Premier Pools & SpasFranchise Cost, Revenue & Review 2026
Data from FDD filing + SBA 7(a) records
FranchiseVerdict summary · 2026
A Premier Pools & Spas franchise requires a total initial investment of $59K – $119K, including a $45K franchise fee and an ongoing 4.0% royalty[2]. Per the 2025 FDD, average unit revenue was $3.7M[2]. Verdict grade: A. Run a live ROI scan →
Data last verified June 18, 2026 · figures per the 2025 FDD issuance
Overview
- Investment
- $59K – $119K
- 11th pct Home Services
- Avg gross sales
- $3.7M
- 47th pct Home Services
- Royalty
- 4.0%
- 3rd pct Home Services
- Units
- 127
- 58th pct Home Services
- SBA default
- 12.5%
- system-wide median varies by category
Quick verdict · Home Services · color = vs category peers
Green = >15% above Home Services avg · No shading = within ±15% · Red = >15% below avg · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Each dollar invested generates 42.1x in gross revenue, well above the typical 1.5-2.5x range.
Franchised units fell from 128 to 126 over 3 years. Investigate why operators are leaving.
37 legal cases disclosed in the FDD. Read Item 3 before signing.
Bottom line
- Total investment $59K – $119K including a $45K franchise fee, 4.0% ongoing royalty.
- Average unit revenue of $3.7M/year (median $2.5M).
- Verdict A (Top Quintile) with a risk score of 29/100.
- 37 litigation matters disclosed in Item 3, higher than typical. Review the summary for patterns (franchisor-initiated vs. franchisee-initiated).
Item 1 · who you're contracting with
The Franchisor
- Legal entity
- Premier Franchise Management LLC
- Parent company
- Premier Holdco LLC
- Predecessor
- Premier Pools
- Prior franchisor entity
- Incorporated in
- NV
- HQ
- 1221 Liberty Pike, Franklin, TN 37067
- Auditor
- Plante & Moran, PLLC
- Audited financials
- Franchisor revenue
- $18.7M
- vs $15.9M prior year
Affiliated brands
- and predecessor
- PPSF
Other brands the franchisor or its parent operates (Item 1).
Overview
About
Premier Pools & Spas franchisees operate retail and service centers selling swimming pools, hot tubs, and related recreational equipment to residential and commercial customers. Day-to-day operations include customer sales consultations, equipment installation coordination, maintenance service scheduling, and inventory management across pools, spas, chemicals, and accessories.
- CEO
- Paul Porter
- Headquarters
- TN
- Founded
- 2014
- FDD year
- 2025
- States available
- 34
FDD Item 7 · 2025 filing
Initial investment breakdown
| Cost component | Low | High |
|---|---|---|
| Initial franchise fee | $45K | $45K |
| Working capital (3–6 mo) | $5K | $10K |
| Equipment, build-out, other | $9K | $64K |
| Total initial investment | $59K | $119K |
Source: Premier Pools & Spas 2025 FDD, Items 5 and 7[2]. “Equipment, build-out, other” is computed as total minus disclosed line items above.
Single-unit · estimated
Returns at a glance
Indicative numbers using FDD Item 7 / Item 19 inputs and category-benchmarked cost ratios. Full single-unit, 25-unit portfolio, and LBO models (with every input editable to stress-test your own scenario) live on the financials page.
Store EBITDA · annual
$524K
14.0% margin
Unlevered ROIC
543%
EBITDA / total invested capital
Payback
2 mo
cash-on-cash, unlevered
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $59K – $119K
- Better than avg vs category
- Liquid capital req'd
- $5K – $10K
- Better than avg vs category
- Franchise fee
- $45K
- Better than avg vs category
- Royalty
- 4.0%
- percentage_of_gross · typical 6–8%
- Ad fund
- 1.0%
- typical 3–5%
- Total fee load
- 3.9%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 4.0% of gross sales |
| Marketing / ad fund | 1.0% of gross sales |
| Transfer fee | $10K |
| Renewal fee | $23K |
| Total fee load | 3.9% of rev |
A 3.9% total fee load is unusually lean. More of each revenue dollar stays with the franchisee.
Financial Performance
- Avg gross sales
- $3.7M
- Per unit, per year
- Median gross sales
- $2.5M
- Item 19 type
- gross_sales
- Sample size
- 104 units
- vs category median 25 · large
- Range (low → high)
- $0→$16.5M
- Cohort dispersion (min → max)
- Transparency tier
- revenue_only
- Categorical assessment of disclosure depth
- Transparency
- 4 / 5
- vs category median 4 / 5 · typical
Compared against 349 Home Services brands
Revenue is 42.1x the investment midpoint. At typical franchise margins, this suggests a payback under 3 years.
vs Home Services averages
How Premier Pools & Spas Compares
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 127
- Opened
- 18
- Last reporting year
- Closed
- 19
- Terminated
- 19
- Franchisor ended the franchise (per Item 20)
- Non-renewed
- 0
- Term expired, not renewed (per Item 20)
- Turnover rate
- 15.0%
- Company-owned
- 1
- Corporate units in the system
- % franchised
- 99%
- vs corporate-owned
- Net growth (yr3)
- -0.8%
- Net unit change last year
- 3-yr CAGR
- -1.6%
- Compounded over last 3 years
3-year detail · Item 20
- Opened (3yr)
- 18
- Closed (3yr)
- 19
- Terminated (3yr)
- 8
- Non-renewed (3yr)
- 0
- Transfers (3yr)
- 0
- Reacquired (3yr)
- 0
- Franchisor bought back
- Projected new
- 25
- Franchisor's next-year forecast
- Termination rate
- 6.3%
- Franchisor-initiated terminations
- Ceased ops
- 15.0%
- Units that stopped operating
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 30 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator. Not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee contact records (FDD Item 20). Shows states with at least one current operator on file. Full state registration data (Item 12) will appear on a future FDD refresh.
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA loan disclosures. This brand has only 8 7(a) loans on file; statistical reliability is limited below 10 loans.
- Total loans
- 8
- Loan volume
- $1.9M
- Median loan
- $158K
- 50th percentile
- Charge-off rate
- 12.5%
- rates vary by category · see methodology
Historical SBA 7(a) lending data, not predictive of future performance. How SBA charge-off rates are calculated
- Repayment rate (PIF)
- 0.0%
- 5-yr charge-off
- 100.0%
- Loans approved 2021+
- Active lenders
- 6
- Defaults
- 1
Explore lender portfolios on Bank Reports or regional data on State Reports.
Premium insight
SBA Lending Report
Deep-dive into Premier Pools & Spas's SBA lending history: lender network, geographic footprint, interest rates, and more.
SBA Lending Report
- Principal loss rate and NAICS industry benchmark
- 6 lenders with concentration factor
- Per-state charge-off rates across 6 states
- Startup risk premium and job creation velocity
- 5-year lending trend
- SBA 504 real estate/equipment data
Instant access. No subscription.
Risk analysis
FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17
Risk & Legal
Declining unit economics, extensive litigation, undisclosed profitability, regulatory violations, and going concern issues present substantial risk; investment justification is unclear without Item 19 net income disclosure.
Litigation (Item 3)
8 case reference(s): 0 pending, 0 settled.
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
Yes · Plante & Moran, PLLC
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
Supplier relationship · Items 8 & 16
- Franchisor sells you products: No
- Must buy proprietary products: No
- Restricted to system-approved products: Yes
Score breakdown · what drove the 29 / 100 rating
- 01MINORDeclining unit count (-0.8% YoY) indicates system contraction and potential market saturation
- 02HIGH34 active customer litigation cases involving fraud and consumer protection violations suggest systemic operational or service delivery issues
- 03MEDNet income not disclosed in Item 19 prevents franchisee ROI validation; $58,950-$119,000 investment requires transparent profitability data
- 04HIGHGoing Concern = False is a critical red flag indicating the franchisor may face financial instability or operational viability concerns
- 05MINORRegulatory action by New York State for unregistered franchise sales demonstrates compliance failures and legal exposure
- 06MINORFormer franchisee arbitration alleging conspiracy suggests franchisor-franchisee relationship problems and potential disputes over support or territory
- 07MINORHigh franchise fee ($45,000) relative to total initial investment (49-76% of total cost) creates upfront cost burden with unclear payback period
Severity inferred from the FDD text · not a regulatory classification
FDD Items 5, 6, 12, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 10 years |
|---|---|
| Renewal term | 5 years |
| Allowed renewalsℹ | 1 |
| Territory type | County/Zip Code |
| Protected territory | Yes |
| Online sales rightsℹ | Restricted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Required |
| Non-compete (years)ℹ | 2 years |
| Right of first refusalℹ | Yes |
| Termination notice | 30 days |
| Mandatory arbitration | Yes |
| Jury trial waiver | Yes |
| Governing law | Tennessee |
| Litigation count | 37 |
View Item 3 litigation summary
8 case reference(s): 0 pending, 0 settled.
Items 10, 11
Training & Operations
- Classroom training
- 71 hrs
- On-the-job training
- 4 hrs
- Training location
- On-site and off-site
- Site selection
- franchisor
- Franchisor financing
- Offered
- Item 10
- POS system
- Premier Build
- Operating tech stack
Items 5 & 11
Franchisor Support
Technology: Premier Build
Item 20 · call current owners
Franchisee Contacts
82 owners to call
Name · phone · city · state. Extracted from FDD Item 20
FDD download
Premier Pools & Spas · FDD (2025) PDF
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a Premier Pools & Spas franchise?
The total investment to open a Premier Pools & Spas franchise ranges from $59K – $119K, with an initial franchise fee of $45K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do Premier Pools & Spas franchise owners earn?
According to Item 19 of the Premier Pools & Spas FDD, the average gross sales per unit is $3.7M. The median is $2.5M. Note: this is gross revenue, not profit. Actual owner earnings vary based on location, operating costs, and management.
What is Premier Pools & Spas's franchise failure rate?
SBA 7(a) loan charge-off data is not available for Premier Pools & Spas (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.
How many Premier Pools & Spas franchise locations are there?
As of their most recent FDD filing, Premier Pools & Spas has 127 total units in the United States, including 128 franchised units and 1 company-owned units. 18 new units were opened in the latest reporting year.
Is Premier Pools & Spas a good franchise to buy?
FranchiseVerdict rates Premier Pools & Spas as a A-grade franchise with a risk score of 29 out of 100, based on our analysis of investment costs, revenue data, SBA loan performance, and growth trends. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.