FranchiseVerdict
Vitality Bowls logo
FV-02902·MODERATEExcellent95

Vitality Bowls

Formerly known as Valenta BPO

Food & Beverage - Full ServiceFranchising since 2014Website
Investment
$209K – $683K
21st pct Full Service
Avg revenue
$592K
7th pct Full Service
Royalty
6.0%
54th pct Full Service
Units
70
77th pct Full Service
SBA default
0.0%
vs <3% typical

Bottom line

  • Total investment $209K – $683K including a $40K franchise fee, 6.0% ongoing royalty.
  • Average unit revenue of $592K/year (median $565K).
  • Rated MODERATE with a risk score of 62/100. SBA loan default rate of 0.0% across 6 loans (below the industry average).

Item 1 · who you're contracting with

The Franchisor

Legal entity
VB Prime Inc.
Parent company
Vitality Bowls Inc.
Incorporated in
Delaware
HQ
156 Diablo Road, Suite 120, Danville, CA 94526
Auditor
Kezos & Dunlavy
Audited financials
Franchisor revenue
$3.5M
vs $3.1M prior year

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one Vitality Bowls unit return on the cash you put in?

Revenue · per unit, per year
$
FDD Item 19 reports $591,917
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: generic
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $209K–$683K
Working capital
$
FDD reports $39K–$77K

Unlevered ROIC · per unit

18%

Below typical band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$89K
EBITDA margin
15.0%
Total invested
$503K
Payback
68 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Levered LBO scenario · Yale Crease Capital framing

What would 25 Vitality Bowls units return on equity?

Edit assumptions

Equity IRR · 5-yr

49.9%

7.57× MOIC

Year-1 DSCR

1.88×

EBITDA ÷ debt service

Equity required

$947K

on $4.7M purchase

Total debt

$3.8M

SBA $2.4M + senior + seller note

Overview

About

Vitality Bowls franchisees operate quick-service restaurants focused on açai bowls, smoothies, and health-focused beverages and food items. Daily operations involve food prep, inventory management, customer service, and point-of-sale transactions in high-traffic retail locations. Franchisees are responsible for hiring/managing staff, maintaining brand standards, and local marketing while paying 6% of gross sales in ongoing royalties.

CEO
Roy Gilad
Founded
2019
FDD year
2025
States available
17

Item 7 · what it costs

The Vitals

Total investment
$209K – $683K
All-in to open one unit
Liquid capital
$39K – $77K
Cash you must have on hand
Franchise fee
$40K
Royalty
6.0%
Percentage of Gross Sales · typical 6–8%
Ad fund
2.0%
typical 3–5%
Total fee load
8.0%
vs 9–13% typical

Item 19

Financial Performance

Avg gross sales
$592K
Per unit, per year
Median gross sales
$565K
Item 19 type
Gross Sales
Sample size
58 units
vs category median 15 · large
Range (low → high)
$250K$1.3M
Cohort dispersion
Transparency
4 / 5
vs category median 4 / 5 · typical
Revenue rank7th
vs Food & Beverage - Full Service peers
Investment cost rank21th
Lower investment ranks lower (better)
Royalty rate rank54th
Lower royalty = lower percentile (better)
Unit count rank77th
vs Food & Beverage - Full Service peers
Risk score rank45th
Lower risk = lower percentile (better)

Item 20 · unit dynamics

The Growth Chart

Total units
70
Opened
8
Last reporting year
Closed
1
Turnover rate
1.4%
Company-owned
5
Corporate units in the system
% franchised
93%
vs corporate-owned
Net growth (yr3)
+10.2%
Net unit change last year
3-yr CAGR
-3.0%
Compounded over last 3 years
2023
65+5
Franchised units
2024
59
Franchised units
2025
67
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 19 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Registered · 19 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

Total loans
6
Loan volume
Avg loan
Default rate
0.0%
vs <3% typical · system-wide
5-yr default

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

62
Risk · 0-100
MODERATE62 / 100

Vitality Bowls presents elevated risk due to undisclosed unit economics, prior litigation involving fraud claims, sluggish growth, and franchisor financial concerns despite moderate-sized system.

Score breakdown · what drove the 62 / 100 rating

  1. 01MINORNo Item 19 (Average Unit Volume) disclosure despite $591,917 average revenue claim — inability to verify earnings claims and widespread franchisee profitability
  2. 02HIGHTwo separate litigation/arbitration cases involving breach of contract and fraud allegations settled with monetary payments by franchisor — suggests systemic disputes and potential broken promises
  3. 03MEDModest unit growth (10.2% YoY) with only 70 units indicates slow market penetration and limited network stability after multiple years of operation
  4. 04MEDHigh investment range ($208,800–$683,140) relative to disclosed revenue creates unclear ROI and payback period — franchisees may not recoup investment within reasonable timeframe
  5. 05HIGHGoing Concern status marked as False — potential financial instability or accounting irregularities warrant investigation into franchisor's solvency
  6. 06MINOR6% royalty on gross sales (not net) means franchisees pay royalties even on low-margin or loss-making transactions, compounding profitability pressure

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Radius
Protected territory
Yes
Initial term
10 years
Renewal term
10 years
Online sales rights
Restricted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
2
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
Yes
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Optional
Governing law
California

Item 11

Training & Operations

Classroom training
12 hrs
On-the-job training
48 hrs

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

62 numbers

Locked
(717) 766-••••
PA
(408) 498-••••
CA
(806) 701-••••
TX

One-time purchase · CSV download · Validation questions included

FDD download

Vitality Bowls · FDD (2025) PDF

Single-page checkout · instant download · CSV export of contacts available separately above