FranchiseVerdict
SCHOOLEY MITCHELL® logo
FV-02251·STRONGExcellent91

Schooley Mitchell®

Business Services - OtherFranchising since 2004Website
Investment
$75K – $263K
52nd pct Other
Avg revenue
$224K
16th pct Other
Royalty
8.0%
14th pct Other
Units
298
95th pct Other
SBA default
0.0%
vs <3% typical

Bottom line

  • Total investment $75K – $263K including a $73K franchise fee, 8.0% ongoing royalty.
  • Average unit revenue of $224K/year (median $132K).
  • Rated STRONG with a risk score of 54/100. SBA loan default rate of 0.0% across 108 loans (below the industry average).
  • System growing at 29.7% CAGR over 3 years with 298 total units — strong expansion trajectory.

Item 1 · who you're contracting with

The Franchisor

Legal entity
1073355 Ontario Limited
Incorporated in
Ontario, Canada
HQ
1030 Erie Street, Stratford, Ontario, N4Z 0A1
Auditor
KPMG LLP
Audited financials
Franchisor revenue
$12.0M
vs $11.8M prior year

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one SCHOOLEY MITCHELL® unit return on the cash you put in?

Revenue · per unit, per year
$
FDD Item 19 reports $223,544
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: generic
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $75K–$263K
Working capital
$
FDD reports $1K–$2K

Unlevered ROIC · per unit

17%

Below typical band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$29K
EBITDA margin
13.0%
Total invested
$171K
Payback
70 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Levered LBO scenario · Yale Crease Capital framing

What would 25 SCHOOLEY MITCHELL® units return on equity?

Edit assumptions

Equity IRR · 5-yr

49.9%

7.57× MOIC

Year-1 DSCR

1.88×

EBITDA ÷ debt service

Equity required

$268K

on $1.3M purchase

Total debt

$1.1M

SBA $0.7M + senior + seller note

Overview

About

SCHOOLEY MITCHELL franchisees operate as telecommunications and utility cost reduction consultants, analyzing client bills and negotiating lower rates with service providers. Day-to-day activities include client acquisition, contract analysis, rate negotiation, and ongoing account management. Revenue is typically generated through commissions from savings achieved for clients.

CEO
Elizabeth McMillan
Founded
1994
FDD year
2025
States available
37

Item 7 · what it costs

The Vitals

Total investment
$75K – $263K
All-in to open one unit
Liquid capital
$1K – $2K
Cash you must have on hand
Franchise fee
$73K
Royalty
8.0%
Gross Sales · typical 6–8%
Ad fund
2.0%
typical 3–5%
Total fee load
10.0%
vs 9–13% typical

Item 19

Financial Performance

Avg gross sales
$224K
Per unit, per year
Median gross sales
$132K
Item 19 type
Annual Secured Revenue
Sample size
240 units
vs category median 39 · large
Range (low → high)
$55K$3.0M
Cohort dispersion
Transparency
4 / 5
vs category median 3 / 5 · above
Revenue rank16th
vs Business Services - Other peers
Investment cost rank52th
Lower investment ranks lower (better)
Royalty rate rank14th
Lower royalty = lower percentile (better)
Unit count rank95th
vs Business Services - Other peers
Risk score rank18th
Lower risk = lower percentile (better)

Item 20 · unit dynamics

The Growth Chart

Total units
298
Opened
58
Last reporting year
Closed
21
Turnover rate
7.0%
Company-owned
1
Corporate units in the system
% franchised
100%
vs corporate-owned
Net growth (yr3)
+14.2%
Net unit change last year
3-yr CAGR
+29.7%
Compounded over last 3 years
2023
297+37
Franchised units
2024
260
Franchised units
2025
229
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 20 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Registered · 20 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

Total loans
108
Loan volume
Avg loan
Default rate
0.0%
vs <3% typical · system-wide
5-yr default

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

54
Risk · 0-100
STRONG54 / 100

SCHOOLEY MITCHELL presents elevated risk due to going concern flag, regulatory history, unprotected territory, undisclosed profitability metrics, and a cost structure that may not support adequate franchisee returns.

Score breakdown · what drove the 54 / 100 rating

  1. 01HIGHGoing Concern status is False — indicates potential financial viability issues at corporate level
  2. 02MEDNo Average Net Income disclosed — inability to validate ROI claims or profitability benchmarks
  3. 03HIGHTwo separate regulatory/litigation cases involving misrepresentation and disclosure violations — compliance risk pattern
  4. 04MINORUnprotected territory — direct competition possible from other franchisees in same market
  5. 05MINORHigh initial investment ($73K-$262K) relative to average revenue ($223.5K) creates tight margin for error
  6. 06MINOR8% royalty on gross sales is structurally problematic if net margins are compressed

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Protected territory
No
Initial term
10 years
Renewal term
5 years
Online sales rights
Restricted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
2
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
Yes
Jury trial waiver
Yes
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Required
Governing law
Delaware

Item 11

Training & Operations

Classroom training
44 hrs
On-the-job training
0 hrs
POS system
Pulse
Operating tech stack

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

89 numbers

Locked
(501) 274-••••
AR
(772) 276-••••
FL
(785) 764-••••
KS

One-time purchase · CSV download · Validation questions included

FDD download

SCHOOLEY MITCHELL® · FDD (2025) PDF

Single-page checkout · instant download · CSV export of contacts available separately above