FranchiseVerdict
Cowboy Chicken logo
FV-00647·STRONGExcellent91

Cowboy Chicken

Food & Beverage - Full ServiceFranchising since 1996Website
Investment
$582K – $1.4M
73rd pct Full Service
Avg revenue
$2.0M
42nd pct Full Service
Royalty
5.0%
15th pct Full Service
Units
18
53rd pct Full Service
SBA default
0.0%
vs <3% typical

Bottom line

  • Total investment $582K – $1.4M including a $35K franchise fee, 5.0% ongoing royalty.
  • Average unit revenue of $2.0M/year (median $1.8M).
  • Rated STRONG with a risk score of 52/100. SBA loan default rate of 0.0% across 5 loans (below the industry average).

Item 1 · who you're contracting with

The Franchisor

Legal entity
COWBOY CHICKEN FRANCHISING, LP
Parent company
Cowboy Chicken Holdings LLC
Incorporated in
Texas
HQ
5995 Summerside Drive, #797603, Dallas, Texas 75379
Auditor
HM&M (Huselton, Morgan and Maultsby)
Audited financials
Franchisor revenue
$1.6M
vs $2.0M prior year

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one Cowboy Chicken unit return on the cash you put in?

Revenue · per unit, per year
$
FDD Item 19 reports $2,012,272
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: generic
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $582K–$1.4M
Working capital
$
FDD reports $40K–$60K

Unlevered ROIC · per unit

31%

In Yale's "attractive" band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$322K
EBITDA margin
16.0%
Total invested
$1.1M
Payback
39 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Levered LBO scenario · Yale Crease Capital framing

What would 25 Cowboy Chicken units return on equity?

Edit assumptions

Equity IRR · 5-yr

30.9%

3.84× MOIC

Year-1 DSCR

2.61×

EBITDA ÷ debt service

Equity required

$7.7M

on $18.1M purchase

Total debt

$10.4M

SBA $5.0M + senior + seller note

SBA 7(a) request ($9.1M) exceeds the $5M program cap. Excess capped automatically; backfill via conventional or equity.

Overview

About

Franchisees operate fast-casual chicken restaurants serving flame-grilled or fried chicken sandwiches and sides with Southwestern branding. Day-to-day operations include food preparation, inventory management, staffing, and customer service in a QSR format with dine-in, carry-out, and likely delivery options.

CEO
D. Sean Kennedy
Founded
2007
FDD year
2024
States available
5

Item 7 · what it costs

The Vitals

Total investment
$582K – $1.4M
All-in to open one unit
Liquid capital
$40K – $60K
Cash you must have on hand
Franchise fee
$35K
Royalty
5.0%
Gross Sales · typical 6–8%
Ad fund
2.0%
typical 3–5%
Total fee load
7.0%
vs 9–13% typical

Item 19

Financial Performance

Avg gross sales
$2.0M
Per unit, per year
Median gross sales
$1.8M
Item 19 type
Gross Sales
Sample size
17 units
vs category median 15
Range (low → high)
$1.2M$4.3M
Cohort dispersion
Transparency
4 / 5
vs category median 4 / 5 · typical
Revenue rank42th
vs Food & Beverage - Full Service peers
Investment cost rank73th
Lower investment ranks lower (better)
Royalty rate rank15th
Lower royalty = lower percentile (better)
Unit count rank53th
vs Food & Beverage - Full Service peers
Risk score rank18th
Lower risk = lower percentile (better)

Item 20 · unit dynamics

The Growth Chart

Total units
18
Opened
1
Last reporting year
Closed
0
Turnover rate
0.0%
Company-owned
7
Corporate units in the system
% franchised
61%
vs corporate-owned
Multi-unit owners
6.7%
Net growth (yr3)
+10.0%
Net unit change last year
3-yr CAGR
+10.0%
Compounded over last 3 years
2022
11+1
Franchised units
2023
10
Franchised units
2024
10
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 4 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Registered · 4 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

Total loans
5
Loan volume
Avg loan
Default rate
0.0%
vs <3% typical · system-wide
5-yr default

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

52
Risk · 0-100
STRONG52 / 100

Cowboy Chicken presents meaningful caution due to lack of profitability disclosure, small unit count, and franchisor financial concerns, despite reasonable unit growth and protected territory.

Score breakdown · what drove the 52 / 100 rating

  1. 01MEDNet income not disclosed in FDD — unable to validate profitability claims or ROI timeline
  2. 02MEDOnly 18 units systemwide with modest 10% YoY growth suggests limited scale and market validation
  3. 03MEDHigh investment range ($581K–$1.4M) against undisclosed net income creates opaque risk-reward profile
  4. 04HIGHGoing Concern status is False — indicates potential financial or operational stress at franchisor level
  5. 05MINORAverage revenue of $2.01M is solid but insufficient to offset concerns without corresponding margin data

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Radius
Protected territory
Yes
Initial term
10 years
Renewal term
10 years
Online sales rights
Restricted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
0
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
Yes
Jury trial waiver
Yes
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Optional
Governing law
Texas

Item 11

Training & Operations

Classroom training
4 hrs
On-the-job training
311 hrs
POS system
NCR’s Radiant Systems Aloha QS Touchscreen System
Operating tech stack

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

10 numbers

Locked
(214) 989-••••
Cowboy Chicken Franchising,
TX
(903) 892-••••
TX
(903) 780-••••
OK

One-time purchase · CSV download · Validation questions included

FDD download

Cowboy Chicken · FDD (2024) PDF

Single-page checkout · instant download · CSV export of contacts available separately above