Wings Mobile DetailingFranchise Cost, Revenue & Review 2026
Data from FDD filing
FranchiseVerdict summary · 2026
A Wings Mobile Detailing franchise requires a total initial investment of $44K – $61K, including a $20K franchise fee and an ongoing 9.0% royalty[2]. Per the 2026 FDD, average unit revenue was $205K[2]. Verdict grade: A. Run a live ROI scan →
Data last verified June 18, 2026 · figures per the 2026 FDD issuance
Overview
- Investment
- $44K – $61K
- 3rd pct Automotive
- Avg gross sales
- $205K
- 1st pct Automotive
- Royalty
- 9.0%
- 29th pct Automotive
- Units
- 5
- 4th pct Automotive
- SBA default
- N/A
Quick verdict · Automotive · color = vs category peers
Green = >15% above Automotive avg · No shading = within ±15% · Red = >15% below avg · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Each dollar invested generates 3.9x in gross revenue, well above the typical 1.5-2.5x range.
Started franchising in 2023. Newer systems carry more uncertainty but may offer better territories.
Franchised units fell from 4 to 3 over 3 years. Investigate why operators are leaving.
Bottom line
- Total investment $44K – $61K including a $20K franchise fee, 9.0% ongoing royalty.
- Average unit revenue of $205K/year (median $72K).
- Verdict A (Top Quintile) with a risk score of 48/100.
- Emerging franchise: only 3 years of franchising with 5 units. Early-stage systems carry higher risk but may offer better territory availability.
Item 1 · who you're contracting with
The Franchisor
- Legal entity
- Wings Mobile Detailing Franchise, LLC
- CEO title
- CEO
- Andre Mezalira
- Incorporated in
- VA
- HQ
- 919 E. Main St., Suite 1000, Richmond, VA 23219
- Auditor
- Drenchko Stephanie, CPA
- Audited financials
- Franchisor revenue
- $544K
- vs $384K prior year
Overview
About
Franchisees operate mobile car detailing services, traveling to customer locations to perform exterior washing, waxing, interior cleaning, and protective treatments. Operations are entirely service-based and mobile, requiring a vehicle, equipment, and direct customer acquisition/scheduling management. Revenue depends on per-job pricing, service volume, and customer retention in a protected territory.
- CEO
- Andre Mezalira
- Headquarters
- VA
- Founded
- 2022
- FDD year
- 2026
- States available
- 3
FDD Item 7 · 2026 filing
Initial investment breakdown
| Cost component | Low | High |
|---|---|---|
| Initial franchise fee | $20K | $20K |
| Working capital (3–6 mo) | $12K | $17K |
| Equipment, build-out, other | $13K | $24K |
| Total initial investment | $44K | $61K |
Source: Wings Mobile Detailing 2026 FDD, Items 5 and 7[2]. “Equipment, build-out, other” is computed as total minus disclosed line items above.
Single-unit · estimated
Returns at a glance
Indicative numbers using FDD Item 7 / Item 19 inputs and category-benchmarked cost ratios. Full single-unit, 25-unit portfolio, and LBO models (with every input editable to stress-test your own scenario) live on the financials page.
Store EBITDA · annual
$29K
14.0% margin
Unlevered ROIC
43%
EBITDA / total invested capital
Payback
28 mo
cash-on-cash, unlevered
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $44K – $61K
- Better than avg vs category
- Liquid capital req'd
- $12K – $17K
- Better than avg vs category
- Franchise fee
- $20K – $20K
- Better than avg vs category
- Royalty
- 9.0%
- percentage_of_gross · typical 6–8%
- Ad fund
- 2.0%
- typical 3–5%
- Total fee load
- 11.0%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 9.0% of gross sales |
| Marketing / ad fund | 2.0% of gross sales |
| Training fee | $300 |
| Transfer fee | $8K |
| Renewal fee | $5K |
| Total fee load | 11.0% of rev |
Financial Performance
- Avg gross sales
- $205K
- Per unit, per year
- Median gross sales
- $72K
- Item 19 type
- gross_sales
- Sample size
- 3 units
- vs category median 70 · small
- Range (low → high)
- $59K→$482K
- Cohort dispersion (min → max)
- Transparency
- 4 / 5
- vs category median 4 / 5 · typical
Compared against 221 Automotive brands
vs Automotive averages
How Wings Mobile Detailing Compares
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 5
- Opened
- 1
- Last reporting year
- Closed
- 0
- Terminated
- 0
- Franchisor ended the franchise (per Item 20)
- Non-renewed
- 0
- Term expired, not renewed (per Item 20)
- Turnover rate
- 0.0%
- Company-owned
- 1
- Corporate units in the system
- % franchised
- 80%
- vs corporate-owned
- Net growth (yr3)
- +33.3%
- Net unit change last year
- 3-yr CAGR
- +33.3%
- Compounded over last 3 years
3-year detail · Item 20
- Transfers (3yr)
- 0
- Projected new
- 2
- Franchisor's next-year forecast
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 19 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator. Not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee contact records (FDD Item 20). Shows states with at least one current operator on file. Full state registration data (Item 12) will appear on a future FDD refresh.
Fast growth in a small system. Newer franchisors expanding quickly may not yet have the support infrastructure of larger systems.
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA 7(a) and 504 loan disclosures, public data unique to FranchiseVerdict.
No SBA loan data available for this brand.
Risk analysis
FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17
Risk & Legal
Pre-revenue-disclosure, ultra-early-stage mobile detailing franchise with financial opacity, minimal operating history, and unclear franchisor viability presents elevated risk unsuitable for capital-constrained investors.
Litigation (Item 3)
No litigation required to be disclosed
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
Yes · Drenchko Stephanie, CPA
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
Supplier relationship · Items 8 & 16
- Franchisor sells you products: Yes
- Kickbacks from required suppliers: Yes
- Must buy proprietary products: Yes
- Restricted to system-approved products: Yes
- Can negotiate own supplier terms: No
Score breakdown · what drove the 48 / 100 rating
- 01MINORNo net income disclosure (Item 19) prevents ROI validation and profitability assessment
- 02MINOROnly 5 units operating with 33.3% YoY growth is extremely early-stage; insufficient operational maturity and system stability
- 03MEDHigh royalty rate (9%) combined with undisclosed net income raises concerns about franchisee profitability and sustainability
- 04HIGHGoing Concern status is FALSE — ambiguous language suggesting potential financial instability in franchisor operations
- 05MINORAverage revenue of $204,659 may be inflated by outliers; median performance unknown and critical for realistic expectations
Severity inferred from the FDD text · not a regulatory classification
FDD Items 5, 6, 12, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 5 years |
|---|---|
| Renewal term | 5 years |
| Territory type | Zip codes, natural, or political boundaries |
| Protected territory | Yes |
| Territory population | 100,000 |
| Online sales rightsℹ | Granted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Optional |
| Non-compete (years)ℹ | 2 years |
| Non-compete (miles)ℹ | 25 mi |
| Right of first refusalℹ | Yes |
| Transfer requires consent | Yes |
| Termination notice | 30 days |
| Mandatory arbitration | Yes |
| Jury trial waiver | Yes |
| Governing law | Virginia |
| Litigation count | 0 |
View Item 3 litigation summary
No litigation required to be disclosed
Items 10, 11
Training & Operations
- Classroom training
- 3 hrs
- On-the-job training
- 25 hrs
- Training location
- Wings Mobile Detailing ACADEMY and Our Location
- Ongoing training
- Required
- Field support
- 25 hrs/yr
- On-site visits per year
- Time to open
- 1 mo
- From signing to launch
- POS system
- Jobber
- Operating tech stack
Items 5 & 11
Franchisor Support
Technology: Jobber
Item 20 · call current owners
Franchisee Contacts
23 owners to call
Name · phone · city · state. Extracted from FDD Item 20
FDD download
Wings Mobile Detailing · FDD (2026) PDF
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a Wings Mobile Detailing franchise?
The total investment to open a Wings Mobile Detailing franchise ranges from $44K – $61K, with an initial franchise fee of $20K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do Wings Mobile Detailing franchise owners earn?
According to Item 19 of the Wings Mobile Detailing FDD, the average gross sales per unit is $205K. The median is $72K. Note: this is gross revenue, not profit. Actual owner earnings vary based on location, operating costs, and management.
What is Wings Mobile Detailing's franchise failure rate?
SBA 7(a) loan charge-off data is not available for Wings Mobile Detailing (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.
How many Wings Mobile Detailing franchise locations are there?
As of their most recent FDD filing, Wings Mobile Detailing has 5 total units in the United States, including 4 franchised units and 1 company-owned units. 1 new units were opened in the latest reporting year.
Is Wings Mobile Detailing a good franchise to buy?
FranchiseVerdict rates Wings Mobile Detailing as a A-grade franchise with a risk score of 48 out of 100, based on our analysis of investment costs, revenue data, SBA loan performance, and growth trends. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
For franchisors
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.