FranchiseVerdict
Brooker’s Founding Flavors Ice Cream logo
FV-00396·MODERATEExcellent95

Brooker’s Founding Flavors Ice Cream

Food & Beverage - Ice Cream & DessertsFranchising since 2024Website
Investment
$311K – $699K
75th pct Ice Cream & D…
Avg revenue
$667K
32nd pct Ice Cream & D…
Royalty
6.0%
27th pct Ice Cream & D…
Units
4
19th pct Ice Cream & D…
SBA default
0.0%
vs <3% typical

Bottom line

  • Total investment $311K – $699K including a $45K franchise fee, 6.0% ongoing royalty.
  • Average unit revenue of $667K/year (median $649K). Estimated payback in 3.0 years.
  • Rated MODERATE with a risk score of 65/100. SBA loan default rate of 0.0% across 6 loans (below the industry average).
  • Emerging franchise — only 2 years of franchising with 4 units. Early-stage systems carry higher risk but may offer better territory availability.

Item 1 · who you're contracting with

The Franchisor

Legal entity
BROOKER’S FRANCHISING, LLC
Parent company
Brooker’s Holdings, LLC
Incorporated in
Delaware
HQ
3999 W. Centennial Street, Cedar Hills, Utah, 84062
Auditor
Zaheer Sattaur
Audited financials
Franchisor revenue
$0
Most recent fiscal year

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one Brooker’s Founding Flavors Ice Cream unit return on the cash you put in?

Revenue · per unit, per year
$
FDD Item 19 reports $666,945
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: restaurant
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $311K–$699K
Working capital
$
FDD reports $5K–$27K

Unlevered ROIC · per unit

13%

Below typical band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$67K
EBITDA margin
10.0%
Total invested
$520K
Payback
94 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Levered LBO scenario · Yale Crease Capital framing

What would 25 Brooker’s Founding Flavors Ice Cream units return on equity?

Edit assumptions

Equity IRR · 5-yr

49.9%

7.57× MOIC

Year-1 DSCR

1.88×

EBITDA ÷ debt service

Equity required

$400K

on $2.0M purchase

Total debt

$1.6M

SBA $1.0M + senior + seller note

Overview

About

Franchisees operate artisanal ice cream shops serving premium, specialty ice cream flavors inspired by classic American recipes. Day-to-day operations include production/sourcing of ice cream, customer-facing retail sales, staff management, inventory control, and local marketing to drive foot traffic in their protected territory.

CEO
Brian Brooker
Founded
2018
FDD year
2025
States available
1

Item 7 · what it costs

The Vitals

Total investment
$311K – $699K
All-in to open one unit
Liquid capital
$5K – $27K
Cash you must have on hand
Franchise fee
$45K
Royalty
6.0%
typical 6–8%
Ad fund
2.0%
typical 3–5%
Total fee load
8.0%
vs 9–13% typical
Payback period
3.0 yrs
From v3 / Item 19

Item 19

Financial Performance

Avg gross sales
$667K
Per unit, per year
Median gross sales
$649K
Item 19 type
Historical
Sample size
3 units
vs category median 18 · small
Range (low → high)
$627K$725K
Cohort dispersion
Transparency
10 / 5
vs category median 4 / 5 · above
Revenue rank32th
vs Food & Beverage - Ice Cream & Desserts peers
Investment cost rank75th
Lower investment ranks lower (better)
Royalty rate rank27th
Lower royalty = lower percentile (better)
Unit count rank19th
vs Food & Beverage - Ice Cream & Desserts peers
Risk score rank71th
Lower risk = lower percentile (better)

Item 20 · unit dynamics

The Growth Chart

Total units
4
Opened
0
Last reporting year
Closed
0
Turnover rate
0.0%
Company-owned
4
Corporate units in the system
% franchised
0%
vs corporate-owned
2023
0±0
Franchised units
2024
0
Franchised units
2025
0
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 17 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Registered · 17 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

Total loans
6
Loan volume
Avg loan
Default rate
0.0%
vs <3% typical · system-wide
5-yr default

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

65
Risk · 0-100
MODERATE65 / 100

Brooker's is a pre-revenue-stage micro-franchise (4 units) with undisclosed growth, financial uncertainty flagged by going concern status, and unverified performance claims—presenting substantial execution and franchisor viability risk.

Score breakdown · what drove the 65 / 100 rating

  1. 01MEDOnly 4 units systemwide with unknown/stagnant growth trajectory signals extremely limited brand scale and unproven expansion model
  2. 02HIGHGoing Concern = False indicates franchisor may lack financial stability or has disclosed material uncertainty about continued operations
  3. 03MINORNo Item 19 (Financial Performance Representations) means $666,945 avg revenue and $165,430 net income are unverified claims without substantiation
  4. 04MINORHigh investment range ($310k-$699k) paired with micro-unit count suggests unit economics may not justify capital outlay or franchisor is not scaling efficiently
  5. 05MINOR6% royalty on modest average revenue ($40k annual royalty) may indicate franchisor relies on upfront fees rather than unit success

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Population/Radius
Protected territory
Yes
Initial term
10 years
Renewal term
10 years
Online sales rights
Restricted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
0
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
Yes
Jury trial waiver
Yes
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Optional
Governing law
Utah

Item 11

Training & Operations

Classroom training
24 hrs
On-the-job training
56 hrs
POS system
Toast
Operating tech stack

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

17 numbers

Locked
(808) 586-••••
HI
(317) 232-••••
IN
(410) 576-••••
MD

One-time purchase · CSV download · Validation questions included

FDD download

Brooker’s Founding Flavors Ice Cream · FDD (2025) PDF

Single-page checkout · instant download · CSV export of contacts available separately above