FranchiseVerdict
Cleavers Philadelphia logo
FV-00564·MODERATEExcellent86

Cleavers Philadelphia

Food & Beverage - Full ServiceFranchising since 2024Website
Investment
$428K – $770K
57th pct Full Service
Avg revenue
$4.8M
56th pct Full Service
Royalty
5.0%
15th pct Full Service
Units
1
3rd pct Full Service
SBA default

Bottom line

  • Total investment $428K – $770K including a $40K franchise fee, 5.0% ongoing royalty.
  • Average unit revenue of $4.8M/year.
  • Rated MODERATE with a risk score of 67/100.
  • Emerging franchise — only 2 years of franchising with 1 units. Early-stage systems carry higher risk but may offer better territory availability.

Item 1 · who you're contracting with

The Franchisor

Legal entity
Cleavers Franchise LLC
Incorporated in
Pennsylvania
HQ
105 Springhouse Lane, Newtown Square, Pennsylvania 19073
Auditor
Muhammad Zubairy, CPA PC
Audited financials
Franchisor revenue
$0
Most recent fiscal year

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one Cleavers Philadelphia unit return on the cash you put in?

Revenue · per unit, per year
$
FDD Item 19 reports $4,848,079
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: generic
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $428K–$770K
Working capital
$
FDD reports $20K–$40K

Unlevered ROIC · per unit

131%

Above typical band (30–60%)

0%30–60% Yale band80%
ROIC above 100% usually means the revenue figure is a system-wide aggregate or top-cohort number rather than a single-unit average. Verify the "Revenue · per unit" field against the brand's FDD Item 19 detail tables before relying on this output.

Store EBITDA · annual
$824K
EBITDA margin
17.0%
Total invested
$629K
Payback
9 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Levered LBO scenario · Yale Crease Capital framing

What would 25 Cleavers Philadelphia units return on equity?

Edit assumptions

Equity IRR · 5-yr

23.5%

2.87× MOIC

Year-1 DSCR

3.73×

EBITDA ÷ debt service

Equity required

$28.9M

on $48.5M purchase

Total debt

$19.5M

SBA $5.0M + senior + seller note

SBA 7(a) request ($24.2M) exceeds the $5M program cap. Excess capped automatically; backfill via conventional or equity.

Overview

About

Cleavers Philadelphia franchisees operate a butcher shop or specialty meat retail business, managing inventory procurement, meat cutting/preparation, customer service, and point-of-sale operations. Daily operations include managing fresh product quality, handling supplier relationships, staffing meat counter personnel, and driving local customer acquisition through a protected territory.

CEO
Dimitri Poulimenos
Founded
2023
FDD year
2025
States available
1

Item 7 · what it costs

The Vitals

Total investment
$428K – $770K
All-in to open one unit
Liquid capital
$20K – $40K
Cash you must have on hand
Franchise fee
$40K
Royalty
5.0%
Percentage of Gross Revenue · typical 6–8%
Ad fund
1.0%
typical 3–5%
Total fee load
6.0%
vs 9–13% typical

Item 19

Financial Performance

Avg gross sales
$4.8M
Per unit, per year
Median gross sales
Item 19 type
Historical
Sample size
1 units
vs category median 15 · small
Transparency
6 / 5
vs category median 4 / 5 · above
Revenue rank56th
vs Food & Beverage - Full Service peers
Investment cost rank57th
Lower investment ranks lower (better)
Royalty rate rank15th
Lower royalty = lower percentile (better)
Unit count rank3th
vs Food & Beverage - Full Service peers
Risk score rank76th
Lower risk = lower percentile (better)

Item 20 · unit dynamics

The Growth Chart

Total units
1
Opened
0
Last reporting year
Closed
0
Turnover rate
0.0%
Company-owned
1
Corporate units in the system
% franchised
0%
vs corporate-owned
2023
0±0
Franchised units
2024
0
Franchised units
2025
0
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 16 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Registered · 16 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

No SBA loan data available for this brand.

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

67
Risk · 0-100
MODERATE67 / 100

Single-unit franchise system with going concern issues, undisclosed profitability, and unverifiable revenue claims presents extreme execution risk.

Score breakdown · what drove the 67 / 100 rating

  1. 01HIGHGoing Concern status indicates franchisor financial distress or viability uncertainty
  2. 02MINOROnly 1 unit operating makes system validation impossible; no comparable performance data or franchisee network
  3. 03MEDNet Income not disclosed prevents ROI calculation; with $427K–$769K investment and 5% royalties, profitability timeline is unclear
  4. 04MINORAverage Revenue of $4.8M appears inflated or unverified (likely franchisor data, not franchisee average); single unit cannot substantiate this claim
  5. 05MINORFranchise Fee ($40K) is reasonable, but total investment range suggests high overhead with unproven unit economics
  6. 06MINOR10-year term locks franchisee into relationship with a franchisor showing financial instability signals

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Zip Codes
Protected territory
Yes
Initial term
10 years
Renewal term
5 years
Online sales rights
Restricted
Franchisor can compete
No
Hire a manager?
Allowed
Litigation count
0
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
Yes
Jury trial waiver
Yes
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Optional
Governing law
Pennsylvania

Item 11

Training & Operations

Classroom training
23 hrs
On-the-job training
67 hrs
POS system
MicroWorks
Operating tech stack

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

17 numbers

Locked
(213) 576-••••
CA
(608) 266-••••
WI
(808) 586-••••
HI

One-time purchase · CSV download · Validation questions included

FDD download

Cleavers Philadelphia · FDD (2025) PDF

Single-page checkout · instant download · CSV export of contacts available separately above