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FranchiseVerdict

Auto Select Franchise Cost, Revenue & Review 2026

AutomotiveWIFranchising since 2005
FWeakest tierWeakest tier23/100Editorial grade from public filings; not investment advice.
Investment
$110K – $160K
Disclosed sales
not extracted
SBA charge-off
Not SBA-matched

Investment, fees, disclosed sales, units, SBA record and risk, as one PDF. Free; no spam; one click to unsubscribe.

FV-00206Data QualityLimited52%Limited DataPre-openingFDD 2009 · 17yr old
Manager-run OKNo: No territory protection

Data from FDD filing

Analysis by FranchiseVerdict Research · Methodology

This data is from a 2009 FDD. Current terms may differ. Always verify with the franchisor's latest disclosure document.

Auto Select is an automotive franchise providing auto repair, diagnostics, and maintenance. Franchisees run the service centers, managing technicians, service, and customer flow.

FranchiseVerdict summary · 2026

A Auto Select franchise requires a total initial investment of $110K – $160K, including a $3K franchise fee and an ongoing 5.0% royalty[2]. The 2009 FDD on file does not yield a unit-revenue figure we can publish. FranchiseVerdict grade: F (Weakest tier), an editorial assessment, not investment advice. Run a live ROI scan →

Sources, dates and evidence

FDD issued: 2009 filing · Data extracted: · Last cited check: · Staleness risk: high - figures are from a filing two or more years old

Evidence: partial✓ Investment (Item 7)✗ Item 19 status✓ Units and owners (Item 20)✗ SBA loan coverage✓ Litigation (Item 3)✓ Financial statements (Item 21)✓ Franchisor identityhow this is scored2 of 4 headline figures on this page cite a page of the filing; the rest are marked “Not cited” beside the figure.

Overview

Investment
$110K – $160K
16th pct Automotive
Avg gross sales
N/A
Projection0 outlets
Royalty
5.0%
10th pct Automotive
Units
N/A
SBA charge-off
N/A

Quick verdict · Automotive · color = vs category peers

Total Investment
$110K – $160K
Median $368K
below median ↓, better than category
Franchise Fee
$3K – $3K
Median $35K
below median ↓, better than category
Liquid Capital Req'd
$5K – $10K
Median $40K
below median ↓, better than category
Avg Revenue
Not extracted
Not extracted yet
Royalty Rate
5.0%
Median 6.0%
below median ↓, better than category
Ongoing Fees
7.0% of rev
Median 8.0%
below median ↓, better than category
SBA Charge-Off Rate
Not SBA-matched
Not matched to SBA 7(a) loans
System Size
Not extracted
Median 92 units
Territory
None
The franchisor can open or license outlets nearby
Owner-Operator
Optional
Can hire a manager
Litigation
1 case
Some history

Green = favorable by >10% vs Automotive median · No shading = within ±10% · Red = unfavorable by >10% · Source: FDD filings + SBA 7(a)

Data from public FDD filings and SBA records. Not financial advice. Methodology

Bottom line

  • COSTTotal investment $110K – $160K including a $3K franchise fee, 5.0% ongoing royalty.
  • RETURNSNo Item 19 revenue figure is on file for this brand. We have not established what its FDD discloses.
  • RISKVerdict F (Weakest tier), verdict score 23/100 (higher is better).
  • TERMSNo protected territory and the franchisor reserves the right to compete in your area. Clarify territorial boundaries before signing.

Item 1 · who you're contracting with

The Franchisor

Corporate structure & franchisor financials
Legal entity
Auto Select, Inc.
CEO title
Owner and President
Michael J. Molitor, Sr.
Incorporated in
WI
HQ
614 Lances Circle, Hatley, WI 54440

Overview

About

CEO
Michael J. Molitor, Sr.
Headquarters
WI
Founded
2000
FDD year
2009

Can you afford it, and what does the money buy?

Entry cost runs 63% below the typical automotive franchise.

Total investment (Item 7)$110K – $160KCited, not corroborated — printed on page 4 of the 2009 FDD. Nothing else in our record independently restates or re-derives it.
Franchise fee$2,500Verified — printed on page 8 of the 2009 FDD (Item 5), and another item of the same filing prints the same figure on a labelled row, which is an independent restatement.
Royalty5.0%Not cited — published from our reading of the franchisor's disclosure document; the page it is printed on has not been located.
Ad fund2.0%Not cited — published from our reading of the franchisor's disclosure document; the page it is printed on has not been located.
Working capital$5K – $10K

Source: FDD 2009 · Items 5–7

Item 7 total vs its own lines

The filing prints no Item 7 TOTAL row that equals this range; the headline is the cover's stated total. Its own line items add to $116,900 to $176,200. The total is shown as the franchisor printed it; the lines are listed as printed. 2009-era UFOC-style 'Franchise Offering Circular' (36 pp.). The only Item 7 chart (pp.11-12) lists ten expenditure lines and prints NO TOTAL row, so no table TOTAL can equal the headline.

Full Item 7 breakdown10 line items

Initial investment breakdown

Item 7 initial investment line items
Line itemLowHigh
Initial Franchise Fee$3K$3K
Travel and Living Expenses During Training$2K$2K
Real Estate Rent + Security Deposit or Purchase$3K$5K
Opening Inventory$20K$30K
Equipment, Signs, Small Tools and Freight$80K$120K
Computer System$2K$3K
Administrative Supplies$1K$1K
Insurance$900$1K
Pre-paid Expenses$1K$2K
Working Capital$5K$10K
Total initial investment$117K$176K

Line items extracted from FDD Item 7. Ranges reflect the franchisor's stated low and high per line. Total is the sum of line-item lows / highs — actual costs may fall outside this range depending on market and build-out scope.

Item 7 · what it costs to open + operate

The Vitals

Total investment
$110K – $160K
Top 40% of category vs category
Liquid capital req'd
$5K – $10K
Top 40% of category vs category
Franchise fee
$3K – $3K
Top 40% of category vs category
Royalty
5.0%
Set by a formula · typical 6–8%
Ad fund
2.0%
typical 3–5%
Total fee load
7.0%
vs 9–13% typical

Ongoing fees · Item 6

Auto Select: Item 6 recurring fees
FeeAmount
Royalty5.0% of gross sales
Marketing / ad fund2.0%
Transfer fee$2K
Inventory (initial)$20K – $30K
Total fee load7.0% of rev

What do units actually make?

Avg gross salesNot extracted
Median gross salesNot extracted
Item 19 typeEarnings History
Sample sizeNot extracted

Source: FDD 2009 · Item 19

ROI & LBO modelsSingle-unit · 25-unit portfolio · editable
Blue values = direct from FDD (Item 7 investment, Item 19 revenue, Item 6 fees)Not set = no filing supplies it and we will not substitute one. Enter your own

No Item 19 revenue figure for Auto Select is on file. The return models need a revenue figure to start from, and the operating costs that turn gross sales into a profit are in no FDD. Enter your own and the calculator runs on your assumptions — nothing here is modelled until you do.

Returns model · single-unit ROIC

What would one Auto Select unit return on the cash you put in?

From FDDNot set — you supply itYou overrode an FDD value
Revenue · per unit, per yearnot set
Item 19 not disclosed. Enter your own revenue assumption
Franchisor take · royalty + ad fundFDD
typ 6–8%
typ 3–5%
Operating costs · not in any FDDnot set

Illustrative category typicals — not sourced to any filing, survey or sample. Replace them with figures from franchisee validation calls before you rely on the output.

Total invested capital · what you put in to openFDD
FDD Item 7: $110K–$160K (midpoint used)
FDD reports $5K–$10K

Unlevered ROIC · per unit

Your modelled return on total invested capital, before any debt financing.

—

An FDD discloses gross sales, not profit. We hold no sourced figure for annual revenue, COGS, labour, rent / occupancy and other operating costs, and will not substitute an assumed one. Enter your own and the model runs on your assumptions.


Store EBITDA · annual
—
EBITDA margin
—
Total invested
$143K
Payback
—
Single-unit only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even point.

These models are for research and scenario planning only. Not investment advice. Actual results depend on your specific location, management, and market conditions. Consult a franchise attorney and accountant before signing any franchise agreement.

Item 19 · Source: 2009 FDD

Financial Performance

We have not established what this franchisor's Item 19 says. The FDD on file either has no locatable Item 19 or could not be read, so no figure is published here.

Showing the headline figures — all 80 extracted fields are in the Full FDD Report · $19 →

Operator outlook

What the numbers say

Data-driven interpretation of this brand's financial disclosures, fee structure, and system trajectory.

Fee burden

Total ongoing fee load of 7.0% (near the Automotive median).

Disclosure

Transparency score 0/10 — minimal disclosure beyond the required average. Hard to judge the distribution of outcomes across units.

Source: FDD Item 19 financial performance representations and publicly filed FDD data. Past performance is not indicative of future results. Verify all figures with the franchisor and current franchisees before making any investment decision.

vs Automotive medians

How Auto Select Compares

Metric
Auto Select
Category median
vs median
Investment
$135K
$368Kmiddle half $178K–$858K · n=95
Below median, better than category
Revenue
N/A
$1.0Mmiddle half $695K–$1.8M · n=38
N/A
Unit Count
N/A
92middle half 23–293 · n=94
N/A

Category median of published Automotive brands that report the figure; the middle half spans the 25th to 75th percentile and n counts the brands behind it. Medians are used because a few very large systems pull an average far from the typical brand. Revenue is disclosed gross sales, not profit.

Unit growth

Item 20 · unit dynamics

The Growth Chart

Total units
N/A
Opened
N/A
Last reporting year
Closed
N/A

No multi-year history disclosed and no opening/closing activity in the last reporting year.

Where the owners are · Item 20 owner list

23 current owners across 1 state.

  • WI 23

Counts only, from the list the franchisor prints in Item 20. Names and phone numbers are for your own due diligence and are not shown here.

SBA loan performance

Government records

SBA Loan Data

Aggregated from SBA 7(a) and 504 loan disclosures, public data unique to FranchiseVerdict.

No SBA loan data available for this brand.

What could kill this investment?

SBA charge-offNot SBA-matched
Verdict score23/100 (higher is better)
Litigation1 cases
Auditor going-concern doubtNo (favorable vs category)

Source: SBA 7(a) FOIA · FDD Items 3, 21

Risk analysis

FranchiseVerdict rating + FDD Items 3, 4, 8, 16, 21

Risk & Legal

FWeakest tier23Verdict score 23/100
Very low confidence±25 pts
048

Litigation (Item 3)

Subject: the franchisor is a named party (defendant).

XP Investments, LLC, Alphonse Marciulionis, Jr. and Maria Marciulionis v. Auto Select, Inc. and Michael J. Molitor, Sr.; Marathon County Case No. 19 CV 417

Bankruptcy (Item 4)

None disclosed

Audited financials (Item 21)

No audited financials on file

Supplier relationship · Items 8 & 16

  • Franchisor sells you products: Yes
  • Kickbacks from required suppliers: No
  • Must buy proprietary products: Yes
  • Restricted to system-approved products: Yes
  • Can negotiate own supplier terms: No

Score breakdown · what drove the 23 / 100 verdict

  1. 01HIGHActive litigation involving franchisor (Michael J. Molitor, Sr.) and parent entity raises governance and legal risk concerns
  2. 02MEDNo average revenue or net income disclosed — inability to assess unit-level profitability or ROI on $110k-$160k investment
  3. 03MINORUnknown unit count and growth trajectory — suggests shrinking or stagnant system with poor transparency
  4. 04MINORNo protected territory — franchisees face direct competition from other franchisees and corporate encroachment
  5. 05MINORRoyalty structure (greater of $700/month or 5%) creates high fixed costs on low-margin service business
  6. 06MINORMinimal franchise fee ($2,500) relative to total investment may indicate franchisor capital constraints or desperation
  7. 07MED10-year term is long-duration commitment with no disclosed break-even timeline or exit strategy

Severity inferred from the FDD text · not a regulatory classification

Showing the headline figures — all 80 extracted fields are in the Full FDD Report · $19 →

Full litigation history from the FDD (Items 3 and 4) →

What are you signing up for?

Ongoing fees run about 7.0% of sales (royalty + ad fund), before rent and labor.

Initial term10 yrs
Renewal termNot extracted
TerritoryNone (caution)
Initial trainingNot extracted

Source: FDD 2009 · Items 11, 12, 17

FDD Items 12, 15, 17 · continued from Risk & Legal

Contract & Territory Detail

Initial term10 years
Territory typeNo territory protection
Protected territoryNo
Exclusive territoryℹNo
Franchisor can competeYes
Hire a manager?Allowed
Owner-operatorOptional
Non-compete (years)ℹ1 year
Non-compete (miles)ℹ5 mi
Right of first refusalℹYes
Transfer requires consentYes
Termination notice90 days
Mandatory arbitrationYes
Arbitration locationWisconsin
Jury trial waiverNo
Governing lawWI
Litigation count1
View Item 3 litigation summary

XP Investments, LLC, Alphonse Marciulionis, Jr. and Maria Marciulionis v. Auto Select, Inc. and Michael J. Molitor, Sr.; Marathon County Case No. 19 CV 417

Items 10, 11

Training & Operations

Ongoing training
Required
Time to open
9 mo
From signing to launch
Site selection
Franchisee selects, franchisor must approve
Franchisor financing
Not offered
Item 10

Items 5 & 11

Franchisor Support

✓Site selection assistance
✗Grand opening support
✗Lease negotiation help

Item 20 · call current owners

Franchisee Contacts

23 owners to call

Name · phone · city · state. Extracted from FDD Item 20

Unlock 23 contacts · $49
Free preview
(715) 524-••••WI
Unlock all 23 contacts
(715) 344-••••WI
(920) 494-••••WI
(715) 524-••••WI
(920) 364-••••WI

Frequently asked questions

Frequently Asked Questions

How much does it cost to open a Auto Select franchise?

The total investment to open a Auto Select franchise ranges from $110K – $160K, with an initial franchise fee of $3K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).

What do Auto Select franchise owners earn?

No average owner earnings figure for Auto Select is on file. Item 19 — where a franchisor may disclose what its outlets earn — is voluntary under the FTC Franchise Rule, and we have not established what this brand's FDD says. Item 20 of the FDD lists current and former franchisees; asking them directly is the standard way to fill this gap.

Who owns Auto Select?

Auto Select is franchised by Auto Select, Inc.. Source: FDD Item 1, 2009 filing.

What is Item 19 in the Auto Select FDD?

The FDD section where a franchisor may disclose financial performance of its outlets. Disclosure is optional and formats vary; figures are typically gross sales, which is revenue before expenses, not profit. FranchiseVerdict extracts these figures directly from the Auto Select FDD and qualifies whose outlets they describe.

What is Auto Select's franchise failure rate?

SBA 7(a) loan charge-off data is not available for Auto Select (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.

Is Auto Select a good franchise to buy?

FranchiseVerdict rates Auto Select as a F-grade franchise with a verdict score of 23 out of 100 (higher is better). The grade is a deterministic score built from six weighted dimensions — financial health, unit economics, unit growth, scale, legal, and transparency — then calibrated against SBA loan charge-off rates and FDD age. Transparency is one of the six, so a filing that discloses less scores lower on that dimension than one that discloses more. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.

Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.

For franchisors

Are you the franchisor?

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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.