Ten ThousandFranchise Cost, Revenue & Review 2026
Data from FDD filing
FranchiseVerdict summary · 2026
A Ten Thousand franchise requires a total initial investment of $385K – $971K, including a $30K franchise fee and an ongoing 3.0% royalty[2]. Per the 2025 FDD, average unit revenue was $811K[2]. Verdict grade: C. Run a live ROI scan →
Data last verified June 18, 2026 · figures per the 2025 FDD issuance
Overview
- Investment
- $385K – $971K
- 70th pct Service Resta…
- Avg gross sales
- $811K
- 25th pct Service Resta…
- Royalty
- 3.0%
- 2nd pct Service Resta…
- Units
- 3
- 14th pct Service Resta…
- SBA default
- N/A
Quick verdict · Quick-Service Restaurants · color = vs category peers
Green = >15% above Quick-Service Restaurants avg · No shading = within ±15% · Red = >15% below avg · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Started franchising in 2024. Newer systems carry more uncertainty but may offer better territories.
Bottom line
- Total investment $385K – $971K including a $30K franchise fee, 3.0% ongoing royalty.
- Average unit revenue of $811K/year (median $786K).
- Verdict C (Average) with a risk score of 65/100.
- Emerging franchise: only 2 years of franchising with 3 units. Early-stage systems carry higher risk but may offer better territory availability.
Item 1 · who you're contracting with
The Franchisor
- Legal entity
- Ten Thousand Franchise Family LLC
- Parent company
- BK Franchise Holdings, LLC
- Incorporated in
- NJ
- HQ
- 333 Starke Road, Carlstadt, New Jersey 07072
- Auditor
- Citrin Cooperman & Company, LLP
- Audited financials
- Franchisor revenue
- $0
- Most recent fiscal year
Overview
About
Ten Thousand franchisees operate premium apparel/lifestyle retail locations, likely focused on high-quality clothing and accessories. Day-to-day operations include inventory management, customer service, point-of-sale transactions, merchandising, and staff management in a direct-to-consumer retail environment.
- CEO
- Brian Kwon
- Headquarters
- NJ
- Founded
- 2024
- FDD year
- 2025
- States available
- 1
FDD Item 7 · 2025 filing
Initial investment breakdown
| Cost component | Low | High |
|---|---|---|
| Initial franchise fee | $30K | $30K |
| Working capital (3–6 mo) | $48K | $65K |
| Equipment, build-out, other | $307K | $876K |
| Total initial investment | $385K | $971K |
Source: Ten Thousand 2025 FDD, Items 5 and 7[2]. “Equipment, build-out, other” is computed as total minus disclosed line items above.
Single-unit · estimated
Returns at a glance
Indicative numbers using FDD Item 7 / Item 19 inputs and category-benchmarked cost ratios. Full single-unit, 25-unit portfolio, and LBO models (with every input editable to stress-test your own scenario) live on the financials page.
Store EBITDA · annual
$146K
18.0% margin
Unlevered ROIC
20%
EBITDA / total invested capital
Payback
5.0 yrs
cash-on-cash, unlevered
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $385K – $971K
- Below avg, review vs category
- Liquid capital req'd
- $48K – $65K
- Below avg, review vs category
- Franchise fee
- $30K – $30K
- Better than avg vs category
- Royalty
- 3.0%
- Gross Sales · typical 6–8%
- Ad fund
- 1.0%
- typical 3–5%
- Total fee load
- 4.0%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 3.0% of gross sales |
| Marketing / ad fund | 1.0% of gross sales |
| Technology fee | $1K |
| Transfer fee | $15K |
| Renewal fee | $15K |
| Total fee load | 4.0% of rev |
A 4.0% total fee load is unusually lean. More of each revenue dollar stays with the franchisee.
Financial Performance
- Avg gross sales
- $811K
- Per unit, per year
- Median gross sales
- $786K
- Item 19 type
- gross_sales
- Sample size
- 3 units
- vs category median 28 · small
- Range (low → high)
- $743K→$905K
- Cohort dispersion (min → max)
- Transparency
- 6 / 5
- vs category median 4 / 5 · above
Compared against 453 Quick-Service Restaurants brands
vs Quick-Service Restaurants averages
How Ten Thousand Compares
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 3
- Opened
- 0
- Last reporting year
- Closed
- 0
- Turnover rate
- 0.0%
- Company-owned
- 3
- Corporate units in the system
- % franchised
- 0%
- vs corporate-owned
3-year detail · Item 20
- Transfers (3yr)
- 0
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 12 · 1 state reported
The Territory Map
FDD Item 12 reports the state count, but the specific list isn't in our current data. The map will appear once we re-extract from the FDD or enough franchisee contacts are available.
1
states with franchisees (per FDD Item 12)
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA 7(a) and 504 loan disclosures, public data unique to FranchiseVerdict.
No SBA loan data available for this brand.
Risk analysis
FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17
Risk & Legal
Ten Thousand presents CAUTION-level risk: a pre-growth franchise with minimal unit validation, non-disclosed profitability data, unclear franchisor financial health, and insufficient franchisee base to demonstrate replicable unit economics.
Audited financials (Item 21)
Yes · Citrin Cooperman & Company, LLP
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
Score breakdown · what drove the 65 / 100 rating
- 01MINOROnly 3 franchised units with unknown growth trajectory suggests minimal system validation and high concentration risk
- 02MEDNet income not disclosed in Item 19 — cannot assess actual profitability despite $811K average revenue claim
- 03MINORWide investment range ($385K–$971K) indicates high variance in startup costs and unclear capital requirements
- 04HIGHGoing Concern flagged as False — potential financial instability or unclear franchisor viability
- 05MINORRoyalty escalation (3% to 4% Year 2+) reduces franchisee margins during critical growth phase
- 06MINORExtremely small unit count makes average revenue statistics unreliable and non-predictive
Severity inferred from the FDD text · not a regulatory classification
FDD Items 5, 6, 12, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 10 years |
|---|---|
| Renewal term | 10 years |
| Allowed renewalsℹ | 1 |
| Territory type | radius |
| Protected territory | Yes |
| Online sales rights | Restricted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Required |
| Non-compete (years)ℹ | 2 years |
| Right of first refusalℹ | Yes |
| Termination notice | 30 days |
| Mandatory arbitration | Yes |
| Jury trial waiver | Yes |
| Governing law | New Jersey |
| Litigation count | 0 |
Items 10, 11
Training & Operations
- Classroom training
- 12 hrs
- On-the-job training
- 68 hrs
- POS system
- Square
- Operating tech stack
Items 5 & 11
Franchisor Support
Technology: Square
Item 20 · call current owners
Franchisee Contacts
3 owners to call
Name · phone · city · state. Extracted from FDD Item 20
FDD download
Ten Thousand · FDD (2025) PDF
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a Ten Thousand franchise?
The total investment to open a Ten Thousand franchise ranges from $385K – $971K, with an initial franchise fee of $30K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do Ten Thousand franchise owners earn?
According to Item 19 of the Ten Thousand FDD, the average gross sales per unit is $811K. The median is $786K. Note: this is gross revenue, not profit. Actual owner earnings vary based on location, operating costs, and management.
What is Ten Thousand's franchise failure rate?
SBA 7(a) loan charge-off data is not available for Ten Thousand (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.
How many Ten Thousand franchise locations are there?
As of their most recent FDD filing, Ten Thousand has 3 total units in the United States, including 0 franchised units and 3 company-owned units.
Is Ten Thousand a good franchise to buy?
FranchiseVerdict rates Ten Thousand as a C-grade franchise with a risk score of 65 out of 100, based on our analysis of investment costs, revenue data, SBA loan performance, and growth trends. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
For franchisors
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.