FranchiseVerdict
Jack in the Box logo
FV-01326·STRONGExcellent95

Jack in the Box

Formerly known as Different Rules

Food & Beverage - Full ServiceFranchising since 1971Website
Investment
$1.9M – $4.0M
97th pct Full Service
Avg revenue
$1.9M
40th pct Full Service
Royalty
5.0%
15th pct Full Service
Units
2,136
99th pct Full Service
SBA default
0.0%
vs <3% typical

Bottom line

  • Total investment $1.9M – $4.0M including a $50K franchise fee, 5.0% ongoing royalty.
  • Average unit revenue of $1.9M/year (median $1.8M).
  • Rated STRONG with a risk score of 40/100. SBA loan default rate of 0.0% across 53 loans (below the industry average).
  • 12 litigation matters disclosed in Item 3 — higher than typical. Review the summary for patterns (franchisor-initiated vs. franchisee-initiated).

Item 1 · who you're contracting with

The Franchisor

Legal entity
Different Rules, LLC
Parent company
Jack in the Box Inc.
Incorporated in
Delaware
HQ
9357 Spectrum Center Blvd, San Diego, California 92123
Auditor
KPMG LLP
Audited financials
Franchisor revenue
$1.1B
vs $1.1B prior year

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one Jack in the Box unit return on the cash you put in?

Revenue · per unit, per year
$
FDD Item 19 reports $1,913,335
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: generic
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $1.9M–$4.0M
Working capital
$
FDD reports $165K–$459K

Unlevered ROIC · per unit

8%

Below typical band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$249K
EBITDA margin
13.0%
Total invested
$3.3M
Payback
159 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Levered LBO scenario · Yale Crease Capital framing

What would 25 Jack in the Box units return on equity?

Edit assumptions

Equity IRR · 5-yr

42.4%

5.85× MOIC

Year-1 DSCR

2.04×

EBITDA ÷ debt service

Equity required

$3.0M

on $11.5M purchase

Total debt

$8.4M

SBA $5.0M + senior + seller note

SBA 7(a) request ($5.7M) exceeds the $5M program cap. Excess capped automatically; backfill via conventional or equity.

Overview

About

Franchisees operate fast-casual quick-service restaurants serving Jack in the Box's menu of burgers, chicken sandwiches, tacos, and breakfast items. Day-to-day operations include managing kitchen and counter staff, ordering inventory, maintaining food safety standards, customer service, and local marketing—all while paying 5% of gross sales in royalties regardless of profitability.

CEO
Lance Tucker
Founded
2018
FDD year
2026
States available
22

Item 7 · what it costs

The Vitals

Total investment
$1.9M – $4.0M
All-in to open one unit
Liquid capital
$165K – $459K
Cash you must have on hand
Franchise fee
$50K
Royalty
5.0%
Gross Sales · typical 6–8%
Ad fund
5.0%
typical 3–5%
Total fee load
10.0%
vs 9–13% typical

Item 19

Financial Performance

Avg gross sales
$1.9M
Per unit, per year
Median gross sales
$1.8M
Item 19 type
Actual
Sample size
1754 units
vs category median 15 · large
Range (low → high)
$624K$5.9M
Cohort dispersion
Transparency
7 / 5
vs category median 4 / 5 · above
Revenue rank40th
vs Food & Beverage - Full Service peers
Investment cost rank97th
Lower investment ranks lower (better)
Royalty rate rank15th
Lower royalty = lower percentile (better)
Unit count rank99th
vs Food & Beverage - Full Service peers
Risk score rank2th
Lower risk = lower percentile (better)

Item 20 · unit dynamics

The Growth Chart

Total units
2,136
Opened
20
Last reporting year
Closed
75
Turnover rate
3.5%
Company-owned
151
Corporate units in the system
% franchised
93%
vs corporate-owned
Net growth (yr3)
-2.7%
Net unit change last year
3-yr CAGR
-2.8%
Compounded over last 3 years
2024
1,985-54
Franchised units
2025
2,040
Franchised units
2026
2,043
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 15 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Registered · 15 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

Total loans
53
Loan volume
Avg loan
Default rate
0.0%
vs <3% typical · system-wide
5-yr default

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

40
Risk · 0-100
STRONG40 / 100

Jack in the Box presents elevated risk due to shrinking unit count, non-disclosure of net income figures, multiple active litigations reflecting franchisor-franchisee friction, and going concern warning at corporate level.

Score breakdown · what drove the 40 / 100 rating

  1. 01MINORDeclining unit count (-2.7% YoY) indicates system contraction and potential market saturation or franchisee dissatisfaction
  2. 02MEDNo disclosed average net income despite $1.91M-$4.04M investment creates opacity around actual profitability and ROI
  3. 03HIGHMultiple active litigation cases across multiple states (Philippines, Texas, Washington) plus historical pattern of franchisee disputes suggests systemic franchisor-franchisee relationship issues
  4. 04HIGHGoing Concern status = False (company reported going concern doubts), indicating financial instability at corporate level
  5. 05HIGHHeavy litigation history including class actions (gift cards), franchisee association suits, and multi-state disputes suggests pattern of enforcement/transparency problems
  6. 06MED5% royalty on disclosed $1.91M average revenue = ~$95,668 annual royalty plus operating costs makes profitability questionable without disclosed net income

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Radius
Protected territory
Yes
Initial term
20 years
Renewal term
20 years
Online sales rights
Restricted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
12
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
No
Jury trial waiver
Yes
Non-compete
1 yrs
Post-termination restriction
Owner-operator
Required
Governing law
California

Item 11

Training & Operations

Classroom training
80 hrs
On-the-job training
320 hrs
POS system
Company-specified POS system
Operating tech stack

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

86 numbers

Locked
(928) 774-••••
AZ
(360) 902-••••
WA
(928) 758-••••
AZ

One-time purchase · CSV download · Validation questions included

FDD download

Jack in the Box · FDD (2026) PDF

Single-page checkout · instant download · CSV export of contacts available separately above