521K
vs $204.6M prior year

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one CycleBar unit return on the cash you put in?

Revenue · per unit, per year
$
FDD Item 19 reports $425,046
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: generic
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $411K–$1.1M
Working capital
$
FDD reports $25K–$67K

Unlevered ROIC · per unit

7%

Below typical band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$60K
EBITDA margin
14.0%
Total invested
$807K
Payback
163 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Levered LBO scenario · Yale Crease Capital framing

What would 25 CycleBar units return on equity?

Edit assumptions

Equity IRR · 5-yr

49.9%

7.57× MOIC

Year-1 DSCR

1.88×

EBITDA ÷ debt service

Equity required

$595K

on $3.0M purchase

Total debt

$2.4M

SBA $1.5M + senior + seller note

Overview

About

CycleBar franchisees operate indoor cycling studios offering high-energy stationary bike classes in a group fitness setting. Daily operations include managing instructors, scheduling classes, managing memberships and retail sales, maintaining equipment, and creating branded fitness experiences with music-synchronized cycling workouts.

CEO
Mark King
Founded
2023
FDD year
2025
States available
36

Item 7 · what it costs

The Vitals

Total investment
$411K – $1.1M
All-in to open one unit
Liquid capital
$25K – $67K
Cash you must have on hand
Franchise fee
$60K
Royalty
7.0%
Percentage of Gross Sales · typical 6–8%
Ad fund
2.0%
typical 3–5%
Total fee load
9.0%
vs 9–13% typical

Item 19

Financial Performance

Avg gross sales
$425K
Per unit, per year
Median gross sales
$407K
Item 19 type
Qualified Studios quartiles
Sample size
184 units
vs category median 20 · large
Range (low → high)
$29K$1.3M
Cohort dispersion
Transparency
4 / 5
vs category median 3 / 5 · above
Revenue rank14th
vs Other peers
Investment cost rank82th
Lower investment ranks lower (better)
Royalty rate rank33th
Lower royalty = lower percentile (better)
Unit count rank85th
vs Other peers
Risk score rank55th
Lower risk = lower percentile (better)

Item 20 · unit dynamics

The Growth Chart

Total units
189
Opened
10
Last reporting year
Closed
37
Turnover rate
19.6%
Company-owned
0
Corporate units in the system
% franchised
100%
vs corporate-owned
Net growth (yr3)
-12.5%
Net unit change last year
3-yr CAGR
-23.8%
Compounded over last 3 years
2023
189-28
Franchised units
2024
216
Franchised units
2025
248
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 17 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Available · 17 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

Total loans
191
Loan volume
Avg loan
Default rate
0.0%
vs <3% typical · system-wide
5-yr default

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

63
Risk · 0-100
MODERATE63 / 100

CycleBar presents HIGH RISK due to accelerating unit decline, material litigation involving franchisor compliance violations, undisclosed net profitability, and regulatory enforcement actions — typical indicators of a struggling franchise system.

Score breakdown · what drove the 63 / 100 rating

  1. 01MINORDeclining unit count of 12.5% YoY indicates system contraction and potential franchisee dissatisfaction
  2. 02HIGHMultiple pending and completed litigation actions involving franchisor, including pre-sale disclosure violations and securities claims, suggesting compliance issues
  3. 03MEDNo average net income disclosed despite $425k average revenue — lack of transparency on actual profitability
  4. 04MINORHigh initial investment ($410k-$1.1M) with 7% royalty on gross sales creates significant financial risk in contracting system
  5. 05MINORCalifornia Consent Order and administrative penalty indicates regulatory enforcement action by state authorities
  6. 06HIGHGoing Concern status = False suggests potential financial instability at franchisor level
  7. 07MED10-year term commitment in declining market segment (indoor cycling) with limited exit clarity

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Population-based
Protected territory
Yes
Initial term
10 years
Renewal term
10 years
Online sales rights
Restricted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
12
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
Yes
Jury trial waiver
Yes
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Optional
Governing law
California

Item 11

Training & Operations

Classroom training
84 hrs
On-the-job training
19 hrs
POS system
ClubReady
Operating tech stack

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

81 numbers

Locked
(415) 972-••••
One Sansome Street, Ste.
CA
(760) 290-••••
CA
(312) 439-••••
IL

One-time purchase · CSV download · Validation questions included

FDD download

CycleBar · FDD (2025) PDF

Single-page checkout · instant download · CSV export of contacts available separately above